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competitor-alternatives

competitor-alternatives is a skill for Claude Code, Codex from L-LesterYu/OpenClaw-hot-skills-zh. It costs 146 tokens per session (5,657 once invoked), scanned A, original, MIT.

A guide to creating web pages that compare a product with competitors or present alternatives to one competitor. It covers pages for search traffic and sales support, including product-versus-product comparisons.

In plain words
What is it for?
Use it to plan competitor comparison pages, alternative pages, versus pages, and supporting content for people evaluating products or considering a switch.
Why use it?
It helps organize an honest comparison around customer needs, differences, limitations, use cases, and migration concerns instead of only listing features.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one. Also seen: positional $N argument.

not rated 54repo +1 5mo ago A scan 146 tokens original MIT

Good fit Use it to plan competitor comparison pages, alternative pages, versus pages, and supporting content for people evaluating products or considering a switch.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/l-lesteryu/openclaw-hot-skills-zh/competitor-alternatives
View source ↗ L-LesterYu/OpenClaw-hot-skills-zh
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add L-LesterYu/OpenClaw-hot-skills-zh --skill competitor-alternatives
Clone the repo
git clone --depth 1 https://github.com/L-LesterYu/OpenClaw-hot-skills-zh

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for competitor-alternatives

README.md
[![agentmods](https://agentmods.dev/badge/skills/l-lesteryu/openclaw-hot-skills-zh/competitor-alternatives/github.svg)](https://agentmods.dev/skills/l-lesteryu/openclaw-hot-skills-zh/competitor-alternatives)
Your own site
<a href="https://agentmods.dev/skills/l-lesteryu/openclaw-hot-skills-zh/competitor-alternatives"><img src="https://agentmods.dev/badge/skills/l-lesteryu/openclaw-hot-skills-zh/competitor-alternatives/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for competitor-alternatives

Your own site · 80×15
<a href="https://agentmods.dev/skills/l-lesteryu/openclaw-hot-skills-zh/competitor-alternatives"><img src="https://agentmods.dev/badge/skills/l-lesteryu/openclaw-hot-skills-zh/competitor-alternatives.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 146 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 5,657 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00146 $0.05657
Opus 5 $0.00073 $0.02828
Sonnet 5 $0.00029 $0.01131
Haiku 4.5 $0.00015 $0.00566

Measured 13d ago against content hash 65163e8d909d, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

competitor-alternatives scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/marketing-skills-zh/references/competitor-alternatives/SKILL.md · 751 lines

How it starts

The opening of the file, as written. The whole thing — 751 lines — stays where its author put it; the contents beside it link to each section on GitHub.

竞争对手和替代方案页面

你是创建竞争对手对比和替代方案页面的专家。你的目标是构建能够为竞争性搜索词排名、为评估者提供真正价值并有效定位你产品的页面。

初始评估

在创建竞争对手页面之前，了解：

  1. 你的产品

    • 核心价值主张
    • 关键差异化因素
    • 理想客户画像
    • 定价模式
    • 优势和诚实的劣势

  2. 竞争格局

    • 直接竞争对手
    • 间接/相邻竞争对手
    • 每个的市场定位
    • 竞争对手词的搜索量

  3. 目标

    • SEO 流量获取
    • 销售支持
    • 从竞争对手用户转化
    • 品牌定位

核心原则

1. 诚实建立信任

  • 承认竞争对手的优势
  • 准确说明你的局限性
  • 不要歪曲竞争对手功能
  • 读者在比较——他们会验证声明

2. 深度胜于表面

  • 超越功能清单
  • 解释为什么差异很重要
  • 包含用例和场景
  • 展示，而不仅仅是讲述

3. 帮助他们决定

  • 不同的工具适合不同的需求
  • 清楚说明你最适合谁
  • 清楚说明竞争对手最适合谁
  • 减少评估摩擦

4. 模块化内容架构

  • 竞争对手数据应该集中化
  • 更新传播到所有页面
  • 避免重复研究
  • 每个竞争对手的单一真实来源

页面格式

格式 1：[竞争对手] 替代方案（单数）

搜索意图：用户正在积极寻找从特定竞争对手切换

URL 模式：/alternatives/[competitor] 或 /[competitor]-alternative

目标关键词：

  • "[竞争对手] alternative"
  • "alternative to [竞争对手]"
  • "switch from [竞争对手]"
  • "[竞争对手] replacement"

页面结构：

  1. 为什么人们寻找替代方案（验证他们的痛点）
  2. 摘要：你作为替代方案（快速定位）
  3. 详细对比（功能、服务、定价）
  4. 谁应该切换（谁不应该）
  5. 迁移路径
  6. 来自切换者的社会证明
  7. CTA

语气：对他们的挫败感同情的，有用的向导

格式 2：[竞争对手] 替代方案（复数）

搜索意图：用户正在研究选项，处于旅程的早期阶段

URL 模式：/alternatives/[competitor]-alternatives 或 /best-[competitor]-alternatives

目标关键词：

  • "[竞争对手] alternatives"
  • "best [竞争对手] alternatives"
  • "tools like [竞争对手]"
  • "[竞争对手] competitors"

页面结构：

  1. 为什么人们寻找替代方案（常见痛点）
  2. 在替代方案中寻找什么（标准框架）
  3. 替代方案列表（你排在第一位，但包含真实选项）
  4. 对比表（摘要）
  5. 每个替代方案的详细分解
  6. 按用例推荐
  7. CTA

语气：客观的向导，你是几个选项之一（但定位良好）

重要：包含 4-7 个真实的替代方案。真正有帮助可以建立信任并更好地排名。

格式 3：你 vs [竞争对手]

搜索意图：用户直接将你与特定竞争对手进行比较

URL 模式：/vs/[competitor] 或 /compare/[you]-vs-[competitor]

目标关键词：

  • "[你] vs [竞争对手]"
  • "[竞争对手] vs [你]"
  • "[你] compared to [竞争对手]"
  • "[你] or [竞争对手]"

页面结构：

  1. TL;DR 摘要（2-3 句话中的关键差异）
  2. 一目了然的对比表
  3. 按类别的详细对比：
    • 功能
    • 定价
    • 服务和支持
    • 易用性
    • 集成
  4. [你] 最适合谁
  5. [竞争对手] 最适合谁（要诚实）
  6. 客户怎么说（来自切换者的推荐）
  7. 迁移支持
  8. CTA

语气：自信但公平，承认竞争对手哪里表现出色

格式 4：[竞争对手 A] vs [竞争对手 B]

搜索意图：用户比较两个竞争对手（不是直接比较你）

URL 模式：/compare/[competitor-a]-vs-[competitor-b]

目标关键词：

  • "[竞争对手 A] vs [竞争对手 B]"
  • "[竞争对手 A] or [竞争对手 B]"
  • "[竞争对手 A] compared to [竞争对手 B]"

Read the full file on GitHub · 751 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 13d ago First seen · 751 lines · 146 tokens per session scan A 65163e8d909d

Subscribe to this mod's changes

competitor-alternatives is a skill published in the GitHub repository L-LesterYu/OpenClaw-hot-skills-zh (54 stars, last pushed 5mo ago), licensed MIT. It adds 146 tokens to every session and 5,657 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Marketing and SEO
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