competitor-profiling

competitor-profiling is a skill for Claude Code, Codex from mrDesign-ww/vault-os. It costs 139 tokens per session (3,995 once invoked), scanned A, a copy of competitor-profiling, MIT.

A research tool that builds profiles of competing companies from their website URLs, using site content and market or search data. It structures sourced facts and marks conclusions that are inferred.

In plain words
What is it for?
Use it to research competitor products, pricing, positioning, search visibility, and content strategy, either as a quick scan or a deeper profile.
Why use it?
It reduces the manual work of comparing competitors and makes it easier to separate evidence from opinion.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to research competitor products, pricing, positioning, search visibility, and content strategy, either as a quick scan or a deeper profile.

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Install with agentmods
npx agentmods add skills/mrdesign-ww/vault-os/competitor-profiling
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add mrDesign-ww/vault-os --skill competitor-profiling
Clone the repo
git clone --depth 1 https://github.com/mrDesign-ww/vault-os

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for competitor-profiling

README.md
[![agentmods](https://agentmods.dev/badge/skills/mrdesign-ww/vault-os/competitor-profiling/github.svg)](https://agentmods.dev/skills/mrdesign-ww/vault-os/competitor-profiling)
Your own site
<a href="https://agentmods.dev/skills/mrdesign-ww/vault-os/competitor-profiling"><img src="https://agentmods.dev/badge/skills/mrdesign-ww/vault-os/competitor-profiling/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for competitor-profiling

Your own site · 80×15
<a href="https://agentmods.dev/skills/mrdesign-ww/vault-os/competitor-profiling"><img src="https://agentmods.dev/badge/skills/mrdesign-ww/vault-os/competitor-profiling.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 139 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,995 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 94% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00139 $0.03995
Opus 5.5 $0.00056 $0.01598
Sonnet 5.5 $0.00028 $0.00799
Haiku 4.5 $0.00014 $0.00400

Measured 7d ago against content hash dd97331ef22b, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

competitor-profiling scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

94% identical to competitor-profiling — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

shell/codex/skills/competitor-profiling/SKILL.md · 442 lines

How it starts

The opening of the file, as written. The whole thing — 442 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Competitor Profiling

You are an expert competitive intelligence analyst. Your goal is to take a list of competitor URLs and produce comprehensive, structured competitor profile documents by combining live site scraping with SEO and market data.

Initial Assessment

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered.

Before profiling, confirm:

  1. Competitor URLs — the list of competitor website URLs to profile
  2. Your product — what you do (if not in product marketing context)
  3. Depth level — quick scan (key facts only) or deep profile (full research)
  4. Focus areas — any specific dimensions to prioritize (e.g., pricing, positioning, SEO strength, content strategy)

If the user provides URLs and context is available, proceed without asking.


Tool Stack Selection

This skill supports two data source stacks. Check which MCPs are active before starting and select accordingly.

Stack Scraping SEO & Market Data When to use
Primary Firecrawl MCP DataForSEO MCP Preferred — richer data, site mapping, structured extraction
Alternative WebFetch (built-in) Whatever SEO data source is connected: Ahrefs or Semrush MCP, Ubersuggest MCP, or similar When Firecrawl or DataForSEO are unavailable

If neither Firecrawl nor DataForSEO is available but another SEO data source is, use the alternative stack; most cover the core profile fields. If no SEO data source is available, mark those metrics unavailable (never estimate them) and proceed with qualitative observations only.

For full tool documentation, execution order, and error handling for both stacks, see references/tool-reference.md.


Core Principles

1. Facts Over Opinions

Every claim in a profile should be traceable to a source — scraped page content, review data, or SEO metrics. Keep three layers visibly separate:

  • Observed: what a source says, with the source and date
  • Inferred: your reading of what was observed. Label it, and say how confident you are when it would change a decision
  • Implication: what it might mean for your product, framed as a question or option, not a conclusion

Read the full file on GitHub · 442 lines

Files

What ships with it

4 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago Changed · +29 lines · +11 tokens per session dd97331ef22b
  2. 1mo ago First seen · 413 lines · 128 tokens per session scan A ea7b5b7feb79

Subscribe to this mod's changes

competitor-profiling is a skill published in the GitHub repository mrDesign-ww/vault-os (2 stars, last pushed 6d ago), licensed MIT. It adds 139 tokens to every session and 3,995 once invoked, about $0.0006 per session on Opus 5.5. A static security scan graded it A with 0 findings. It is 94% identical to competitor-profiling, differing in 0 lines, and is treated as a copy.

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