create-brand

create-brand is a skill for Claude Code, Codex from forsvn-labs/meta-skills. It costs 54 tokens per session (529 once invoked), scanned A, original, MIT.

A framework for creating or improving a practical brand foundation, covering positioning, messaging, point of view, voice, and creative direction. It bases these choices on the product, audience, existing materials, and available proof.

In plain words
What is it for?
Use it to define a brand idea, promise, message structure, audience, product distinction, objections, voice, and boundaries.
Why use it?
It helps turn what a product genuinely does into consistent language and design guidance without making unsupported claims.

Skill for Claude CodeCodex

Written for Claude Code and Codex: shipped in a Claude Code plugin, but also agents/openai.yaml present.

Part of the conquistador plugin — 21 skills shipped together

Good fit Use it to define a brand idea, promise, message structure, audience, product distinction, objections, voice, and boundaries.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/forsvn-labs/meta-skills/create-brand
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add forsvn-labs/meta-skills --skill create-brand
Clone the repo
git clone --depth 1 https://github.com/forsvn-labs/meta-skills

Made for: Claude Code, Codex.

Or install conquistador, the plugin that ships this one along with the rest of its 21 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for create-brand

README.md
[![agentmods](https://agentmods.dev/badge/skills/forsvn-labs/meta-skills/create-brand/github.svg)](https://agentmods.dev/skills/forsvn-labs/meta-skills/create-brand)
Your own site
<a href="https://agentmods.dev/skills/forsvn-labs/meta-skills/create-brand"><img src="https://agentmods.dev/badge/skills/forsvn-labs/meta-skills/create-brand/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for create-brand

Your own site · 80×15
<a href="https://agentmods.dev/skills/forsvn-labs/meta-skills/create-brand"><img src="https://agentmods.dev/badge/skills/forsvn-labs/meta-skills/create-brand.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 54 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 529 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00054 $0.00529
Opus 5 $0.00027 $0.00264
Sonnet 5 $0.00011 $0.00106
Haiku 4.5 $0.00005 $0.00053

Measured 11d ago against content hash 0e9472f4da9b, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

create-brand scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/create-brand/SKILL.md · 59 lines

How it starts

The opening of the file, as written. The whole thing — 59 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Create a practical brand foundation

Build a distinctive, usable brand system from product truth. Do not apply FORSVN's house style to a customer brand.

Ground the brand

Infer existing decisions from the product, audience, shipped interface, customer language, and current materials. Separate what the product proves today from the aspiration it is growing toward.

Define:

  • audience and high-friction moment;
  • product mechanism and credible change;
  • main alternative and useful tension;
  • available proof;
  • operator or founder personality that can be sustained;
  • category conventions worth keeping or rejecting.

Do not turn archetypes into costumes. Build distinction from a defensible mechanism, tension, or point of view. Decide whether each statement belongs to the founder, company, or product.

Create the system

Produce:

  1. Brand idea — one durable organizing thought.
  2. Position and promise — specific audience, moment, mechanism, and credible outcome.
  3. Point of view — what the brand believes that changes how it acts.
  4. Message architecture — primary promise, supporting pillars, proof, objections, and boundaries.
  5. Voice — three to five behavioral traits, each with “do” and “avoid” examples.
  6. Verbal patterns — vocabulary to own, language to avoid, naming and CTA behavior.
  7. Creative direction — visual principles, hierarchy, imagery, motion, and evidence treatment.
  8. Applications — representative homepage hero, product description, and social introduction.

Keep identity direction implementable without prescribing arbitrary aesthetics. Preserve accessibility, legibility, localization, and the product's real maturity.

Quality gate

  • Replace the name with a competitor. If the system still fits, add product mechanism or evidence.
  • Read the voice aloud. If it requires constant performance from the real operator, simplify it.
  • Remove unsupported superlatives, false urgency, and borrowed category slogans.
  • Check that strategy, copy, visual direction, and product behavior make the same promise.

Read the full file on GitHub · 59 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 59 lines · 54 tokens per session scan A 0e9472f4da9b

Subscribe to this mod's changes

create-brand is a skill published in the GitHub repository forsvn-labs/meta-skills (14 stars, last pushed 1mo ago), licensed MIT. It adds 54 tokens to every session and 529 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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