prd-v09-alternatives-pages

prd-v09-alternatives-pages is a skill for Claude Code from mattgierhart/PRD-driven-context-engineering. It costs 106 tokens per session (2,334 once invoked), scanned A, original, MIT.

A content workflow for creating pages that compare a product with competitors or present it as an alternative to a named competitor. These pages target people already searching while evaluating products.

In plain words
What is it for?
Use it to create “X vs us” and “alternative to X” pages, with options ranging from a small quick set to a larger competitor portfolio and testing plan.
Why use it?
It gives competitive search traffic a dedicated page with fair comparisons, positioning, evidence, and a clear next step instead of generic product copy.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter.

Good fit Use it to create “X vs us” and “alternative to X” pages, with options ranging from a small quick set to a larger competitor portfolio and testing plan.

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Install with agentmods
npx agentmods add skills/mattgierhart/prd-driven-context-engineering/prd-v09-alternatives-pages
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add mattgierhart/PRD-driven-context-engineering --skill prd-v09-alternatives-pages
Clone the repo
git clone --depth 1 https://github.com/mattgierhart/PRD-driven-context-engineering

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for prd-v09-alternatives-pages

README.md
[![agentmods](https://agentmods.dev/badge/skills/mattgierhart/prd-driven-context-engineering/prd-v09-alternatives-pages/github.svg)](https://agentmods.dev/skills/mattgierhart/prd-driven-context-engineering/prd-v09-alternatives-pages)
Your own site
<a href="https://agentmods.dev/skills/mattgierhart/prd-driven-context-engineering/prd-v09-alternatives-pages"><img src="https://agentmods.dev/badge/skills/mattgierhart/prd-driven-context-engineering/prd-v09-alternatives-pages/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for prd-v09-alternatives-pages

Your own site · 80×15
<a href="https://agentmods.dev/skills/mattgierhart/prd-driven-context-engineering/prd-v09-alternatives-pages"><img src="https://agentmods.dev/badge/skills/mattgierhart/prd-driven-context-engineering/prd-v09-alternatives-pages.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 106 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,334 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00106 $0.02334
Opus 5 $0.00053 $0.01167
Sonnet 5 $0.00021 $0.00467
Haiku 4.5 $0.00011 $0.00233

Measured 12d ago against content hash af81962f7417, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

prd-v09-alternatives-pages scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

.claude/skills/prd-v09-alternatives-pages/SKILL.md · 192 lines

How it starts

The opening of the file, as written. The whole thing — 192 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Alternatives Pages (Competitive Comparison SEO/CRO)

Position in workflow: v0.9 AEO Audit → v0.9 Alternatives Pages → v0.9 Launch Metrics

Execution Mode

Default is standard. See .claude/rules/08-skill-execution-modes.md for selection logic.

Mode What this skill produces
quick 2 pages for the single most-searched competitor (X-vs-us + alternative-to-X)
standard 5–10 pages covering top 3–5 competitors with both variant types; CRO copy + comparison table
deep Full competitor portfolio (10+ competitors); plus multi-way comparison ("X vs Y vs Z"); page-level A/B test plan; SEO targeting per page

What This Does

Produces a portfolio of high-intent comparison pages — /x-vs-us and /alternative-to-x — that capture buyers actively searching for competitor names + comparison/alternative keywords. These are the highest-converting acquisition surface for B2B SaaS and many consumer products: the buyer has already passed awareness and is in active evaluation.

The pages must be fair, credible, and conversion-oriented — acknowledging where the competitor wins, claiming where you win, with social proof and a clear "when to pick each" guide. Aggressive trashing fails: buyers fact-check, and one false claim loses the page.

How It Works

  1. Source the competitor list — From the AEO Audit's comparison gaps and v0.2 CFD- competitive landscape. Rank by search volume (use Ahrefs/Semrush/free volume estimators) × buyer-intent strength.
  2. For each competitor, design two pages:
    • /<competitor>-vs-<us> — Symmetric comparison. Buyer is comparing both.
    • /alternative-to-<competitor> — Asymmetric. Buyer is leaving competitor or shopping replacements.
  3. Apply the page template (see Output Template) — Honest comparison table on 5–8 dimensions, "When to pick each" guidance, your unique attributes (from Dunford positioning), social proof, CTA.
  4. Anchor in positioning rules — Each page must respect the BR-POS-* constraints. If positioning says "not for enterprise procurement," the page does not court enterprise buyers.
  5. Plan attribution — Each page gets its own UTM source and a conversion event. Track per-page activation rate to identify dead pages.

Read the full file on GitHub · 192 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 192 lines · 106 tokens per session scan A af81962f7417

Subscribe to this mod's changes

prd-v09-alternatives-pages is a skill published in the GitHub repository mattgierhart/PRD-driven-context-engineering (182 stars, last pushed 12d ago), licensed MIT. It adds 106 tokens to every session and 2,334 once invoked, about $0.0005 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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