Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add getagentseal/founder-playbook --skill 100m-leadsgit clone --depth 1 https://github.com/getagentseal/founder-playbookWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/getagentseal/founder-playbook/100m-leads)<a href="https://agentmods.dev/skills/getagentseal/founder-playbook/100m-leads"><img src="https://agentmods.dev/badge/skills/getagentseal/founder-playbook/100m-leads/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/getagentseal/founder-playbook/100m-leads"><img src="https://agentmods.dev/badge/skills/getagentseal/founder-playbook/100m-leads.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- Socket pass
- Snyk pass
- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00095 | $0.02247 |
| Opus 5 | $0.00048 | $0.01123 |
| Sonnet 5 | $0.00019 | $0.00449 |
| Haiku 4.5 | $0.00010 | $0.00225 |
Grade A, and why
100m-leads scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 224 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Note: This skill is independent analysis and commentary, not a reproduction of the original text. It synthesizes the book's core ideas with modern startup practice, surfaces where frameworks are outdated or incomplete, and integrates perspectives from adjacent disciplines. For the full argument and context, read the original book.
$100M Leads
"How to get strangers to want to buy your stuff" - Alex Hormozi
The Core Four Framework
All advertising falls into 4 categories on two axes:
| Warm Audience (knows you) | Cold Audience (strangers) | |
|---|---|---|
| 1-to-1 | Warm Outreach | Cold Outreach |
| 1-to-Many | Post Free Content | Run Paid Ads |
Rule: Master ONE before adding another. Don't spread thin across all four.
Decision Tree
Do you have 10 paying customers?
├─ NO → Warm outreach until you do
└─ YES → Pick based on resources:
├─ Have time, no money → Cold outreach or Content
├─ Have money, no time → Paid ads
└─ Have both → Cold outreach + Content
Already running channels?
├─ Spreading across 4 → Cut to 1, master it
├─ One channel profitable → More Better New
├─ Hit personal capacity → Hire someone to run it
└─ Multiple channels profitable → Add lead getters (referrals/affiliates)
Lead Definitions
| Term | Definition |
|---|---|
| Lead | A person you can contact |
| Engaged Lead | A person who has shown interest |
| Qualified Lead | A person who can afford and is likely to buy |
Quality > volume. An engaged lead is worth many cold names.
Lead Magnets
A lead magnet is a complete solution to a narrow problem. Free or low-cost. Reveals a bigger problem your core offer solves.
7 Steps to Create
- Pick the problem - Narrow, meaningful, leads to your core offer
- Figure out the solution - One of three types below
- Choose delivery method - PDF, video, tool, trial
- Test the name - Name matters more than content
- Make it easy to consume - Under 10 minutes ideally
- Make it darn good - Good enough to charge for
- Make it easy to ask for more - Clear next step to your offer
What ships with it
6 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 10d ago First seen · 224 lines · 95 tokens per session scan A 68fd4e5c5243
100m-leads is a skill published in the GitHub repository getagentseal/founder-playbook (556 stars, last pushed 1mo ago), licensed MIT. It adds 95 tokens to every session and 2,247 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
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