seo-plan

seo-plan is a skill for Claude Code from lionkiii/claude-seo-skills. It costs 73 tokens per session (752 once invoked), scanned A, a copy of seo-plan, MIT.

A strategic plan for improving a website’s search visibility, covering competitors, site structure, content, technical setup, and an implementation roadmap. SEO means improving how easily search engines find and understand a site.

In plain words
What is it for?
Use it to create an SEO strategy, keyword and content plan, site architecture, internal-linking approach, and delivery roadmap.
Why use it?
It turns business goals and competitor findings into a prioritized set of pages, topics, technical work, and measures of progress.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the claude-seo-skills plugin — 51 skills, 6 agents shipped together

Good fit Use it to create an SEO strategy, keyword and content plan, site architecture, internal-linking approach, and delivery roadmap.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/lionkiii/claude-seo-skills/seo-plan
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add lionkiii/claude-seo-skills --skill seo-plan
Clone the repo
git clone --depth 1 https://github.com/lionkiii/claude-seo-skills

Made for: Claude Code.

Or install claude-seo-skills, the plugin that ships this one along with the rest of its 51 skills, 6 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for seo-plan

README.md
[![agentmods](https://agentmods.dev/badge/skills/lionkiii/claude-seo-skills/seo-plan/github.svg)](https://agentmods.dev/skills/lionkiii/claude-seo-skills/seo-plan)
Your own site
<a href="https://agentmods.dev/skills/lionkiii/claude-seo-skills/seo-plan"><img src="https://agentmods.dev/badge/skills/lionkiii/claude-seo-skills/seo-plan/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for seo-plan

Your own site · 80×15
<a href="https://agentmods.dev/skills/lionkiii/claude-seo-skills/seo-plan"><img src="https://agentmods.dev/badge/skills/lionkiii/claude-seo-skills/seo-plan.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 73 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 752 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 75% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00073 $0.00752
Opus 5 $0.00036 $0.00376
Sonnet 5 $0.00015 $0.00150
Haiku 4.5 $0.00007 $0.00075

Measured 12d ago against content hash a337b3f7f67b, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

seo-plan scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

75% identical to seo-plan — 55 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/seo-plan/SKILL.md · 108 lines

How it starts

The opening of the file, as written. The whole thing — 108 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Strategic SEO Planning

Process

1. Discovery

  • Business type, target audience, competitors, goals
  • Current site assessment (if exists)
  • Budget and timeline constraints
  • Key performance indicators (KPIs)

2. Competitive Analysis

  • Identify top 5 competitors
  • Analyze their content strategy, schema usage, technical setup
  • Identify keyword gaps and content opportunities
  • Assess their E-E-A-T signals
  • Estimate their domain authority

3. Architecture Design

  • Load industry template from assets/ directory
  • Design URL hierarchy and content pillars
  • Plan internal linking strategy
  • Sitemap structure with quality gates applied
  • Information architecture for user journeys

4. Content Strategy

  • Content gaps vs competitors
  • Page types and estimated counts
  • Blog/resource topics and publishing cadence
  • E-E-A-T building plan (author bios, credentials, experience signals)
  • Content calendar with priorities

5. Technical Foundation

  • Hosting and performance requirements
  • Schema markup plan per page type
  • Core Web Vitals baseline targets
  • AI search readiness requirements
  • Mobile-first considerations

6. Implementation Roadmap (4 phases)

Phase 1 — Foundation (weeks 1-4)
  • Technical setup and infrastructure
  • Core pages (home, about, contact, main services)
  • Essential schema implementation
  • Analytics and tracking setup
Phase 2 — Expansion (weeks 5-12)
  • Content creation for primary pages
  • Blog launch with initial posts
  • Internal linking structure
  • Local SEO setup (if applicable)
Phase 3 — Scale (weeks 13-24)
  • Advanced content development
  • Link building and outreach
  • GEO optimization
  • Performance optimization
Phase 4 — Authority (months 7-12)
  • Thought leadership content
  • PR and media mentions
  • Advanced schema implementation
  • Continuous optimization

Industry Templates

Load from assets/ directory:

  • saas.md — SaaS/software companies
  • local-service.md — Local service businesses
  • ecommerce.md — E-commerce stores
  • publisher.md — Content publishers/media
  • agency.md — Agencies and consultancies
  • generic.md — General business template

Read the full file on GitHub · 108 lines

Files

What ships with it

6 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 108 lines · 73 tokens per session scan A a337b3f7f67b

Subscribe to this mod's changes

seo-plan is a skill published in the GitHub repository lionkiii/claude-seo-skills (20 stars, last pushed 3mo ago), licensed MIT. It adds 73 tokens to every session and 752 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. It is 75% identical to seo-plan, differing in 55 lines, and is treated as a copy.

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