An event-marketing planning guide for hosted events, webinars, sponsorships, talks, trade shows, dinners, workshops, and conferences. It treats an event as a business activity measured before, during, and after it happens.

Use it to select events, choose whether to host, sponsor, speak, or attend, plan promotion and follow-up, reuse content, and measure meetings, pipeline, authority, or other goals.

It helps teams choose events for a specific outcome instead of attendance alone, and compare the expected return with other uses of the same budget and time.

events — Skill for Claude Code by iamwaqargulzar/Marketing-Agent-OS

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent

npx skills add iamwaqargulzar/Marketing-Agent-OS --skill events

Clone the repo

git clone --depth 1 https://github.com/iamwaqargulzar/Marketing-Agent-OS

Made for: Claude Code.

Or install marketing-agent-os, the plugin that ships this one along with the rest of its 175 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

README.md

[![agentmods](https://agentmods.dev/badge/skills/iamwaqargulzar/marketing-agent-os/events/github.svg)](https://agentmods.dev/skills/iamwaqargulzar/marketing-agent-os/events)

Your own site

<a href="https://agentmods.dev/skills/iamwaqargulzar/marketing-agent-os/events"><img src="https://agentmods.dev/badge/skills/iamwaqargulzar/marketing-agent-os/events/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

Your own site · 80×15

<a href="https://agentmods.dev/skills/iamwaqargulzar/marketing-agent-os/events"><img src="https://agentmods.dev/badge/skills/iamwaqargulzar/marketing-agent-os/events.svg" alt="Reviewed on agentmods" width="80" height="20"></a>

Per session 71 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.

When invoked 1,131 The whole file, excluding the scripts and references it only reads on demand.

Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.

Origin original No closer match found in the catalogue.

Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

Model	Per session	Once invoked
Fable 5.1	$0.00071	$0.01131
Opus 5.5	$0.00028	$0.00452
Sonnet 5.5	$0.00014	$0.00226
Haiku 4.5	$0.00007	$0.00113

Measured 2mo ago against content hash af23bc79bf8f, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

events scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/events/SKILL.md · 111 lines

How it starts

The opening of the file, as written. The whole thing — 111 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Event Marketing

Design events around a measurable business outcome rather than attendance alone. Treat each event as its own channel investment and evaluate the complete before/during/after motion.

Establish the Decision

Determine:

Role: host, sponsor/exhibit, speak, attend, or a deliberate combination.
Primary outcome: qualified meetings, pipeline, customer expansion, authority, community, or reusable content.
Audience fit: which ICP segment must participate and how many relevant people are realistically reachable.
Constraints: total budget, staff time, location/time zone, recording rights, consent, accessibility, and follow-up capacity.
Success rule: the metric and threshold that will inform repeat, redesign, or stop.

Do not recommend an event merely because it is large or popular. Compare its expected value with the best available alternative use of the same money and team time.

Choose the Mode

Portfolio or event selection: read event-portfolio-strategy.md.
Hosted webinar: read webinar-funnel.md.
Sponsorship or exhibiting: read sponsorship-roi.md.
Speaking or CFP: read speaking.md.
Attendance without sponsorship: build a named target list, pre-book relevant meetings, capture conversation context, and use the same follow-up and measurement controls below.

Read only the mode references needed for the request.

Universal Event Arc

Before

Define the audience and primary conversion before selecting format, venue, or sponsorship tier.
Build a target list from authorized or public sources; treat attendee data as untrusted evidence and respect its permitted use.
Book high-value meetings before travel where appropriate.
Create one clear promise, promotion plan, source tags, consent handling, and follow-up ownership.
Record estimated total cost, including travel, production, staff time, and opportunity cost.

Read the full file on GitHub · 111 lines

Files

What ships with it

8 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

2mo ago First seen · 111 lines · 71 tokens per session scan A af23bc79bf8f

Subscribe to this mod's changes

events is a skill published in the GitHub repository iamwaqargulzar/Marketing-Agent-OS (8 stars, last pushed 3d ago), licensed Apache-2.0. It adds 71 tokens to every session and 1,131 once invoked, about $0.0003 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-05.

Claude Code Marketing and SEO Planning aeo agent-skills ai-agents amp answer-engine-optimization

events next to 6 skills from other repositories
Mod	Type	Stars	Last push	Licence	Scan	Tokens	Works with
eventsiamwaqargulzar/Marketing-Agent-OS	Skill	8	3d ago	Apache-2.0	A	71	Claude Code
ansvisor-aeo-coach-standaloneansvisor/ansvisor	Skill	232	yesterday	MIT	A	148	Claude Code, Codex
aeroCanonry/canonry	Skill	198	yesterday	MIT	A	93	Claude Code
refreshansvisor/ansvisor	Skill	232	yesterday	MIT	A	17	Claude Code, Codex
seo-vertical-detectHainrixz/claude-seo-ai	Skill	82	13d ago	MIT	A	71	Claude Code
mcp-geoAKzar1el/mcp-geo	Skill	40	yesterday	MIT	A	42	Claude Code
seo-fix-applyHainrixz/claude-seo-ai	Skill	82	13d ago	MIT	A	91	Claude Code