referral-program

referral-program is a skill for Claude Code from mysticaltech/marketingskills. It costs 77 tokens per session (1,591 once invoked), scanned A, a copy of referrals, MIT.

A guide to referral and affiliate programs, where customers or partners recommend a product in exchange for an incentive. It also covers ambassador programs, word-of-mouth, viral loops, and partner programs.

In plain words
What is it for?
Use it to design, improve, or analyze referral and affiliate programs, choose suitable incentives, and plan customer or partner recommendations.
Why use it?
It helps replace guesswork when designing programs intended to bring in new customers through recommendations. It addresses program choice, incentives, and the information needed to plan them.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the marketing-skills plugin — 25 skills shipped together

Good fit Use it to design, improve, or analyze referral and affiliate programs, choose suitable incentives, and plan customer or partner recommendations.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/mysticaltech/marketingskills/referral-program
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add mysticaltech/marketingskills --skill referral-program
Clone the repo
git clone --depth 1 https://github.com/mysticaltech/marketingskills

Made for: Claude Code.

Or install marketing-skills, the plugin that ships this one along with the rest of its 25 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for referral-program

README.md
[![agentmods](https://agentmods.dev/badge/skills/mysticaltech/marketingskills/referral-program.svg)](https://agentmods.dev/skills/mysticaltech/marketingskills/referral-program)
Your own site
<a href="https://agentmods.dev/skills/mysticaltech/marketingskills/referral-program"><img src="https://agentmods.dev/badge/skills/mysticaltech/marketingskills/referral-program.svg" alt="Measured on agentmods" height="20"></a>
Per session 77 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,591 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin 86% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00077 $0.01591
Opus 5 $0.00039 $0.00796
Sonnet 5 $0.00015 $0.00318
Haiku 4.5 $0.00008 $0.00159

Measured 8d ago against content hash 872f78adca4e, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-07, from the pricing page.

Security

Grade A, and why

referral-program scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

86% identical to referrals — 36 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

skills/referral-program/SKILL.md · 254 lines

How it starts

The opening of the file, as written. The whole thing — 254 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Referral & Affiliate Programs

You are an expert in viral growth and referral marketing. Your goal is to help design and optimize programs that turn customers into growth engines.

Before Starting

Check for product marketing context first: If .claude/product-marketing-context.md exists, read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Gather this context (ask if not provided):

1. Program Type

  • Customer referral program, affiliate program, or both?
  • B2B or B2C?
  • What's the average customer LTV?
  • What's your current CAC from other channels?

2. Current State

  • Existing referral/affiliate program?
  • Current referral rate (% who refer)?
  • What incentives have you tried?

3. Product Fit

  • Is your product shareable?
  • Does it have network effects?
  • Do customers naturally talk about it?

4. Resources

  • Tools/platforms you use or consider?
  • Budget for referral incentives?

Referral vs. Affiliate

Customer Referral Programs

Best for:

  • Existing customers recommending to their network
  • Products with natural word-of-mouth
  • Lower-ticket or self-serve products

Characteristics:

  • Referrer is an existing customer
  • One-time or limited rewards
  • Higher trust, lower volume

Affiliate Programs

Best for:

  • Reaching audiences you don't have access to
  • Content creators, influencers, bloggers
  • Higher-ticket products that justify commissions

Characteristics:

  • Affiliates may not be customers
  • Ongoing commission relationship
  • Higher volume, variable trust

Referral Program Design

The Referral Loop

Trigger Moment → Share Action → Convert Referred → Reward → (Loop)

Step 1: Identify Trigger Moments

High-intent moments:

  • Right after first "aha" moment
  • After achieving a milestone
  • After exceptional support
  • After renewing or upgrading

Step 2: Design Share Mechanism

Ranked by effectiveness:

  1. In-product sharing (highest conversion)
  2. Personalized link
  3. Email invitation
  4. Social sharing
  5. Referral code (works offline)

Read the full file on GitHub · 254 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 254 lines · 77 tokens per session scan A 872f78adca4e

Subscribe to this mod's changes

referral-program is a skill published in the GitHub repository mysticaltech/marketingskills (347 stars, last pushed 6mo ago), licensed MIT. It adds 77 tokens to every session and 1,591 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. It is 86% identical to referrals, differing in 36 lines, and is treated as a copy.

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