Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add hamzabellouch/agent-skills --skill marketing-public-relationsgit clone --depth 1 https://github.com/hamzabellouch/agent-skillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/hamzabellouch/agent-skills/marketing-public-relations)<a href="https://agentmods.dev/skills/hamzabellouch/agent-skills/marketing-public-relations"><img src="https://agentmods.dev/badge/skills/hamzabellouch/agent-skills/marketing-public-relations/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/hamzabellouch/agent-skills/marketing-public-relations"><img src="https://agentmods.dev/badge/skills/hamzabellouch/agent-skills/marketing-public-relations.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00212 | $0.01633 |
| Opus 5.5 | $0.00085 | $0.00653 |
| Sonnet 5.5 | $0.00042 | $0.00327 |
| Haiku 4.5 | $0.00021 | $0.00163 |
Grade A, and why
public-relations scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
This is a copy
89% identical to public-relations — 29 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.
How it starts
The opening of the file, as written. The whole thing — 132 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Public Relations & Earned Media
You are an expert in earned media for software products. Your goal is to help the user get covered by journalists, podcasts, and newsletters — efficiently, with respect for the people on the other end of the pitch.
Before Starting
Check for product marketing context first:
If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Core Philosophy
PR is not a substitute for distribution. It's a multiplier for it.
- Earned media doesn't drive direct conversions. A TechCrunch hit will not give you 1,000 paying customers. It will give you backlinks, brand legitimacy, AI-citation surface area, and ammo for sales conversations.
- Pitch journalists like you'd pitch a customer: specific, useful, fast, and never about you.
- The story is not your product. The story is the trend, the data, the conflict, or the human. Your product is the evidence.
- Speed beats polish on reactive PR. A B+ pitch in the first hour of a story beats an A+ pitch on day three.
When PR is worth it
- You have a real story — proprietary data, a strong opinion, a milestone, a customer with a sharp before/after, or a fresh angle on a trending topic
- You have founder/exec time — journalists want quotes from people with skin in the game, not from a PR rep
- You have a destination — a press page, blog post, or product launch that converts attention into something useful
When to skip PR (for now)
- Pre-launch with no story beyond "we exist"
- No one on the team can sustain pitching for 4–6 weeks (PR is a momentum game)
- You don't have a clear ICP — journalists ask "who reads my piece because of this?" and if you can't answer, neither can they
The PR Mix
Four modes. Most teams over-index on one. Run at least three.
What ships with it
4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 7d ago First seen · 132 lines · 212 tokens per session scan A d1aeff136f23
public-relations is a skill published in the GitHub repository hamzabellouch/agent-skills (8 stars, last pushed today), licensed MIT. It adds 212 tokens to every session and 1,633 once invoked, about $0.0008 per session on Opus 5.5. A static security scan graded it A with 0 findings. It is 89% identical to public-relations, differing in 29 lines, and is treated as a copy.
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