Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx agentmods add skills/moizibnyousaf/marketing-cli/lead-generationnpx skills add MoizIbnYousaf/marketing-cli --skill lead-generationgit clone --depth 1 https://github.com/MoizIbnYousaf/marketing-cliWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/moizibnyousaf/marketing-cli/lead-generation)<a href="https://agentmods.dev/skills/moizibnyousaf/marketing-cli/lead-generation"><img src="https://agentmods.dev/badge/skills/moizibnyousaf/marketing-cli/lead-generation.svg" alt="Measured on agentmods" height="20"></a>What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5 | $0.00077 | $0.02654 |
| Opus 5 | $0.00039 | $0.01327 |
| Sonnet 5 | $0.00015 | $0.00531 |
| Haiku 4.5 | $0.00008 | $0.00265 |
Grade A, and why
lead-generation scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 236 lines — stays where its author put it; the contents beside it link to each section on GitHub.
On Activation
- Read
brand/audience.md,brand/positioning.md, andbrand/competitors.mdif present to seed ICP + exclusions. All optional. - Confirm Exa MCP with Agent tools (
agent_tools/agent_run) orEXA_API_KEY. Without Agent access, stop and surface the MCP config from this skill. - Confirm ICP with the user before large runs (default 200 leads is expensive).
- Write CSV under the project (e.g.
marketing/leads/or cwd). Never write credentials into brand/.
Lead Generation with Exa Agent
mktg runtime note
Prefer Exa MCP when available (tools: web_search_exa, web_search_advanced_exa, web_fetch_exa, agent_run).
If MCP Agent tools use the older create/wait/get names (agent_create_run, agent_wait_for_run, agent_get_run_output), use those equivalently.
Without MCP, call the HTTP API with x-api-key: $EXA_API_KEY (POST https://api.exa.ai/search, /contents, /agent).
Firecrawl remains the path for deep scrape of a known URL after Exa discovery.
Generate enriched lead lists using the Exa Agent API. An Agent run is an asynchronous, multi-step web research task: you describe the list you want plus an output schema, and Exa handles query decomposition, searching, verification, enrichment, and structured output internally. You do NOT need to orchestrate parallel searches, subagents, or manual deduplication.
For very large or continuously maintained lead lists with per-item verification, consider Exa Websets instead: https://docs.exa.ai/websets/api/overview
Prerequisites
This skill requires the Exa MCP server with the Agent tools enabled (agent_tools): agent_create_run, agent_wait_for_run, agent_get_run_output, agent_cancel_run.
If the Agent tools are not available, tell the user:
You need the Exa MCP server installed with the Agent tools and your API key. Instructions: https://docs.exa.ai/reference/exa-mcp
Then stop.
Tool Restriction
Use the Exa Agent tools (agent_create_run, agent_wait_for_run, agent_get_run_output, agent_cancel_run), plus Write and Bash (for CSV output). Do NOT use generic web search for the lead list itself.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 5d ago First seen · 236 lines · 77 tokens per session scan A 2d4705d501aa
lead-generation is a skill published in the GitHub repository MoizIbnYousaf/marketing-cli (31 stars, last pushed 18d ago), licensed MIT. It adds 77 tokens to every session and 2,654 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
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