Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add modu-ai/moai-cowork --skill content-copywritinggit clone --depth 1 https://github.com/modu-ai/moai-coworkWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/modu-ai/moai-cowork/content-copywriting)<a href="https://agentmods.dev/skills/modu-ai/moai-cowork/content-copywriting"><img src="https://agentmods.dev/badge/skills/modu-ai/moai-cowork/content-copywriting/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/modu-ai/moai-cowork/content-copywriting"><img src="https://agentmods.dev/badge/skills/modu-ai/moai-cowork/content-copywriting.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00319 | $0.04791 |
| Opus 5 | $0.00160 | $0.02396 |
| Sonnet 5 | $0.00064 | $0.00958 |
| Haiku 4.5 | $0.00032 | $0.00479 |
Grade A, and why
content-copywriting scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 243 lines — stays where its author put it; the contents beside it link to each section on GitHub.
카피라이팅 (Copywriting)
개요
마케팅 카피, 헤드라인, CTA를 전문적으로 작성합니다. 광고 캠페인 전략, 비주얼 스토리텔링, AI 카피 안티패턴 회피, 공정거래법/표시광고법 준수까지 종합적인 카피라이팅 서비스를 제공합니다.
트리거 키워드
카피, 카피라이팅, 헤드라인, CTA, 광고 문구, 설득 카피, 마케팅 문구, 광고 캠페인, 슬로건
실전 카피 패턴 (한국 시장)
1. 저관여 vs 고관여 언어 분기
| 저관여 (1만원 이하·즉시 결정) | 고관여 (10만원+·고민 시간 김) |
|---|---|
| 초등 5학년 가독성 | 신뢰 정보 풍부 (인증·수상·연구) |
| 한 문장 25자 이내 | 타사 비교 OK |
| 우리말 우세 | 상세 옵션·시나리오 |
| 1EA 가격 명시 | "1주일 후·1개월 후" 변화 |
2. 가격 표시 13전략
- 가격 인상 예고 — "내일부터 ~ 인상"
- 가격 쪼개기 — "하루 980원"
- 앵커링 —
정가→ 할인가 - 단수 가격 — 9,900원
- 빨간색 표시 (할인가만)
- 비교 가격 — "커피 2잔 가격"
- 수량 한정 — "남은 12개"
- 시간 한정 — "오늘 자정까지"
- 묶음 할인 (1+1, 2+1)
- 정기구독 할인
- 무료배송 임계 — "3만 원+"
- 사은품 증정
- 첫 구매 할인 (회원가입 쿠폰)
3. 카피 8유형 (즉시 활용)
| 유형 | 예시 |
|---|---|
| 즉시 효과 호소 | "오늘 시작, 내일 변화" |
| 공감·페인 | "이런 거 있죠?" |
| 숫자 임팩트 | "3초 흡수, 24시간 보습" |
| 비교 우위 | "왜 다들 이걸 쓰는지" |
| 권위·전문가 | "10년 차가 추천" |
| 자연·성분 | "5가지 자연 추출, 합성 0%" |
| 라이프스타일 | "출근 5분 전" |
| 시즌·이벤트 | "봄꽃 피기 전" |
4. 3초 SNS 카피라이팅 7가지 법칙
[1] 시선 멈추는 첫 문장 (질문·통계·역설)
[2] 한 메시지 1슬라이드 원칙
[3] 본인 사례·정량 데이터
[4] 짧은 문장 + 줄바꿈 풍부
[5] 이모지 1~2개 (방향성 강조용)
[6] 마지막 CTA 1개만 (선택지 X)
[7] 해시태그 5~10개 (니치 + 인기 조합)
5. 콘텐츠 재미 (구조적 접근 + 카피)
긴장 → 완화 → 임팩트
↓ ↓ ↓
"왜?" → 설명 → "와!"
유머/위트는 종이 한 장 차이. 안전한 위트:
- 자기 비하 (브랜드 자조)
- 시대 트렌드 패러디 (저작권 주의)
- 의외성 (예상 깨기)
- 디테일 관찰 (공감)
워크플로우
1단계: 카피 목적 파악
- 카피 유형: 헤드라인 / CTA / 광고 캠페인 / 슬로건 / 스토리보드
- 제품·서비스 핵심 가치 1가지
- 타겟 독자 (연령, 관심사, 고통점)
- 채널 (인스타 광고 / 검색 광고 / 배너 / 영상 자막 등)
2단계: 카피 프레임워크 선택
AIDA (Attention → Interest → Desire → Action):
예: "3초 만에 피부 맑아지는 방법" → "10,000명이 선택한 이유" →
"지금 바로 경험하세요" → "오늘만 50% 할인"
PAS (Problem → Agitate → Solution):
예: "야근해도 일이 쌓인다면?" → "당신만 뒤처지는 느낌, 맞죠?" →
"XX 앱으로 3배 빠르게"
FAB (Feature → Advantage → Benefit):
예: "AI 자동 정렬 기능" → "수동 작업 80% 감소" →
"퇴근을 2시간 앞당기세요"
3단계: 헤드라인 작성 (5가지 이상 후보)
유형별 헤드라인 공식:
- 숫자형: "3가지로 완성하는 ~"
- 질문형: "아직도 ~를 모르시나요?"
- 비밀형: "전문가가 숨겨온 ~ 비법"
- 혜택형: "~ 없이도 ~ 할 수 있는 방법"
- 공감형: "~ 때문에 힘드셨다면"
What ships with it
4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 7d ago First seen · 243 lines · 319 tokens per session scan A 11af33744d10
content-copywriting is a skill published in the GitHub repository modu-ai/moai-cowork (300 stars, last pushed 8d ago), licensed Apache-2.0. It adds 319 tokens to every session and 4,791 once invoked, about $0.0016 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.
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