write-video-ad-script

Human version

Summary. Turn a researched advertising promise into a feasible video in the requested format. First load angle research, then bind it to the agreed story, visuals, timing and assets. Write and check the complete concept before the user reviews it. The output is one recommended script, its visual plan and up to two viable alternatives. A model score is a quality screen; ad results establish performance.

---

Agent version

When to use

Use before production for voiceover, dialogue, chat, cards or lyrics. For a silent format, still plan its visual promise and payoff; skip spoken copy, not creative strategy.

When the user supplied exact lines, keep them verbatim. Check them in report-only mode and raise material timing, claim or format conflicts. Rewrite only with their authorization. This skill adds no review round of its own; the script goes into the run's existing review.

Inputs and precedence

Read this skill's files reference before creating working files. Required context:

• The brand and exact product, current facts, voice and prohibited claims.
• Audience, campaign objective, offer and CTA, using saved context and brief first.
• The selected format/route and any actual template recipe: capabilities, choices, assets and inputs.
• A validated angle context from ad-angle-miner, including source records.
• Reference footage or its observed beat map, plus available brand assets.
• The current sourced creative brief and applicable project/brand decisions, including exact rejected wording, pronunciations and user-locked copy.

The user's explicit direction and chosen angle are fixed. Actual route capabilities determine what is possible. A supplied reference controls the agreed custom structure; templates supply compatible components. Expose concrete gaps and feasible alternatives within existing review, without silently replacing angle or required demonstration. A reference provides a storytelling structure; the product's facts provide claims.