running-marketing-campaigns

running-marketing-campaigns is a skill for Claude Code from nicepkg/ai-workflow. It costs 148 tokens per session (2,548 once invoked), scanned A, original, MIT.

A guide for planning, creating, and measuring online marketing campaigns across content, social media, email, and search. It also covers GEO, which means making content easier for AI search systems to find and use.

In plain words
What is it for?
Use it to create UTM tracking links, plan content calendars, build email sequences, prepare campaign messages, and review campaign performance.
Why use it?
It brings campaign planning, tracking links, scheduled content, email sequences, and performance checks into one workflow. This makes it easier to connect promotion work with measured results.

Skill for Claude Code

Written for Claude Code: installed under .claude/.

Good fit Use it to create UTM tracking links, plan content calendars, build email sequences, prepare campaign messages, and review campaign performance.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/nicepkg/ai-workflow/running-marketing-campaigns
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add nicepkg/ai-workflow --skill running-marketing-campaigns
Clone the repo
git clone --depth 1 https://github.com/nicepkg/ai-workflow

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for running-marketing-campaigns

README.md
[![agentmods](https://agentmods.dev/badge/skills/nicepkg/ai-workflow/running-marketing-campaigns/github.svg)](https://agentmods.dev/skills/nicepkg/ai-workflow/running-marketing-campaigns)
Your own site
<a href="https://agentmods.dev/skills/nicepkg/ai-workflow/running-marketing-campaigns"><img src="https://agentmods.dev/badge/skills/nicepkg/ai-workflow/running-marketing-campaigns/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for running-marketing-campaigns

Your own site · 80×15
<a href="https://agentmods.dev/skills/nicepkg/ai-workflow/running-marketing-campaigns"><img src="https://agentmods.dev/badge/skills/nicepkg/ai-workflow/running-marketing-campaigns.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 148 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,548 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00148 $0.02548
Opus 5 $0.00074 $0.01274
Sonnet 5 $0.00030 $0.00510
Haiku 4.5 $0.00015 $0.00255

Measured 6d ago against content hash c27c237ff1fd, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

running-marketing-campaigns scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 6d ago.

The scan reads SKILL.md. This mod also ships 2 executable files (scripts/brand_checker.py, scripts/utm_tools.py), listed below but not scanned — reading those needs a real analyzer, not pattern matching.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

workflows/marketing-pro-workflow/.claude/skills/running-marketing-campaigns/SKILL.md · 286 lines

How it starts

The opening of the file, as written. The whole thing — 286 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Marketing Campaign Execution

Plan, execute, and measure digital marketing campaigns across content, social, email, and analytics.

Contents

Quick Start

Generate UTM Parameters

Source: where traffic originates (google, facebook, newsletter)
Medium: how it arrives (cpc, email, social, organic)
Campaign: initiative name (spring-sale-2025, product-launch)

Format: lowercase, hyphens, no spaces
Input: "Spring Sale 2025" → Output: "spring-sale-2025"
Input: "Q1 Launch Campaign" → Output: "q1-launch-campaign"

Example: ?utm_source=linkedin&utm_medium=social&utm_campaign=q1-launch

Create Email Sequence

  1. Welcome (immediate): Set expectations, deliver promised value
  2. Value (day 2-3): Best content or quick win
  3. Engagement (day 5-7): Encourage reply or action
  4. Offer (day 10): Clear CTA with incentive

Plan Content Calendar

Essential fields: Title, Target keyword, Funnel stage (TOFU/MOFU/BOFU), Format, Owner, Publish date, Distribution channels.

Check Campaign Performance

Primary metrics by channel:

  • Email: Open rate (43% avg), CTR (2% avg), Conversion rate
  • Social: Engagement rate, Reach, Click-through
  • Paid: ROAS, CPA, CTR
  • Content: Traffic, Time on page, Conversions

Domain Reference Guide

Need Reference When to Load
Plan content strategy content-strategy.md Topic clusters, calendars, funnel mapping, repurposing
Execute social media social-media.md Platform tactics, posting times, engagement benchmarks
Build email campaigns email-marketing.md Sequences, subject lines, segmentation, deliverability
Track campaigns utm-tracking.md UTM formatting, naming conventions, GA4 alignment
Measure performance analytics-measurement.md KPIs, GA4 setup, attribution, ROI calculations
Launch products gtm-tools.md GTM frameworks, positioning, tool selection
Define brand voice brand-guidelines.md Voice dimensions, tone, messaging framework, terminology
Optimize for search seo-optimization.md Technical SEO, on-page, content SEO, link building, E-E-A-T
Optimize for AI geo-optimization.md GEO, LLMO, AEO, AI Overviews, chatbot visibility

Read the full file on GitHub · 286 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 6d ago First seen · 286 lines · 148 tokens per session scan A c27c237ff1fd

Subscribe to this mod's changes

running-marketing-campaigns is a skill published in the GitHub repository nicepkg/ai-workflow (283 stars, last pushed 7mo ago), licensed MIT. It adds 148 tokens to every session and 2,548 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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