Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add gethouston/houston --skill escrever-variantes-de-copygit clone --depth 1 https://github.com/gethouston/houstonWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/gethouston/houston/escrever-variantes-de-copy)<a href="https://agentmods.dev/skills/gethouston/houston/escrever-variantes-de-copy"><img src="https://agentmods.dev/badge/skills/gethouston/houston/escrever-variantes-de-copy/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/gethouston/houston/escrever-variantes-de-copy"><img src="https://agentmods.dev/badge/skills/gethouston/houston/escrever-variantes-de-copy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00096 | $0.04662 |
| Opus 5 | $0.00048 | $0.02331 |
| Sonnet 5 | $0.00019 | $0.00932 |
| Haiku 4.5 | $0.00010 | $0.00466 |
Grade A, and why
escrever-variantes-de-copy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 180 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Escrever variantes de copy
Uma skill para toda necessidade de variantes de copy. O parâmetro job escolhe o formato, as regras de fonte e o formato de saída. Regra compartilhada entre todas as tarefas: cada variante fundamentada em uma citação real de cliente ou em uma afirmação do documento de posicionamento - nada de linguagem de marketeiro, nada de invenção.
Parâmetro: job
headlines- 10 pares de título + subtítulo para uma página nomeada, cada um citando uma frase textual de cliente, com os 3 melhores para testar primeiro. Saída:headline-variants/{page-slug}-{YYYY-MM-DD}.md.ctas- 5-7 variantes de texto de botão de CTA, cada uma pareada com a objeção que responde e o resultado que sugere. Saída:cta-variants/{page-slug}-{YYYY-MM-DD}.md.ad-copy- 10 títulos + 5 descrições + 3 conceitos criativos para uma campanha e plataforma nomeadas, respeitando os limites de caracteres da plataforma, cada um fundamentado em uma citação de origem. Saída:ad-copy/{campaign-slug}.md.edit- revisão de enxugamento em cinco varreduras sobre um copy existente (clareza, voz, especificidade, comprimento, CTAs) com antes/depois/porquê para cada linha alterada. Saída:copy-edits/{page-slug}-{YYYY-MM-DD}.md.
Você nomeia a tarefa em linguagem simples ("10 títulos para minha página inicial", "um CTA melhor para o cadastro", "copy de anúncio para o lançamento do Q2", "enxugue minha página sobre") -> eu infiro. Ambíguo -> faço UMA pergunta nomeando as quatro tarefas.
Quando usar
headlines:
- "10 variantes de título para minha página inicial"
- "Ganchos alternativos de hero para a landing page da campanha {campaign}"
- "Opções de título para a página de preços"
- Costuma vir depois de
write-my-page-copyouaudit-a-surface(surface=landing-page) quando o título é apontado como a correção.
ctas:
- "Um CTA melhor para meu botão de cadastro"
- "Variantes de CTA para a página de preços"
- "O que o botão de demo deveria dizer?"
- Costuma vir depois de
write-copy-variants(job=headlines) ouwrite-copy-variants(job=edit) quando o CTA é apontado como fraco.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 9d ago First seen · 180 lines · 96 tokens per session scan A 2fe6fb0914e5
escrever-variantes-de-copy is a skill published in the GitHub repository gethouston/houston (113 stars, last pushed yesterday), licensed MIT. It adds 96 tokens to every session and 4,662 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.
Other skills, from other repositories
magazine-web-ppt
For marketing and gtm work: bind launches, campaigns, events, and brand plans to growth and pipeline outcomes. Built around the core query "annual-marketing-plan", with GTM strategy lead judgment, buyer-ready proof, and this outcome: approve launch plan, campaign budget, or GTM motion.
html-ppt-zhangzara-coral
OpenDesign's community-growth campaign across GitHub, Discord, and X: the loops, the content calendar, and the pipeline math. Built as a decision-grade marketing & GTM deck for growth team, community lead.
ads
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad…
attribution
When the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions "attribution," "attribution model," "first-touch vs last-touch," "multi-touch," "which channel drives…
co-marketing
When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Use when the user says 'co-marketing,' 'partner marketing,' 'joint campaign,' 'who should we partner with,' 'integration marketing,' 'cross-promotion,' 'collaborate with another company,' 'partnership…
analytics
When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this,"…