employer-brand

employer-brand is a skill for Claude Code, Codex from Maudeunfledged834/startup-founder-skills. It costs 29 tokens per session (1,933 once invoked), scanned A, a copy of employer-brand, MIT.

A guide for presenting a company as a place to work. Employer branding is the way a company communicates its culture, values, working arrangements, and employee experience to potential hires and the public.

In plain words
What is it for?
Use it to write careers pages, culture and values documents, engineering blog posts, and day-in-the-life content. It can also help define how a startup stands out when competing for talent.
Why use it?
It helps a company explain what is genuinely distinctive about working there instead of relying on vague claims. The focus on real practices reduces the risk of promising a culture that new hires will not find.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to write careers pages, culture and values documents, engineering blog posts, and day-in-the-life content. It can also help define how a startup stands out when competing for talent.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/maudeunfledged834/startup-founder-skills/employer-brand
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add Maudeunfledged834/startup-founder-skills --skill employer-brand
Clone the repo
git clone --depth 1 https://github.com/Maudeunfledged834/startup-founder-skills

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for employer-brand

README.md
[![agentmods](https://agentmods.dev/badge/skills/maudeunfledged834/startup-founder-skills/employer-brand/github.svg)](https://agentmods.dev/skills/maudeunfledged834/startup-founder-skills/employer-brand)
Your own site
<a href="https://agentmods.dev/skills/maudeunfledged834/startup-founder-skills/employer-brand"><img src="https://agentmods.dev/badge/skills/maudeunfledged834/startup-founder-skills/employer-brand/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for employer-brand

Your own site · 80×15
<a href="https://agentmods.dev/skills/maudeunfledged834/startup-founder-skills/employer-brand"><img src="https://agentmods.dev/badge/skills/maudeunfledged834/startup-founder-skills/employer-brand.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 29 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,933 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 100% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00029 $0.01933
Opus 5 $0.00015 $0.00966
Sonnet 5 $0.00006 $0.00387
Haiku 4.5 $0.00003 $0.00193

Measured 12d ago against content hash 77cb48690fdd, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

employer-brand scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

100% identical to employer-brand — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/employer-brand/SKILL.md · 142 lines

How it starts

The opening of the file, as written. The whole thing — 142 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Employer Brand

When to Use

Activate when the user asks to write careers page copy, create a culture document, draft an engineering blog post, build "day in the life" content, document company values, or generally improve how the company presents itself to prospective hires. Also activate when the user is struggling to differentiate their startup from competitors in the talent market.

Context Required

  • From startup-context: Company name, mission, stage, team size, founding story, values (stated or practiced), remote/hybrid/onsite policy, notable perks, and any existing brand voice guidelines.
  • From user: The specific content type needed, target audience (engineers, designers, go-to-market, general), existing content to build on (if any), and what makes the company genuinely distinctive as a workplace.

Workflow

  1. Identify the authentic story — Ask the user what is genuinely true and distinctive about working at this company. Employer brand must be rooted in reality or it backfires at onboarding. Probe for specific stories, rituals, and decisions that reveal culture.
  2. Choose the content format — Select from: careers page, values document, engineering blog post, "day in the life" feature, team spotlight, hiring process transparency post, or culture deck.
  3. Draft the content — Write using the Voice-Evidence-Proof framework (see below). Lead with what candidates care about (impact, growth, people, flexibility), not what the company cares about (mission statements in a vacuum).
  4. Ground every claim in evidence — For each cultural claim, attach a specific example, policy, or anecdote. "We value work-life balance" becomes "We have no meetings on Wednesdays and our average team member works 42 hours/week."
  5. Calibrate the tone — Match the company's actual communication style. A developer tools startup sounds different from a healthcare company. Avoid generic startup voice.
  6. Review for authenticity — Flag any claims that feel aspirational rather than current. Mark those explicitly or remove them. Candidates trust specificity and distrust superlatives.

Read the full file on GitHub · 142 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 142 lines · 29 tokens per session scan A 77cb48690fdd

Subscribe to this mod's changes

employer-brand is a skill published in the GitHub repository Maudeunfledged834/startup-founder-skills (6 stars, last pushed today), licensed MIT. It adds 29 tokens to every session and 1,933 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. It is 100% identical to employer-brand, differing in 0 lines, and is treated as a copy.

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