What is ad-copy-builder?

A tool that turns a selected batch of ad images into a CSV file with Meta ad copy. Meta is the company behind Facebook and Instagram, and a CSV is a plain text table that advertising tools can import.

Use it after selecting images to create Facebook and Instagram primary text and other ad fields in an Ads Uploader-compatible CSV.

It removes the manual work of writing copy for every selected image and formatting the upload file. It uses the brand's voice, rules, and a hook framework.

How keith-wohnv/Static-Ads configures Claude Code

Reuse

Borrowing it

Nothing to install: this file belongs to keith-wohnv/Static-Ads. Take a copy, put it at the same path in your own repository, and replace the rules that are about this project with yours.

Copy the file

curl -O https://raw.githubusercontent.com/keith-wohnv/Static-Ads/master/.claude/skills/ad-copy-builder/SKILL.md

Clone the repo

git clone --depth 1 https://github.com/keith-wohnv/Static-Ads

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

README.md

[![agentmods](https://agentmods.dev/badge/skills/keith-wohnv/static-ads/ad-copy-builder/github.svg)](https://agentmods.dev/skills/keith-wohnv/static-ads/ad-copy-builder)

Your own site

<a href="https://agentmods.dev/skills/keith-wohnv/static-ads/ad-copy-builder"><img src="https://agentmods.dev/badge/skills/keith-wohnv/static-ads/ad-copy-builder/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

Your own site · 80×15

<a href="https://agentmods.dev/skills/keith-wohnv/static-ads/ad-copy-builder"><img src="https://agentmods.dev/badge/skills/keith-wohnv/static-ads/ad-copy-builder.svg" alt="Reviewed on agentmods" width="80" height="20"></a>

Per session 111 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.

When invoked 2,785 The whole file, excluding the scripts and references it only reads on demand.

Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.

Origin original No closer match found in the catalogue.

Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

Model	Per session	Once invoked
Fable 5.1	$0.00111	$0.02785
Opus 5.5	$0.00044	$0.01114
Sonnet 5.5	$0.00022	$0.00557
Haiku 4.5	$0.00011	$0.00279

Measured 2mo ago against content hash 06004890aae1, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

ad-copy-builder scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.claude/skills/ad-copy-builder/SKILL.md · 246 lines

How it starts

The opening of the file, as written. The whole thing — 246 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Ad Copy Builder

Turns a completed image batch into a production-ready Ads Uploader CSV with compliant Meta ad copy drawn from the Hook Bank framework library.

What You Need Before Starting

A completed image batch — e.g. brands/{brand}/outputs/{version}/
selections.json in that folder — from the gallery selector (see below)
brand-dna.md — at brands/{brand}/brand-dna.md

If selections.json is missing, stop and run:

node skills/references/gallery-selector.mjs --output-dir brands/{brand}/outputs/{version} --open

Then: open gallery.html → pick best image per group → Save Selections → copy selections.json into the output folder.

Phase 1 — Load Context

Read these files in parallel:

brands/{brand}/brand-dna.md — brand voice, pricing rules, visual identity, key stats
brands/{brand}/outputs/{version}/selections.json — which images were chosen
hook-bank.md — hook framework library (in project root)

From selections.json, build the working list: one entry per template — { template, images: { '1x1': path, '9x16': path } }. The two ratios are the same ad served on different placements (feed vs. Stories/Reels), so they share one set of copy.

Phase 2 — Match Hooks to Templates

For each template in the selections, pick hook frameworks from hook-bank.md — one per funnel stage (TOF, MOF, BOF).

Read references/template-hook-map.md for the template → hook type → specific hook recommendations.

How to pick the right hook per stage:

Look up the template name in template-hook-map.md to get the recommended hook types
Map those hook types to funnel stages using this guide:

Funnel Stage	Audience	Preferred Hook Types
TOF (Cold)	Never heard of the brand	Curiosity gap, Identity call-out, Pain/Empathy, Contrarian, Narrative
MOF (Warm)	Visited site, watched video, engaged	Social proof, Comparison, Feature callout, Objection removal
BOF (Retargeting)	Abandoned checkout / started signup	Direct offer, Urgency, Risk reversal, Guarantee

Read the full file on GitHub · 246 lines

Files

What ships with it

3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

2mo ago First seen · 246 lines · 111 tokens per session scan A 06004890aae1

Subscribe to this mod's changes

ad-copy-builder is a skill published in the GitHub repository keith-wohnv/Static-Ads (14 stars, last pushed 7mo ago), licensed MIT. It adds 111 tokens to every session and 2,785 once invoked, about $0.0004 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

Marketing and SEO

ad-copy-builder next to 6 skills from other repositories
Mod	Type	Stars	Last push	Licence	Scan	Tokens	Works with
ad-copy-builderkeith-wohnv/Static-Ads	Skill	14	7mo ago	MIT	A	111	Claude Code
imagegenopenai/codex	Skill	135k	today	Apache-2.0	A	113	Codex
playwright-climicrosoft/playwright	Skill	100k	today	Apache-2.0	A	19	Claude Code
browser-automationopenclaw/openclaw	Skill	394k	today	MIT	A	36	Claude Code
local-ai-agentsmicrosoft/ai-agents-for-beginners	Skill	79k	4d ago	MIT	A	200	Claude Code, Codex
systematic-debuggingobra/superpowers	Skill	316k	7d ago	MIT	A	21	Claude Code
next-cache-components-adoptionvercel/next.js	Skill	143k	today	MIT	A	95	Claude Code

Static-Ads: Skill for Claude Code