commerce-early-fan-builder

commerce-early-fan-builder is a skill for Claude Code from modu-ai/moai-cowork. It costs 193 tokens per session (1,658 once invoked), scanned A, original, Apache-2.0.

A bootstrap growth guide for a new direct-to-consumer brand that aims to build its first 100 loyal customers through personal outreach and customer feedback. Bootstrap means growing with limited paid advertising and resources.

In plain words
What is it for?
Planning early-customer outreach, collecting photo and video reviews, building a small customer community, and moving from the first 100 customers toward 1,000.
Why use it?
It gives a small brand a 30-day sequence for finding early customers and turning their reviews and referrals into further growth. It focuses on personal messages, handwritten notes, community participation, and private customer groups.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the moai-seller plugin — 11 skills, 2 agents shipped together

Good fit Planning early-customer outreach, collecting photo and video reviews, building a small customer community, and moving from the first 100 customers toward 1,000.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/modu-ai/moai-cowork/commerce-early-fan-builder
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add modu-ai/moai-cowork --skill commerce-early-fan-builder
Clone the repo
git clone --depth 1 https://github.com/modu-ai/moai-cowork

Made for: Claude Code.

Or install moai-seller, the plugin that ships this one along with the rest of its 11 skills, 2 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for commerce-early-fan-builder

README.md
[![agentmods](https://agentmods.dev/badge/skills/modu-ai/moai-cowork/commerce-early-fan-builder/github.svg)](https://agentmods.dev/skills/modu-ai/moai-cowork/commerce-early-fan-builder)
Your own site
<a href="https://agentmods.dev/skills/modu-ai/moai-cowork/commerce-early-fan-builder"><img src="https://agentmods.dev/badge/skills/modu-ai/moai-cowork/commerce-early-fan-builder/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for commerce-early-fan-builder

Your own site · 80×15
<a href="https://agentmods.dev/skills/modu-ai/moai-cowork/commerce-early-fan-builder"><img src="https://agentmods.dev/badge/skills/modu-ai/moai-cowork/commerce-early-fan-builder.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 193 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,658 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00193 $0.01658
Opus 5 $0.00097 $0.00829
Sonnet 5 $0.00039 $0.00332
Haiku 4.5 $0.00019 $0.00166

Measured 8d ago against content hash d1455196452b, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

commerce-early-fan-builder scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/moai-seller/skills/commerce-early-fan-builder/SKILL.md · 117 lines

How it starts

The opening of the file, as written. The whole thing — 117 lines — stays where its author put it; the contents beside it link to each section on GitHub.

충성 100명 부트스트랩 (Commerce Early Fan Builder)

개요

신생 D2C 브랜드가 "잘 만든 충성 고객 100명, 1만 고객 부럽지 않다" 원칙으로 부트스트랩하는 전담 스킬. 광고 0원 + 손편지·1:1 메시지 위주 한국 케이스 실전 매뉴얼.

책임 한 줄: 카테고리 + 브랜드 단계 + 현재 회원 수 + 가용 자원 입력 → 충성 100명 부트스트랩 30일 로드맵 + 100명→1만 전환 시나리오 자동 생성.

부트스트랩 원칙 (블랭크·강아지 가방 케이스)

원칙 1: 첫 100명은 광고로 사지 않는다

광고 = CAC 발생 + 익명 고객. 부트스트랩 시기 광고는 LTV 낮은 익명 트래픽만 들어옴.

대신:

  • 지인 네트워크 (창업자 인스타·페이스북·카톡)
  • 카테고리 커뮤니티 (디시인사이드·네이버 카페·당근마켓 동네)
  • 콘텐츠 (블로그·유튜브 후기) — 광고 0원

원칙 2: 100명 각자에 1:1 손편지

진심 손편지 또는 1:1 메시지가 가장 강한 충성 트리거. 자동화 ❌, 진짜 손글씨 또는 개인화 메시지 ✅.

