escribir-variantes-de-copy

escribir-variantes-de-copy is a skill for Claude Code, Codex from gethouston/houston. It costs 93 tokens per session (4,550 once invoked), scanned A, original, MIT.

Un generador de distintas versiones de titulares, botones, anuncios o textos revisados a partir de pruebas y fuentes reales.

In plain words
What is it for?
Sirve para crear titulares, llamadas a la acción, textos de anuncios y revisiones centradas en claridad, voz, precisión, extensión y conversión.
Why use it?
Permite comparar opciones sin inventar testimonios, estadísticas ni promesas, y ayuda a mejorar un texto existente de forma ordenada.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: installed under .agents/ (shared by several agents).

Good fit Sirve para crear titulares, llamadas a la acción, textos de anuncios y revisiones centradas en claridad, voz, precisión, extensión y conversión.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/gethouston/houston/escribir-variantes-de-copy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add gethouston/houston --skill escribir-variantes-de-copy
Clone the repo
git clone --depth 1 https://github.com/gethouston/houston

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for escribir-variantes-de-copy

README.md
[![agentmods](https://agentmods.dev/badge/skills/gethouston/houston/escribir-variantes-de-copy/github.svg)](https://agentmods.dev/skills/gethouston/houston/escribir-variantes-de-copy)
Your own site
<a href="https://agentmods.dev/skills/gethouston/houston/escribir-variantes-de-copy"><img src="https://agentmods.dev/badge/skills/gethouston/houston/escribir-variantes-de-copy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for escribir-variantes-de-copy

Your own site · 80×15
<a href="https://agentmods.dev/skills/gethouston/houston/escribir-variantes-de-copy"><img src="https://agentmods.dev/badge/skills/gethouston/houston/escribir-variantes-de-copy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 93 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 4,550 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00093 $0.04550
Opus 5 $0.00046 $0.02275
Sonnet 5 $0.00019 $0.00910
Haiku 4.5 $0.00009 $0.00455

Measured 13d ago against content hash 683ea4e050e9, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

escribir-variantes-de-copy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

store/agents-i18n/es/marketing/.agents/skills/escribir-variantes-de-copy/SKILL.md · 180 lines

How it starts

The opening of the file, as written. The whole thing — 180 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Escribir variantes de copy

Un skill para cada necesidad de variantes de copy. El parámetro job define la forma, las reglas de fuente y el formato de salida. Regla compartida en todas las tareas: cada variante se basa en una cita real de un cliente o una afirmación del documento de posicionamiento, nada de lenguaje de marketero, nada inventado.

Parámetro: job

  • headlines - 10 pares de titular + subtítulo para una página indicada, cada uno citando una frase textual de un cliente, con los 3 mejores marcados para probar primero. Salida: headline-variants/{page-slug}-{YYYY-MM-DD}.md.
  • ctas - 5 a 7 variantes de copy para el botón de llamada a la acción, cada una emparejada con la objeción que responde y el resultado que implica. Salida: cta-variants/{page-slug}-{YYYY-MM-DD}.md.
  • ad-copy - 10 titulares + 5 descripciones + 3 conceptos creativos para una campaña y plataforma indicadas, respetando los límites de caracteres de cada plataforma, cada uno basado en una cita fuente. Salida: ad-copy/{campaign-slug}.md.
  • edit - una pasada de ajuste en cinco barridos sobre un copy existente (claridad, voz, especificidad, extensión, CTAs) con antes/después/por qué en cada línea cambiada. Salida: copy-edits/{page-slug}-{YYYY-MM-DD}.md.

El usuario nombra la tarea en lenguaje natural ("10 titulares para mi página de inicio", "mejor CTA para el registro", "copy de anuncios para el lanzamiento de Q2", "ajusta mi página de about") -> infiero. Si es ambiguo -> hago UNA pregunta nombrando las cuatro tareas.

Cuándo usarlo

headlines:

  • "10 variantes de titular para mi página de inicio"
  • "Ganchos alternativos para el hero de la landing page de {campaign}"
  • "Opciones de titular para la página de precios"
  • Suele seguir a write-my-page-copy o audit-a-surface (surface=landing-page) cuando el titular queda marcado como el arreglo a hacer.

ctas:

  • "Mejor CTA para el botón de registro"
  • "Variantes de CTA para la página de precios"
  • "¿Qué debería decir el botón de demo?"
  • Suele seguir a write-copy-variants (job=headlines) o write-copy-variants (job=edit) cuando el CTA queda marcado como débil.

Read the full file on GitHub · 180 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 13d ago First seen · 180 lines · 93 tokens per session scan A 683ea4e050e9

Subscribe to this mod's changes

escribir-variantes-de-copy is a skill published in the GitHub repository gethouston/houston (113 stars, last pushed today), licensed MIT. It adds 93 tokens to every session and 4,550 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Related

Other skills, from other repositories

magazine-web-ppt

For marketing and gtm work: bind launches, campaigns, events, and brand plans to growth and pipeline outcomes. Built around the core query "annual-marketing-plan", with GTM strategy lead judgment, buyer-ready proof, and this outcome: approve launch plan, campaign budget, or GTM motion.

nexu-io/open-design · 67 tokens

html-ppt-zhangzara-coral

OpenDesign's community-growth campaign across GitHub, Discord, and X: the loops, the content calendar, and the pipeline math. Built as a decision-grade marketing & GTM deck for growth team, community lead.

nexu-io/open-design · 55 tokens

ads

When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad…

coreyhaines31/marketingskills · 175 tokens

attribution

When the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions "attribution," "attribution model," "first-touch vs last-touch," "multi-touch," "which channel drives…

coreyhaines31/marketingskills · 220 tokens

co-marketing

When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Use when the user says 'co-marketing,' 'partner marketing,' 'joint campaign,' 'who should we partner with,' 'integration marketing,' 'cross-promotion,' 'collaborate with another company,' 'partnership…

coreyhaines31/marketingskills · 92 tokens

analytics

When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this,"…

coreyhaines31/marketingskills · 152 tokens