anuncio-google

anuncio-google is a skill for Claude Code, Codex from felipenalves/InvOS. It costs 114 tokens per session (1,801 once invoked), scanned A, original, MIT.

A workflow for turning a business brief or search research into a Google Ads campaign structure. Google Ads is Google’s platform for placing paid advertisements in search results.

In plain words
What is it for?
Use it to create an importable CSV with search campaigns, keyword groups, responsive search ads, extensions, and negative keywords based on the business and its target area.
Why use it?
It removes the repetitive work of organizing keywords, ad groups, ads, extensions, and excluded search terms by hand in the advertising interface.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: installed under .agents/ (shared by several agents).

Good fit Use it to create an importable CSV with search campaigns, keyword groups, responsive search ads, extensions, and negative keywords based on the business and its target area.

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Install with agentmods
npx agentmods add skills/felipenalves/invos/anuncio-google
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add felipenalves/InvOS --skill anuncio-google
Clone the repo
git clone --depth 1 https://github.com/felipenalves/InvOS

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for anuncio-google

README.md
[![agentmods](https://agentmods.dev/badge/skills/felipenalves/invos/anuncio-google/github.svg)](https://agentmods.dev/skills/felipenalves/invos/anuncio-google)
Your own site
<a href="https://agentmods.dev/skills/felipenalves/invos/anuncio-google"><img src="https://agentmods.dev/badge/skills/felipenalves/invos/anuncio-google/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for anuncio-google

Your own site · 80×15
<a href="https://agentmods.dev/skills/felipenalves/invos/anuncio-google"><img src="https://agentmods.dev/badge/skills/felipenalves/invos/anuncio-google.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 114 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,801 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00114 $0.01801
Opus 5 $0.00057 $0.00901
Sonnet 5 $0.00023 $0.00360
Haiku 4.5 $0.00011 $0.00180

Measured 8d ago against content hash da67abeae807, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-08, from the pricing page.

Security

Grade A, and why

anuncio-google scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.agents/skills/anuncio-google/SKILL.md · 175 lines

How it starts

The opening of the file, as written. The whole thing — 175 lines — stays where its author put it; the contents beside it link to each section on GitHub.

/anuncio-google — Estrutura de campanha Google Ads

Skill que monta a campanha inteira em CSV pronto pra importar no Google Ads Editor. Sai do briefing direto pro CSV — sem montar grupo por grupo na mão na interface do Google.

Dependências

  • Contexto do negócio: _memoria/empresa.md (produto/serviço, público, região, diferenciais)
  • Tom de voz: _memoria/preferencias.md
  • Pesquisa SEO (se existir): marketing/seo/01-pesquisa-demanda.md, 06-google-ads.md — usar como insumo
  • Outputs vão em: marketing/campanhas/google-ads-<YYYY-MM-DD>/

Workflow

Passo 1 — Briefing

Se o usuário não passou briefing, perguntar:

  1. Produto/serviço a anunciar? (1-3 linhas)
  2. Quem é o público? (perfil, dor que resolve)
  3. Região: raio em km a partir de qual cidade?
  4. Orçamento diário? (R$/dia)
  5. Objetivo: ligações / WhatsApp / formulário / visita?
  6. Site/landing page existe? URL?

Se já existe marketing/seo/06-google-ads.md (criado pelo /seo), usar como base — pular as perguntas que já foram respondidas lá.

Passo 2 — Pesquisa de palavras-chave

Se já existe marketing/seo/01-pesquisa-demanda.md, usar o top 10-20 de termos prioritários (intenção transacional + comercial).

Se não existe, gerar:

  • 30-50 termos-semente baseados no briefing
  • WebSearch pra cada grupo: ver concorrência, sazonalidade
  • Filtrar pelos de intenção comercial/transacional (descartar informacionais)
  • Agrupar em clusters (ex: "feijoada-buffet", "feijoada-restaurante", "feijoada-evento")

Passo 3 — Estrutura de campanha

Padrão recomendado pra B2B local:

Campanha 1: <Negócio> — Search Geral
├── Grupo: <Cluster 1>
│   ├── 10-15 keywords (mix de exata, frase, ampla modificada)
│   ├── 3 RSAs (15 headlines + 4 descriptions cada)
│   └── 10-15 keywords negativas no grupo
├── Grupo: <Cluster 2>
│   └── ...
└── ... (1 grupo por cluster do Passo 2)

Campanha 2: <Negócio> — Local (opcional)
├── Anúncios pra Google Maps
└── Segmentação por proximidade

Lista de negativas globais: termos genéricos descartados, marcas concorrentes

Read the full file on GitHub · 175 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 175 lines · 114 tokens per session scan A da67abeae807

Subscribe to this mod's changes

anuncio-google is a skill published in the GitHub repository felipenalves/InvOS (5 stars, last pushed 5d ago), licensed MIT. It adds 114 tokens to every session and 1,801 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.