conversion-rate-optimization

conversion-rate-optimization is a skill for Claude Code, Codex from finsilabs/awesome-ecommerce-skills. It costs 29 tokens per session (2,113 once invoked), scanned A, original, MIT.

A structured guide to increasing the share of store visitors who complete a purchase. Conversion rate optimization, or CRO, means finding and fixing points where shoppers leave.

In plain words
What is it for?
Use it to audit checkout drop-off, inspect how visitors interact with pages, build a prioritized testing backlog, and investigate conversion declines after a redesign.
Why use it?
It replaces guesswork with evidence from checkout data, heatmaps, and session recordings. It helps identify high-impact fixes before spending time on more experiments or advertising.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: mentions Codex; mentions Gemini CLI; mentions OpenCode.

Good fit Use it to audit checkout drop-off, inspect how visitors interact with pages, build a prioritized testing backlog, and investigate conversion declines after a redesign.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/finsilabs/awesome-ecommerce-skills/conversion-rate-optimization
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add finsilabs/awesome-ecommerce-skills --skill conversion-rate-optimization
Clone the repo
git clone --depth 1 https://github.com/finsilabs/awesome-ecommerce-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for conversion-rate-optimization

README.md
[![agentmods](https://agentmods.dev/badge/skills/finsilabs/awesome-ecommerce-skills/conversion-rate-optimization/github.svg)](https://agentmods.dev/skills/finsilabs/awesome-ecommerce-skills/conversion-rate-optimization)
Your own site
<a href="https://agentmods.dev/skills/finsilabs/awesome-ecommerce-skills/conversion-rate-optimization"><img src="https://agentmods.dev/badge/skills/finsilabs/awesome-ecommerce-skills/conversion-rate-optimization/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for conversion-rate-optimization

Your own site · 80×15
<a href="https://agentmods.dev/skills/finsilabs/awesome-ecommerce-skills/conversion-rate-optimization"><img src="https://agentmods.dev/badge/skills/finsilabs/awesome-ecommerce-skills/conversion-rate-optimization.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 29 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,113 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00029 $0.02113
Opus 5 $0.00015 $0.01056
Sonnet 5 $0.00006 $0.00423
Haiku 4.5 $0.00003 $0.00211

Measured 9d ago against content hash ea089d232966, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

conversion-rate-optimization scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/marketing-growth/conversion-rate-optimization/SKILL.md · 184 lines

How it starts

The opening of the file, as written. The whole thing — 184 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Conversion Rate Optimization

Overview

Conversion rate optimization (CRO) is the systematic process of increasing the percentage of visitors who complete a purchase. Before spending on tools or tests, run a structured audit using free platform analytics and a heatmap tool to identify where users actually drop off. Most stores have 3–5 high-impact fixes that require no A/B testing — just implementation.

When to Use This Skill

  • When overall store conversion rate is below 2% and you need a structured diagnostic approach
  • When preparing an A/B test backlog based on data rather than guesses
  • When optimizing a newly launched checkout flow before scaling ad spend
  • When post-redesign metrics show a conversion regression and root cause analysis is needed
  • When stakeholders need a prioritized roadmap of CRO experiments

Core Instructions

Step 1: Install analytics and heatmap tools

Tool Cost What It Shows
Google Analytics 4 Free Funnel drop-off by step, conversion rate by source
Microsoft Clarity Free Session recordings, heatmaps, rage-click detection
Hotjar Free tier available Heatmaps, session recordings, on-site surveys
Lucky Orange $18/mo Heatmaps + funnel analytics, good Shopify integration

Install at least GA4 (required) and one heatmap tool before doing any CRO work. Data collection takes 2–4 weeks before you have enough to act on.


Shopify
  1. Go to Shopify Admin → Online Store → Preferences
  2. Under Google Analytics, enter your GA4 Measurement ID (starts with G-)
  3. For Microsoft Clarity: install the Microsoft Clarity app from the Shopify App Store — it auto-injects the tracking code on all pages including checkout
  4. For Hotjar: add the Hotjar tracking code to your theme under Online Store → Themes → Edit Code → theme.liquid

WooCommerce
  1. Install the MonsterInsights plugin (free tier) — it connects WordPress to GA4 with ecommerce tracking built in
  2. For heatmaps: install the Microsoft Clarity WordPress plugin (free, official) or Hotjar plugin
  3. For funnel tracking: MonsterInsights shows checkout funnel steps in WordPress admin under Insights → Reports → eCommerce

Read the full file on GitHub · 184 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 184 lines · 29 tokens per session scan A ea089d232966

Subscribe to this mod's changes

conversion-rate-optimization is a skill published in the GitHub repository finsilabs/awesome-ecommerce-skills (52 stars, last pushed 6mo ago), licensed MIT. It adds 29 tokens to every session and 2,113 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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