한국 케이스:

  • 블랭크: 첫 100명에게 창업자 손편지 + 무료 추가 제품
  • 강아지 가방 브랜드: 첫 50명 강아지 사진 받아 캐릭터 카드 제작 후 동봉

원칙 3: 후기·UGC 100% 활용

100명 = 100개의 진짜 후기. 단순 별점이 아닌 사진·영상 후기가 다음 1,000명을 데려옴.

후기 트리거 방법:

  • 후기 작성 시 10,000원 적립 (적립 ROI가 광고 ROI보다 100배 높음)
  • "후기 100자 + 사진 1장" 조건
  • 베스트 후기 매월 1명 선정 + 평생 VIP 부여

원칙 4: 100명을 위한 비공개 채널

100명만 들어올 수 있는 카톡 오픈 채팅 또는 디스코드. "당신은 1%" 정체성 부여.

원칙 5: 100명에서 1,000명으로의 전환

100명이 각자 10명을 데려오면 1,000명. 추천 보상 시스템 필수.

30일 부트스트랩 로드맵

[Day 1~7] 시드 50명
   - 창업자 SNS 공지 + 1:1 DM 50개 보내기
   - 무료 체험단 30명 모집 (제품 무상 + 후기 의무)
   - 디시인사이드·네이버 카페 노출 (브랜드명 검색)

[Day 8~14] 시드 50→100명
   - 후기 작성 +10,000원 적립 (광고 효과 100배)
   - 시드 50명에게 손편지 발송 (창업자 직접 작성)
   - 인스타·블로그 후기 리그램 (UGC 가이드 준수)

[Day 15~21] 100명 락인
   - 100명 비공개 채널 오픈 (카톡 오픈 채팅)
   - 100명만 살 수 있는 VIP 제품 출시 (희소성)
   - 월 1회 100명 라이브 (제품 기획·신상 발표 우선 공개)

[Day 22~30] 100명 → 200명 (추천)
   - 추천 코드 발급 (추천 시 양쪽 모두 적립)
   - 100명 라이브에서 친구 초대 이벤트
   - 인스타 라이브 + UGC 캠페인

100명 → 1만명 전환 시나리오

100명 (시드)
   ↓ 평균 10명 추천 (Day 60~90)
1,000명 (성장 진입)
   ↓ 광고 ROI 명확 (M+3 코호트 검증)
10,000명 (정상 성장)
   ↓ LTV/CAC ratio 3+ 안정
지속 성장

핵심 지표:

  • 100명 충성도: 재구매율 80%+
  • 100명 추천: 평균 10명 (=> 1,000명)
  • 1,000명 → 1만명: LTV/CAC ratio 3+ 안정 후 광고 확대

사용 예시

"/commerce-early-fan-builder — 비건 스킨케어, 신생 D2C, 회원 5명, 광고비 0원"
→ 30일 100명 부트스트랩 로드맵 + 블랭크·강아지 가방 케이스 적용 가이드

후속 체인 (텍스트 산출물 검수)

본 스킬의 1:1 손편지 초안·DM 메시지·비공개 채널 안내·100명 라이브 스크립트 등 모든 진심 메시지 텍스트는 moai-coworker:ai-slop-reviewer로 자동 후처리 체이닝됩니다. "잘 만든 충성 고객 100명" 원칙은 진정성에 좌우되므로 AI 패턴(과한 형용사·번역체·hype 어휘) 제거가 특히 중요. 손편지는 ai-slop 검수 후 손글씨로 옮기는 흐름 권장.

Read the full file on GitHub · 117 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 117 lines · 193 tokens per session scan A d1455196452b

Subscribe to this mod's changes

commerce-early-fan-builder is a skill published in the GitHub repository modu-ai/moai-cowork (300 stars, last pushed 8d ago), licensed Apache-2.0. It adds 193 tokens to every session and 1,658 once invoked, about $0.0010 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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