What is sales-funnel-systems-auditor?

A framework for examining founder-led sales systems, including lead generation, newsletters, webinars, communities, productized services, and software offers. It treats the sales funnel as the full path from attracting attention to delivery and referrals.

Use it to map buyer stages, evaluate marketing and sales activities, find leaks in conversion and follow-up, and make the process more repeatable.

It reveals problems such as unclear offers, competing calls to action, weak follow-up, invisible pipeline status, and sales processes that depend on the founder's memory.

sales-funnel-systems-auditor — Skill for Claude Code by jpeslar1

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent

npx skills add jpeslar1/john-peslar-ai-skills --skill sales-funnel-systems-auditor

Clone the repo

git clone --depth 1 https://github.com/jpeslar1/john-peslar-ai-skills

Made for: Claude Code.

Or install lead-generation, the plugin that ships this one along with the rest of its 5 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

README.md

[![agentmods](https://agentmods.dev/badge/skills/jpeslar1/john-peslar-ai-skills/sales-funnel-systems-auditor/github.svg)](https://agentmods.dev/skills/jpeslar1/john-peslar-ai-skills/sales-funnel-systems-auditor)

Your own site

<a href="https://agentmods.dev/skills/jpeslar1/john-peslar-ai-skills/sales-funnel-systems-auditor"><img src="https://agentmods.dev/badge/skills/jpeslar1/john-peslar-ai-skills/sales-funnel-systems-auditor/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

Your own site · 80×15

<a href="https://agentmods.dev/skills/jpeslar1/john-peslar-ai-skills/sales-funnel-systems-auditor"><img src="https://agentmods.dev/badge/skills/jpeslar1/john-peslar-ai-skills/sales-funnel-systems-auditor.svg" alt="Reviewed on agentmods" width="80" height="20"></a>

Per session 155 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.

When invoked 1,690 The whole file, excluding the scripts and references it only reads on demand.

Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.

Origin original No closer match found in the catalogue.

Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

Model	Per session	Once invoked
Fable 5.1	$0.00155	$0.01690
Opus 5.5	$0.00062	$0.00676
Sonnet 5.5	$0.00031	$0.00338
Haiku 4.5	$0.00015	$0.00169

Measured 2mo ago against content hash 431f3ca9fcb8, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

sales-funnel-systems-auditor scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

sales-funnel-systems-auditor/SKILL.md · 197 lines

How it starts

The opening of the file, as written. The whole thing — 197 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Sales Funnel Systems Auditor

Use this skill to diagnose a funnel as an operating system, not a pile of tactics. Focus on the path from attention to trust to conversion to delivery to referrals.

Core Principle

Most founder-led funnels do not have a traffic problem first. They have a sales-system problem:

The offer ladder is unclear.
Too many CTAs compete for the same buyer.
Nurture does not route by buyer state.
Pipeline truth is not visible.
Sales activity depends on the owner's memory, mood, and spare time.
Proof from delivery is not packaged back into acquisition.

The goal is to turn the funnel into a visible, measurable, repeatable system.

Audit Workflow

Map the funnel
- Top-of-funnel channels
- Lead capture assets
- Owned audience
- Trust-building surfaces
- Conversion events
- Offers
- Delivery experience
- Upsells, referrals, reactivation
Identify buyer states
- Curious learner
- Problem-aware lead
- Ready-to-build operator
- Ready-to-outsource buyer
- Existing customer
- Referral source
Score the funnel Use a 1-10 score across:
- Target market clarity
- Message clarity
- Media/channel fit
- Lead capture
- Nurture and segmentation
- Conversion mechanism
- Delivery experience
- Lifetime value path
- Referral system
- Pipeline visibility
Find the leaks Look especially for:
- CTA overload
- Traffic sent to the wrong offer
- Lead magnets that do not imply the paid offer
- Newsletter/community nurture with no clear ascension path
- Webinars with weak follow-up
- Launches without opens/clicks/replies/deposits tracked
- Offers that mix DIY, DWY, and DFY without routing logic
- Fake-full pipeline, stale leads, or no qualification criteria
Design the routing matrix Every warm lead should have one obvious next step based on current state.
Recommend the operating cadence Include weekly review, dashboard metrics, follow-up rules, proof capture, and referral prompts.

Read the full file on GitHub · 197 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

2mo ago First seen · 197 lines · 155 tokens per session scan A 431f3ca9fcb8

Subscribe to this mod's changes

sales-funnel-systems-auditor is a skill published in the GitHub repository jpeslar1/john-peslar-ai-skills (12 stars, last pushed 18d ago), licensed MIT. It adds 155 tokens to every session and 1,690 once invoked, about $0.0006 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

Analytics and metrics Marketing and SEO

sales-funnel-systems-auditor next to 6 skills from other repositories
Mod	Type	Stars	Last push	Licence	Scan	Tokens	Works with
sales-funnel-systems-auditorjpeslar1/john-peslar-ai-skills	Skill	12	18d ago	MIT	A	155	Claude Code
imagegenopenai/codex	Skill	133k	yesterday	Apache-2.0	A	113	Codex
playwright-climicrosoft/playwright	Skill	99k	yesterday	Apache-2.0	A	19	Claude Code
local-ai-agentsmicrosoft/ai-agents-for-beginners	Skill	79k	4d ago	MIT	A	200	Claude Code, Codex
systematic-debuggingobra/superpowers	Skill	313k	3d ago	MIT	A	21	Claude Code
next-cache-components-adoptionvercel/next.js	Skill	143k	yesterday	MIT	A	95	Claude Code
next-partial-prefetching-adoptionvercel/next.js	Skill	143k	yesterday	MIT	A	103	Claude Code