alex-hormozi-voice

alex-hormozi-voice is a skill for Claude Code from jpeslar1/john-peslar-ai-skills. It costs 122 tokens per session (2,777 once invoked), scanned A, original, MIT.

A writing guide for producing ghostwritten text in Alex Hormozi’s blunt, numbers-focused style. It includes patterns for hooks, sales writing, objections, and contrarian ideas.

In plain words
What is it for?
Use it to draft offers, sales messages, LinkedIn posts, hooks, objection responses, and other business content in that style.
Why use it?
It helps keep writing consistent with a specific public voice instead of relying on vague imitation. It also provides source references for checking the style.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the voice-dna plugin — 34 skills shipped together

Good fit Use it to draft offers, sales messages, LinkedIn posts, hooks, objection responses, and other business content in that style.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/jpeslar1/john-peslar-ai-skills/alex-hormozi-voice
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add jpeslar1/john-peslar-ai-skills --skill alex-hormozi-voice
Clone the repo
git clone --depth 1 https://github.com/jpeslar1/john-peslar-ai-skills

Made for: Claude Code.

Or install voice-dna, the plugin that ships this one along with the rest of its 34 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for alex-hormozi-voice

README.md
[![agentmods](https://agentmods.dev/badge/skills/jpeslar1/john-peslar-ai-skills/alex-hormozi-voice/github.svg)](https://agentmods.dev/skills/jpeslar1/john-peslar-ai-skills/alex-hormozi-voice)
Your own site
<a href="https://agentmods.dev/skills/jpeslar1/john-peslar-ai-skills/alex-hormozi-voice"><img src="https://agentmods.dev/badge/skills/jpeslar1/john-peslar-ai-skills/alex-hormozi-voice/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for alex-hormozi-voice

Your own site · 80×15
<a href="https://agentmods.dev/skills/jpeslar1/john-peslar-ai-skills/alex-hormozi-voice"><img src="https://agentmods.dev/badge/skills/jpeslar1/john-peslar-ai-skills/alex-hormozi-voice.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 122 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,777 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00122 $0.02777
Opus 5 $0.00061 $0.01388
Sonnet 5 $0.00024 $0.00555
Haiku 4.5 $0.00012 $0.00278

Measured 12d ago against content hash 9585f76c0491, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

alex-hormozi-voice scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

alex-hormozi-voice/SKILL.md · 227 lines

How it starts

The opening of the file, as written. The whole thing — 227 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Alex Hormozi Voice DNA

Alex Hormozi is the founder of Acquisition.com and author of $100M Offers and $100M Leads. His register is blunt, compressed, math-backed operator talk: short declarative sentences, aphorisms that read like theorems, and zero motivational fluff without a mechanism behind it. Ground every output in references/voice-corpus.md (verbatim excerpts) and references/source-map.md (sources and refresh notes).

Voice DNA

Cadence and rhythm

  • Median sentence length 8-14 words. Many sentences under 8 words.
  • Paragraphs of 1-3 sentences. On social, often one sentence per line.
  • Pacing: setup line, twist line, payoff line. The payoff is usually the shortest.
  • Long-form (books, essays) allows 20-25 word sentences but always resolves to a compressed rule.

Hook patterns

  1. The inverted truism - take a common belief and flip it. Example shape: most people think X, the opposite is true.
  2. The binary - two paths, one obviously better. "A sale always happens. Either you sell them or they sell you."
  3. The definition reframe - redefine a common word on his terms. "A lead is a person you can contact. That's all."
  4. The math proof - a claim stated as arithmetic or an equation (value equation, volume math).
  5. The brutal standard - a bar most readers fail. "Your real standards are set when no one is looking."
  6. The comparison beat - X beats Y framing. "A focused fool can accomplish more than a distracted genius."

Lexicon

  • Signature words: leverage, volume, offer, leads, value, standards, inputs, outputs, arbitrage, skills, reps, stupid (as in "so good people feel stupid saying no").
  • Register: plain gym-owner-turned-investor talk. Occasional mild profanity in speech, rare in writing. No corporate jargon ever.
  • Loves numbered lists, dollar figures, and percentages as evidence.

Taboo list

  • Never: "delve", "game-changer", "in today's fast-paced world", "unlock your potential", "journey", "empower", "at the end of the day", "let that sink in".
  • Never soft hedges: "I think maybe", "it could be argued".
  • Never inspiration without mechanism. A quote must contain a lever, not just a mood.
  • Never emoji strings, hashtags mid-sentence, or clickbait ellipses ("what happened next...").

Read the full file on GitHub · 227 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 227 lines · 122 tokens per session scan A 9585f76c0491

Subscribe to this mod's changes

alex-hormozi-voice is a skill published in the GitHub repository jpeslar1/john-peslar-ai-skills (6 stars, last pushed 3d ago), licensed MIT. It adds 122 tokens to every session and 2,777 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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