win-loss-analysis

win-loss-analysis is a skill for Claude Code from modest-curator478/claude-skills. It costs 209 tokens per session (1,914 once invoked), scanned A, a copy of win-loss-analysis, MIT.

Guidance for running win/loss analysis, a structured review of why sales opportunities were won or lost.

In plain words
What is it for?
Use it to organize lost-deal data, interview prospects, identify competitive patterns, and turn findings into go-to-market decisions.
Why use it?
It helps replace vague CRM labels and sales opinions with specific findings that can change target-customer definitions, messaging, pricing, or channel choices.

Skill for Claude Code

Written for Claude Code: allowed-tools in frontmatter.

Good fit Use it to organize lost-deal data, interview prospects, identify competitive patterns, and turn findings into go-to-market decisions.

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Install with agentmods
npx agentmods add skills/modest-curator478/claude-skills/win-loss-analysis
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add modest-curator478/claude-skills --skill win-loss-analysis
Clone the repo
git clone --depth 1 https://github.com/modest-curator478/claude-skills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for win-loss-analysis

README.md
[![agentmods](https://agentmods.dev/badge/skills/modest-curator478/claude-skills/win-loss-analysis/github.svg)](https://agentmods.dev/skills/modest-curator478/claude-skills/win-loss-analysis)
Your own site
<a href="https://agentmods.dev/skills/modest-curator478/claude-skills/win-loss-analysis"><img src="https://agentmods.dev/badge/skills/modest-curator478/claude-skills/win-loss-analysis/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for win-loss-analysis

Your own site · 80×15
<a href="https://agentmods.dev/skills/modest-curator478/claude-skills/win-loss-analysis"><img src="https://agentmods.dev/badge/skills/modest-curator478/claude-skills/win-loss-analysis.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 209 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,914 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 100% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00209 $0.01914
Opus 5 $0.00105 $0.00957
Sonnet 5 $0.00042 $0.00383
Haiku 4.5 $0.00021 $0.00191

Measured 11d ago against content hash 23adfe5f4c08, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

win-loss-analysis scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

100% identical to win-loss-analysis — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

revops/win-loss-analysis/SKILL.md · 226 lines

How it starts

The opening of the file, as written. The whole thing — 226 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Win/Loss Analysis: The Diagnostic That Improves Everything Downstream

This skill structures a win/loss analysis program that actually changes how the team goes to market. Most companies do some version of win/loss analysis. Almost none do it in a way that produces findings specific enough to act on.

The failure mode is familiar: CRM closed/lost reason fields that contain nothing useful ("not the right time," "went with competitor," "budget"), post-loss debrief conversations with the sales rep that produce the rep's perspective rather than the prospect's, and quarterly summaries that confirm what leadership already believed rather than revealing something that changes a decision.

This skill encodes the practices that produce findings specific enough to change ICP definition, adjust messaging, inform pricing, and redirect channel investment. The analysis is only useful if it feeds back into something that changes.


HOW TO SET UP THIS SKILL

Provide:

  • What data you currently have on lost deals: CRM closed/lost reasons, rep debrief notes, anything else
  • Whether you have access to lost prospects for direct interviews
  • The time period you want to analyze
  • The primary question you are trying to answer: is this about a specific competitor, a specific market segment, a pricing problem, or general pattern identification?
  • What decisions you want to be able to make differently as a result

Why CRM Closed/Lost Data Is Almost Always Wrong

Before building any analysis on CRM closed/lost data, understand its limitations. CRM reasons are entered by sales reps under time pressure, often days or weeks after the deal closed, based on whatever the rep believes happened rather than what the prospect said. Four structural problems make this data unreliable:

Reps rationalize losses. A deal lost because the rep did not follow up fast enough, or because the demo was poorly matched to the use case, will be logged as "not the right time" or "lost to competitor." The rep is not lying. They genuinely believe their interpretation. But the root cause is invisible in the data.

Read the full file on GitHub · 226 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 226 lines · 209 tokens per session scan A 23adfe5f4c08

Subscribe to this mod's changes

win-loss-analysis is a skill published in the GitHub repository modest-curator478/claude-skills (4 stars, last pushed today), licensed MIT. It adds 209 tokens to every session and 1,914 once invoked, about $0.0010 per session on Opus 5. A static security scan graded it A with 0 findings. It is 100% identical to win-loss-analysis, differing in 0 lines, and is treated as a copy.

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