monetizing-innovation

monetizing-innovation is a skill for Claude Code, Codex from getagentseal/founder-playbook. It costs 124 tokens per session (2,808 once invoked), scanned A, original, MIT.

A guide for designing a product around what customers will pay, including customer interviews about price, customer groups, product tiers, and different ways to charge.

In plain words
What is it for?
Use it to plan pricing for software or other products, test willingness to pay, define product packages, and choose a pricing model.
Why use it?
It helps prevent pricing from being treated as a last-minute decision after the product has already been designed.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: positional $N argument.

Good fit Use it to plan pricing for software or other products, test willingness to pay, define product packages, and choose a pricing model.

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Install with agentmods
npx agentmods add skills/getagentseal/founder-playbook/monetizing-innovation
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add getagentseal/founder-playbook --skill monetizing-innovation
Clone the repo
git clone --depth 1 https://github.com/getagentseal/founder-playbook

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for monetizing-innovation

README.md
[![agentmods](https://agentmods.dev/badge/skills/getagentseal/founder-playbook/monetizing-innovation/github.svg)](https://agentmods.dev/skills/getagentseal/founder-playbook/monetizing-innovation)
Your own site
<a href="https://agentmods.dev/skills/getagentseal/founder-playbook/monetizing-innovation"><img src="https://agentmods.dev/badge/skills/getagentseal/founder-playbook/monetizing-innovation/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for monetizing-innovation

Your own site · 80×15
<a href="https://agentmods.dev/skills/getagentseal/founder-playbook/monetizing-innovation"><img src="https://agentmods.dev/badge/skills/getagentseal/founder-playbook/monetizing-innovation.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 124 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,808 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 26 Apr 2026
  • Snyk pass 26 Apr 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00124 $0.02808
Opus 5 $0.00062 $0.01404
Sonnet 5 $0.00025 $0.00562
Haiku 4.5 $0.00012 $0.00281

Measured 10d ago against content hash db7b85fd9b56, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

monetizing-innovation scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

monetizing-innovation/SKILL.md · 242 lines

How it starts

The opening of the file, as written. The whole thing — 242 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Note: This skill is independent analysis and commentary, not a reproduction of the original text. It synthesizes the book's core ideas with modern startup practice, surfaces where frameworks are outdated or incomplete, and integrates perspectives from adjacent disciplines. For the full argument and context, read the original book.

Monetizing Innovation

"Design the product around the price." - Ramanujam & Tacke

Core Insight

72% of new products fail (Simon-Kucher 2014, n=1,615). Root cause: pricing is decided LAST instead of designing the product around it. This figure comes from Simon-Kucher's own client survey data and has not been independently verified. The authors are principals at Simon-Kucher, a pricing consultancy - the stat motivates hiring firms like theirs. Treat it as directionally correct but not independently validated.

Old paradigm New paradigm
design → build → market → price market & price → design → build

Only ~5% of business cases include real WTP (willingness-to-pay) data. Most companies wait until weeks before launch to set price.


The 4 Failure Types (Diagnose Before Fixing)

Failure Definition Cultural Cause Tell-Tale Signs
Feature Shock Cram too many features → confusing, overpriced Engineering-driven Can't articulate value; price slashed post-launch
Minivation Right product, priced too low Risk-averse Sales easily hits target; sellouts; channel maxes margin
Hidden Gem Great idea never properly launched Coddles core business Mid-level execs kill it; sold as deal sweetener; rival ships first
Undead Wrong answer (or no question asked) Top-down, no dissent Sales avoid raising it; pet project of senior management

Real examples: Amazon Fire Phone (Feature Shock, $170M write-down), Audi Q7 (Minivation, missed €210M/yr), Kodak digital camera 1974 (Hidden Gem), Segway/Google Glass (Undead).

Read the full file on GitHub · 242 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 10d ago First seen · 242 lines · 124 tokens per session scan A db7b85fd9b56

Subscribe to this mod's changes

monetizing-innovation is a skill published in the GitHub repository getagentseal/founder-playbook (556 stars, last pushed 1mo ago), licensed MIT. It adds 124 tokens to every session and 2,808 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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