ads-creative

ads-creative is a skill for Claude Code from naveedharri/benai-skills. It costs 88 tokens per session (3,344 once invoked), scanned A, original, MIT.

A review guide for judging the quality of advertising content across platforms such as Google, Meta, LinkedIn, TikTok, YouTube, and Microsoft Ads. It covers copy, images, video, formats, brand consistency, and creative wear-out.

In plain words
What is it for?
Use it to audit active ad materials and performance data, check platform requirements, compare creative across platforms, and identify gaps for new ads.
Why use it?
It helps identify ads that no longer perform well, do not fit a platform, or do not match the brand, so production work can be prioritised.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the ads plugin — 14 skills shipped together

Good fit Use it to audit active ad materials and performance data, check platform requirements, compare creative across platforms, and identify gaps for new ads.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/naveedharri/benai-skills/ads-creative
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add naveedharri/benai-skills --skill ads-creative
Clone the repo
git clone --depth 1 https://github.com/naveedharri/benai-skills

Made for: Claude Code.

Or install ads, the plugin that ships this one along with the rest of its 14 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for ads-creative

README.md
[![agentmods](https://agentmods.dev/badge/skills/naveedharri/benai-skills/ads-creative/github.svg)](https://agentmods.dev/skills/naveedharri/benai-skills/ads-creative)
Your own site
<a href="https://agentmods.dev/skills/naveedharri/benai-skills/ads-creative"><img src="https://agentmods.dev/badge/skills/naveedharri/benai-skills/ads-creative/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for ads-creative

Your own site · 80×15
<a href="https://agentmods.dev/skills/naveedharri/benai-skills/ads-creative"><img src="https://agentmods.dev/badge/skills/naveedharri/benai-skills/ads-creative.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 88 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,344 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00088 $0.03344
Opus 5 $0.00044 $0.01672
Sonnet 5 $0.00018 $0.00669
Haiku 4.5 $0.00009 $0.00334

Measured 12d ago against content hash f1e00ab5f2de, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

ads-creative scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/ads/skills/ads-creative/SKILL.md · 341 lines

How it starts

The opening of the file, as written. The whole thing — 341 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Cross-Platform Creative Quality Audit

Process

  1. Brand context check — look for ./branding.md. If not found, run the Brand Info Collection flow below before proceeding.
  2. Collect creative assets or performance data from active platforms
  3. Read ads/references/platform-specs.md for creative specifications
  4. Read ads/references/creative-volume.md for per-platform volume and refresh requirements
  5. Read ads/references/benchmarks.md for CTR/engagement benchmarks
  6. Read ads/references/scoring-system.md for weighted scoring algorithm
  7. Evaluate creative quality per platform
  8. Run Brand Consistency Audit using branding.md (advisory, not scored)
  9. Assess cross-platform creative consistency
  10. Generate production priority recommendations
  11. Offer to generate new creatives using /infographic-v2 for any flagged gaps

Brand Info Collection

Run this at the start if ./branding.md does not exist in the project root.

Goal: Extract the brand's actual styling, copy, and identity — primarily from their website — to personalize the creative audit and enable on-brand creative generation via infographic-v2.

Step 1: Ask for brand name and website

"Before I audit your creatives, I need your brand context to check consistency. What's your brand name and website URL?"

Ask for the brand name and website URL first. If the user provides a URL, immediately run the website extraction (step 2) before asking any further questions.

Step 2: Website extraction (when URL provided)

Do not guess or assume anything. Extract the actual values from the live website.

2a — Fetch the homepage

Use WebFetch on the homepage URL. Extract ALL of the following:

Visual identity:

  • All colors used prominently: backgrounds, buttons, headers, links, text, borders, footer. Report exact hex values. Identify which is primary (most prominent brand color, usually on CTAs and headers), secondary, accent, background, and text color.
  • Font families: read the actual font-family declarations used on headings and body text. Look in CSS, <link> tags for Google Fonts / Typekit / custom font URLs, and inline styles. Report the exact font names (e.g., "Plus Jakarta Sans", "DM Sans", "Geist"), not generic fallbacks like "sans-serif".
  • Logo: describe the logo from the header/nav. Note if it's text-based, icon-based, or both.
  • Visual style: describe what you observe — minimal with whitespace? Bold with saturated colors? Dark mode? Gradient-heavy? Illustration-driven? Corporate?
  • Button styles: rounded, square, pill-shaped? What color? What text color on buttons?
  • Spacing and density: tight and information-dense, or airy and spacious?

Read the full file on GitHub · 341 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 341 lines · 88 tokens per session scan A f1e00ab5f2de

Subscribe to this mod's changes

ads-creative is a skill published in the GitHub repository naveedharri/benai-skills (61 stars, last pushed today), licensed MIT. It adds 88 tokens to every session and 3,344 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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