What is seo-and-aeo-strategy?

A guide to improving a website’s visibility in search engines and AI-generated answers. SEO targets traditional search results, while AEO and GEO focus on featured answers and content cited by AI systems.

Use it for technical and on-page SEO reviews, featured-snippet and AI Overview preparation, and improving the chance that AI tools cite your content.

It helps address the different ways people now discover information, rather than optimizing only for ordinary search-result links.

seo-and-aeo-strategy — Skill for Claude Code by manojbajaj95

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent

npx skills add manojbajaj95/claude-gtm-plugin --skill seo-and-aeo-strategy

Clone the repo

git clone --depth 1 https://github.com/manojbajaj95/claude-gtm-plugin

Made for: Claude Code.

Or install claude-gtm-plugin, the plugin that ships this one along with the rest of its 54 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

README.md

[![agentmods](https://agentmods.dev/badge/skills/manojbajaj95/claude-gtm-plugin/seo-and-aeo-strategy/github.svg)](https://agentmods.dev/skills/manojbajaj95/claude-gtm-plugin/seo-and-aeo-strategy)

Your own site

<a href="https://agentmods.dev/skills/manojbajaj95/claude-gtm-plugin/seo-and-aeo-strategy"><img src="https://agentmods.dev/badge/skills/manojbajaj95/claude-gtm-plugin/seo-and-aeo-strategy/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

Your own site · 80×15

<a href="https://agentmods.dev/skills/manojbajaj95/claude-gtm-plugin/seo-and-aeo-strategy"><img src="https://agentmods.dev/badge/skills/manojbajaj95/claude-gtm-plugin/seo-and-aeo-strategy.svg" alt="Reviewed on agentmods" width="80" height="20"></a>

Per session 238 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.

When invoked 3,777 The whole file, excluding the scripts and references it only reads on demand.

Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.

Origin original No closer match found in the catalogue.

Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

Model	Per session	Once invoked
Fable 5.1	$0.00238	$0.03777
Opus 5	$0.00119	$0.01888
Sonnet 5	$0.00048	$0.00755
Haiku 4.5	$0.00024	$0.00378

Measured 12d ago against content hash 3d5c410c34c2, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

seo-and-aeo-strategy scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

The scan reads SKILL.md. This mod also ships 10 executable files (scripts/autocomplete_ideas.py, scripts/backlinks.py, scripts/competitor_gap.py, …), listed below but not scanned — reading those needs a real analyzer, not pattern matching.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/seo-and-aeo-strategy/SKILL.md · 376 lines

How it starts

The opening of the file, as written. The whole thing — 376 lines — stays where its author put it; the contents beside it link to each section on GitHub.

SEO & AEO Strategy

Workspace Context

Read bootstrap context before asking questions: strategy/brand.md for brand, audience, offer, channels, tools, constraints, and metrics; about/me.md for personal voice; content/ideas.md and content/calendar.md for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md, and route durable learnings back to strategy/brand.md, about/me.md, or content/ideas.md.

Operating Contract

This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.

Traditional SEO gets pages ranked. AI search optimization (AEO/GEO) gets content cited. This skill covers both.

SEO  → Rank in traditional search results (blue links)
AEO  → Appear in featured snippets, AI Overviews, voice answers
GEO  → Get cited in generative AI responses (ChatGPT, Claude, Perplexity)

2025 reality: AI Overviews appear in ~47% of Google searches. 58% of queries end without a click. Optimize for citation, not just ranking.

Initial Assessment

Use the Workspace Context above first. Only ask for what is missing.

Before auditing, understand:

Site context — Type (SaaS, e-commerce, blog), primary SEO goal, priority keywords/topics
Current state — Known issues, organic traffic level, recent changes or migrations
AI visibility — Does the brand appear in AI-generated answers today? Checked ChatGPT, Perplexity, Google AI Overviews?
Scope — Full site vs. specific pages? Technical + on-page + AI, or one focus area?

Technical SEO

Crawlability

Check	What to Verify
robots.txt	No unintentional blocks, sitemap referenced, AI crawlers allowed
XML Sitemap	Exists, submitted to Search Console, canonical URLs only, < 50K URLs
Site architecture	Important pages within 3 clicks, logical hierarchy, no orphan pages
Crawl budget	Parameterized URLs controlled, faceted nav handled, no session IDs in URLs

Read the full file on GitHub · 376 lines

Files

What ships with it

31 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

12d ago First seen · 376 lines · 238 tokens per session scan A 3d5c410c34c2

Subscribe to this mod's changes

seo-and-aeo-strategy is a skill published in the GitHub repository manojbajaj95/claude-gtm-plugin (100 stars, last pushed 3mo ago), licensed MIT. It adds 238 tokens to every session and 3,777 once invoked, about $0.0012 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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