market-research

market-research is a skill for Claude Code from kelegele/oh-my-pm. It costs 169 tokens per session (4,817 once invoked), scanned A, original, MIT.

A research skill for understanding markets and users. It can study market trends, market size, competitors, and opportunities, or help design interviews, surveys, and user profiles.

In plain words
What is it for?
Use it for industry analysis, market sizing, trend research, user interviews, feedback analysis, and creating or updating user personas.
Why use it?
It provides a structured way to collect and organize evidence before making product decisions. TAM, SAM, and SOM mean the total market, the part a product could serve, and the realistic near-term share.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin. Also seen: mentions subagents; mentions Claude Code.

Part of the oh-my-pm plugin — 12 skills, 4 commands shipped together

Good fit Use it for industry analysis, market sizing, trend research, user interviews, feedback analysis, and creating or updating user personas.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/kelegele/oh-my-pm/market-research
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add kelegele/oh-my-pm --skill market-research
Clone the repo
git clone --depth 1 https://github.com/kelegele/oh-my-pm

Made for: Claude Code.

Or install oh-my-pm, the plugin that ships this one along with the rest of its 12 skills, 4 commands.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for market-research

README.md
[![agentmods](https://agentmods.dev/badge/skills/kelegele/oh-my-pm/market-research/github.svg)](https://agentmods.dev/skills/kelegele/oh-my-pm/market-research)
Your own site
<a href="https://agentmods.dev/skills/kelegele/oh-my-pm/market-research"><img src="https://agentmods.dev/badge/skills/kelegele/oh-my-pm/market-research/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for market-research

Your own site · 80×15
<a href="https://agentmods.dev/skills/kelegele/oh-my-pm/market-research"><img src="https://agentmods.dev/badge/skills/kelegele/oh-my-pm/market-research.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 169 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 4,817 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00169 $0.04817
Opus 5 $0.00084 $0.02409
Sonnet 5 $0.00034 $0.00963
Haiku 4.5 $0.00017 $0.00482

Measured 12d ago against content hash 2dcb20e1af60, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

market-research scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/market-research/SKILL.md · 447 lines

How it starts

The opening of the file, as written. The whole thing — 447 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Market Research

统一研究入口:市场面看清赛道,用户面看懂用户。

What This Skill Does

按研究交付物分为两种模式:

  • 市场面 (Market Intelligence):搜索驱动的市场趋势、市场规模(TAM-SAM-SOM)、关键玩家、机会与威胁分析,交付 market-analysis.json + Markdown 报告
  • 用户面 (User Research):访谈提纲、调研设计、用户画像与洞察,交付 user-research.json + Markdown 报告

两种模式可独立运行,也可组合执行(先市场面定赛道,再用户面定人群)。

When to Use

市场面 — activate when:

  • User asks about market trends or industry developments
  • Phrases like "market research", "industry analysis", "market size", "X 市场发生了什么"
  • Exploring new markets or product categories
  • Need to understand market dynamics before product decisions

用户面 — activate when:

  • User asks about understanding user needs or behaviors
  • Phrases like "user research", "talk to users", "用户想要什么", "create personas"
  • Creating or updating user personas
  • Analyzing user feedback or interview data
  • Need to validate product ideas with real users

How It Works

  1. Determine mode — 根据用户意图选择市场面、用户面或两者组合;意图不明时询问用户
  2. 市场面: Define market scope → Search industry sources → Analyze trends → Assess market size (TAM/SAM/SOM) → Identify opportunities → Generate insights
  3. 用户面: Define research goals → Select methods → Create instruments (interview guides, surveys) → Gather data → Analyze findings → Create artifacts (personas, journey maps, insights)

Research Modes

市场面 (Market Intelligence)

搜索驱动:所有市场数据必须来自实际搜索,禁止仅凭训练记忆输出(见 Anti-Hallucination Rules)。

分析深度:

Depth When to Use What You Get
overview Quick market check Market size, 3 trends, 5 key players
standard Regular analysis (default) Full sizing, trends, opportunities, threats, recommendations
deep Strategic decisions Segmentation analysis, buying patterns, vendor landscape, 10+ recommendations

用户面 (User Research)

研究方法:

Method When to Use Output
interviews Deep understanding of needs Interview transcripts, key quotes
surveys Broad pattern validation Survey results, statistical insights
personas User archetype creation Persona profiles
journey-mapping Experience optimization User journey maps

Read the full file on GitHub · 447 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 447 lines · 169 tokens per session scan A 2dcb20e1af60

Subscribe to this mod's changes

market-research is a skill published in the GitHub repository kelegele/oh-my-pm (4 stars, last pushed 1mo ago), licensed MIT. It adds 169 tokens to every session and 4,817 once invoked, about $0.0008 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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