Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add manojbajaj95/claude-gtm-plugin --skill utm-buildergit clone --depth 1 https://github.com/manojbajaj95/claude-gtm-pluginWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/manojbajaj95/claude-gtm-plugin/utm-builder)<a href="https://agentmods.dev/skills/manojbajaj95/claude-gtm-plugin/utm-builder"><img src="https://agentmods.dev/badge/skills/manojbajaj95/claude-gtm-plugin/utm-builder/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/manojbajaj95/claude-gtm-plugin/utm-builder"><img src="https://agentmods.dev/badge/skills/manojbajaj95/claude-gtm-plugin/utm-builder.svg" alt="Reviewed on agentmods" width="80" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00056 | $0.02387 |
| Opus 5 | $0.00028 | $0.01193 |
| Sonnet 5 | $0.00011 | $0.00477 |
| Haiku 4.5 | $0.00006 | $0.00239 |
Grade A, and why
utm-builder scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 344 lines — stays where its author put it; the contents beside it link to each section on GitHub.
UTM Builder
Workspace Context
Read bootstrap context before asking questions: strategy/brand.md for brand, audience, offer, channels, tools, constraints, and metrics; about/me.md for personal voice; content/ideas.md and content/calendar.md for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md, and route durable learnings back to strategy/brand.md, about/me.md, or content/ideas.md.
Operating Contract
This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.
Generate consistent, well-organized UTM tracking links for marketing campaigns.
UTM Parameters
| Parameter | Required | Purpose | Example |
|---|---|---|---|
utm_source |
Yes | Traffic source | google, linkedin, newsletter |
utm_medium |
Yes | Marketing medium | cpc, email, social, organic |
utm_campaign |
Yes | Campaign name | spring-sale-2025 |
utm_term |
No | Paid search keywords | project+management |
utm_content |
No | Differentiate variants | cta-button, hero-image |
Naming Conventions
Recommended Format
utm_source: {platform}
utm_medium: {channel-type}
utm_campaign: {yyyy-mm}-{campaign-name}
utm_term: {keyword} (paid search only)
utm_content: {ad-variant}-{placement}
Source Values (lowercase, no spaces)
Paid:
- google
- linkedin
- meta (facebook + instagram)
- tiktok
- twitter
- bing
Organic Social:
- linkedin-organic
- twitter-organic
- facebook-organic
Email:
- mailchimp
- hubspot
- sendgrid
- newsletter
Referral:
- partner-{name}
- affiliate-{name}
- referral
Medium Values
Paid:
- cpc (cost per click)
- cpm (cost per impression)
- display
- video
- retargeting
Organic:
- organic
- social
- referral
Direct:
- email
- sms
- push
Content:
- blog
- pr
- podcast
- webinar
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 9d ago First seen · 344 lines · 56 tokens per session scan A 254976fcf508
utm-builder is a skill published in the GitHub repository manojbajaj95/claude-gtm-plugin (96 stars, last pushed 3mo ago), licensed MIT. It adds 56 tokens to every session and 2,387 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
Other skills, from other repositories
systematic-debugging
Use when encountering any bug, test failure, or unexpected behavior, before proposing fixes.
local-ai-agents
Build local-first AI agents that run entirely on a developer workstation with Microsoft Foundry Local and Qwen function-calling models. Covers Small Language Models (SLMs), the OpenAI-compatible local endpoint, sandboxed local tools, local RAG with Chroma, local MCP servers, hybrid cloud/local routing, and the…
next-cache-components-adoption
Turn on Cache Components in a Next.js app and resolve the blocking routes it surfaces. Use when the user wants to enable, adopt, or migrate to Cache Components, flip the cacheComponents flag, work through a flood of blocking-prerender / instant validation errors, run the cache-components-instant-false codemod, or…
next-cache-components-optimizer
Drive a Next.js route to instant navigation by setting up an agentic loop, under Cache Components / PPR, on initial load (hard navigation) and client-side navigation (soft navigation). Encode the goal as a failing @next/playwright instant() e2e and work it to green, one verified route at a time; the shipped test then…
next-partial-prefetching-adoption
Turn on Partial Prefetching in a Next.js app and work through the insights it surfaces. Use when the user wants to enable or adopt Partial Prefetching, flip the partialPrefetching flag, opt routes in with export const prefetch = 'partial', audit Link prefetch={true} behavior, preserve existing prefetched UI with…
chronicle
Analyze Copilot session history for standup reports, usage tips, session search, and session reindexing. Use when the user asks for a standup, daily summary, usage tips, workflow recommendations, wants to search or find past sessions by keyword/file/PR, wants to reindex their session store, or asks about deleting…