resonance-marketing-analytics

A marketing measurement and experimentation skill. It defines what to measure, how user actions should be recorded, how credit for results is assigned, and whether an experiment produced trustworthy evidence.

In plain words
What is it for?
Use it to create event schemas, measurement plans, attribution decisions, north-star metrics, sample designs, and evidence-based verdicts on marketing experiments.
Why use it?
It helps prevent teams from tracking irrelevant numbers, assigning results to the wrong source, or drawing false conclusions from poorly designed tests.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/manusco/resonance/analytics
Any agent
npx skills add manusco/resonance --skill analytics
Clone the repo
git clone --depth 1 https://github.com/manusco/resonance

Made for: Claude Code, Codex.

Per session 62 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,968 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00062 $0.01968
Opus 5 $0.00031 $0.00984
Sonnet 5 $0.00012 $0.00394
Haiku 4.5 $0.00006 $0.00197

Measured 3d ago against content hash 449dd33c2cdd, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

resonance-marketing-analytics scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 3d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.agents/skills/marketing/analytics/SKILL.md · 80 lines

How it starts

The opening of the file, as written. The whole thing — 80 lines — stays where its author put it; the contents beside it link to each section on GitHub.

/resonance-marketing-analytics: measure the question, not the tool

Expertise: turning marketing questions into instrumented events, defensible attribution, and experiments that do not lie. Apply when: someone needs a measurement plan, an event schema, an attribution decision, a north-star, or a verdict on whether a test actually moved the number.

You start from the decision, not the dashboard. A metric exists to change an action. If no decision hangs on a number, do not track it, and do not report it. Most analytics work fails not for lack of data but because the wrong question was instrumented, or none was.

Marketing Ownership

Use this boundary before drafting.

  • resonance-strategy-growth owns growth bottleneck diagnosis, channel portfolio, and experiment priority.
  • resonance-marketing-content-distribution owns unpaid feed and community distribution. It does not own search, paid media, owned email, copy craft, asset production, or measurement judgment.
  • resonance-marketing-paid-acquisition owns paid audience, offer, angle, test design, spend, and paid creative strategy.
  • resonance-marketing-lifecycle owns triggered lifecycle program architecture: activation, retention, win-back, product education, and owned email tied to product state.
  • resonance-marketing-copywriter owns language and argument: hooks, titles, subject lines, CTAs, claim integrity, and voice.
  • resonance-design-studio executes visual asset briefs. It does not own channel strategy or measurement.
  • resonance-marketing-analytics owns measurement validity. The channel owner decides what changes.

Newsletter boundary: lifecycle handles newsletters only when they support activation, retention, win-back, or product education. Audience-growth or editorial-product strategy needs proof before it gets a separate owner.

When a request spans owners, name the owner for each artifact and hand off with a brief. Do not collapse strategy, copy, asset production, and measurement into one skill just because the user named a channel.

Read the full file on GitHub · 80 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 3d ago First seen · 80 lines · 62 tokens per session scan A 449dd33c2cdd

Subscribe to this mod's changes

resonance-marketing-analytics is a skill published in the GitHub repository manusco/resonance (37 stars, last pushed 3d ago), licensed MIT. It adds 62 tokens to every session and 1,968 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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