A guide for planning paid advertising on platforms such as Google Ads, Facebook, Instagram, LinkedIn, and Twitter/X. Paid advertising means paying a platform to show messages to selected audiences.

Creating ad copy and campaigns, choosing audiences, planning retargeting, and working with measures such as ROAS and CPA.

It helps organize campaign messages, audiences, budgets, and measures instead of treating each ad as a separate task.

paid-ads — Skill for Claude Code by freekmurze

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent

npx skills add freekmurze/dotfiles --skill paid-ads

Clone the repo

git clone --depth 1 https://github.com/freekmurze/dotfiles

Made for: Claude Code.

Or install marketing, the plugin that ships this one along with the rest of its 29 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

README.md

[![agentmods](https://agentmods.dev/badge/skills/freekmurze/dotfiles/paid-ads/github.svg)](https://agentmods.dev/skills/freekmurze/dotfiles/paid-ads)

Your own site

<a href="https://agentmods.dev/skills/freekmurze/dotfiles/paid-ads"><img src="https://agentmods.dev/badge/skills/freekmurze/dotfiles/paid-ads/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

Your own site · 80×15

<a href="https://agentmods.dev/skills/freekmurze/dotfiles/paid-ads"><img src="https://agentmods.dev/badge/skills/freekmurze/dotfiles/paid-ads.svg" alt="Reviewed on agentmods" width="80" height="20"></a>

Per session 93 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.

When invoked 2,355 The whole file, excluding the scripts and references it only reads on demand.

Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.

Origin unknown No closer match found in the catalogue.

Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

Model	Per session	Once invoked
Fable 5.1	$0.00093	$0.02355
Opus 5	$0.00046	$0.01177
Sonnet 5	$0.00019	$0.00471
Haiku 4.5	$0.00009	$0.00235

Measured 10d ago against content hash 0c7a8efd3d64, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

paid-ads scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

config/claude/skills/marketing/skills/paid-ads/SKILL.md · 314 lines

The source is not reproduced here

No licence file

Read it on GitHub

Files

What ships with it

3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

10d ago First seen · 314 lines · 93 tokens per session scan A 0c7a8efd3d64

Subscribe to this mod's changes

paid-ads is a skill published in the GitHub repository freekmurze/dotfiles (1,003 stars, last pushed 2d ago), with no licence file. It adds 93 tokens to every session and 2,355 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Marketing and SEO bash dotfiles shell terminal zsh

mbo-plan

Plan a new objective end-to-end in this repo's docs/mbo Management-By-Objective system — turn a GitHub issue or a gss draft-PR worktree into consistent design/spec/plan artifacts and track it in docs/mbo/index.md. Use this whenever the user wants to START planning or designing a new feature, skill, CLI, or service…

sfc-gh-eraigosa/dotfiles · 260 tokens

wispr-flow-debug

Debug and test the Wispr Flow AutoHotkey dictation triggers (Copilot key + extra keys) from WSL by deploying macos.ahk to the Windows Desktop, reloading AutoHotkey, and reading the debug log. Use when an activation/trigger key isn't starting/stopping dictation, when the overlay clicks land wrong, or when verifying a…

sfc-gh-eraigosa/dotfiles · 87 tokens

herdr

Use when the user mentions herdr or is working inside a herdr pane and wants to save/restore a pane layout, change herdr's theme, prefix or other preferences on this host only, start or check on an agent in another herdr pane, or asks why the herdr sidebar colors are unreadable. Requires HERDRENV=1.

sfc-gh-eraigosa/dotfiles · 74 tokens

paid-ads