content-strategy

content-strategy is a skill for Claude Code, Codex from kostja94/marketing-skills. It costs 95 tokens per session (1,622 once invoked), scanned A, original, MIT.

A planning guide for building SEO content around related topics. SEO means improving pages so search engines can find and rank them.

In plain words
What is it for?
Use it to plan topic clusters, pillar pages, cluster articles, and editorial schedules.
Why use it?
It helps replace ad hoc article ideas with an organised set of topics, cornerstone pages, supporting articles, and a publishing calendar.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

not rated 963repo +13 3mo ago A scan Socket: passSnyk: passSkillSpector: pass 95 tokens original MIT

Good fit Use it to plan topic clusters, pillar pages, cluster articles, and editorial schedules.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/kostja94/marketing-skills/content-strategy
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add kostja94/marketing-skills --skill content-strategy
Clone the repo
git clone --depth 1 https://github.com/kostja94/marketing-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for content-strategy

README.md
[![agentmods](https://agentmods.dev/badge/skills/kostja94/marketing-skills/content-strategy/github.svg)](https://agentmods.dev/skills/kostja94/marketing-skills/content-strategy)
Your own site
<a href="https://agentmods.dev/skills/kostja94/marketing-skills/content-strategy"><img src="https://agentmods.dev/badge/skills/kostja94/marketing-skills/content-strategy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for content-strategy

Your own site · 80×15
<a href="https://agentmods.dev/skills/kostja94/marketing-skills/content-strategy"><img src="https://agentmods.dev/badge/skills/kostja94/marketing-skills/content-strategy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 95 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,622 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 27 Mar 2026
  • Snyk pass 27 Mar 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00095 $0.01622
Opus 5 $0.00048 $0.00811
Sonnet 5 $0.00019 $0.00324
Haiku 4.5 $0.00010 $0.00162

Measured 8d ago against content hash f9b4ecf686e9, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

content-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

2 near-identical copies found in the catalogue:

skills/seo/content/content-strategy/SKILL.md · 141 lines

How it starts

The opening of the file, as written. The whole thing — 141 lines — stays where its author put it; the contents beside it link to each section on GitHub.

SEO Content: Content Strategy

Guides content strategy for SEO: topic clusters, pillar pages, cluster articles, and editorial planning. For content marketing across all channels (blog, email, social, video), see content-marketing. For translation workflow and multilingual content, see translation.

When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for product, audience, and proof points.

Identify:

  1. Keywords: From keyword research — see keyword-research for discovery and clustering
  2. Existing content: What already exists
  3. Resources: Content capacity, tools
  4. Goals: Traffic, conversions, authority

Product-Led SEO: Do SEO around product/users, not around industry/search engines. See seo-strategy for Product-Led SEO principle, products suited for SEO, and workflow order.

Topic Clusters

Topic clusters organize content by topic rather than isolated keywords. A pillar page covers a broad core topic; cluster articles cover subtopics; all connect via internal links. This signals topical authority to search engines and AI systems.

Structure

Pillar page (broad topic, 2,000-5,000+ words)
    <-> internal links
Cluster 1 (subtopic, 800-2,500 words)
Cluster 2 (subtopic)
...
Cluster 6-12 (subtopics)
    <-> cluster to cluster links

Pillar Page

Attribute Guideline
Length 2,000-5,000+ words; comprehensive guide
Keyword Broad head term with search volume
Role Hub; links to all cluster articles; targets primary topic
Conversion Link to product/feature pages where relevant

Cluster Articles

Attribute Guideline
Count 6-12 articles per pillar (minimum 6 for authority)
Length 800-2,500 words each; focused on one subtopic
Keyword Long-tail, specific intent per article
Links Each cluster links to pillar; pillar links back; related clusters link to each other

Read the full file on GitHub · 141 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 141 lines · 95 tokens per session scan A f9b4ecf686e9

Subscribe to this mod's changes

content-strategy is a skill published in the GitHub repository kostja94/marketing-skills (963 stars, last pushed 3mo ago), licensed MIT. It adds 95 tokens to every session and 1,622 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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