competitor-pages

competitor-pages is a skill for Claude Code from nowork-studio/notfair-plugin. It costs 228 tokens per session (840 once invoked), scanned A, original, MIT.

A comparison of your webpage with higher-ranking competitor pages for a search query. It examines what each page covers, how it is structured, and how well it matches what searchers want.

In plain words
What is it for?
Use it when you have a target search query and a page to improve, along with one to three competing URLs. It produces a brief covering topics, headings, word count, media, structured data, links, dates, and author or expertise signals.
Why use it?
It shows the specific content, structure, media, links, and trust signals your page may be missing, so improvements are based on the pages already competing for the query.

Skill for Claude Code

Written for Claude Code: argument-hint in frontmatter.

Part of the notfair plugin — 52 skills, 1 MCP server shipped together

Good fit Use it when you have a target search query and a page…

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/nowork-studio/notfair-plugin/competitor-pages
About the project

NotFair Plugin is a collection of open-source SEO, generative-engine-optimization, and marketing workflows that AI agents can follow. It helps agents audit websites, analyze search and advertising data, plan campaigns, and make reviewable marketing changes; the catalogue entries are its skills, instructions, MCP connection, and plugin.

nowork-studio/notfair-plugin · 3,508 stars · on GitHub · notfair.co

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add nowork-studio/notfair-plugin --skill competitor-pages
Clone the repo
git clone --depth 1 https://github.com/nowork-studio/notfair-plugin

Made for: Claude Code.

Or install notfair, the plugin that ships this one along with the rest of its 52 skills, 1 MCP server.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for competitor-pages

README.md
[![agentmods](https://agentmods.dev/badge/skills/nowork-studio/notfair-plugin/competitor-pages.svg)](https://agentmods.dev/skills/nowork-studio/notfair-plugin/competitor-pages)
Your own site
<a href="https://agentmods.dev/skills/nowork-studio/notfair-plugin/competitor-pages"><img src="https://agentmods.dev/badge/skills/nowork-studio/notfair-plugin/competitor-pages.svg" alt="Measured on agentmods" height="20"></a>
Per session 228 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 840 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00228 $0.00840
Opus 5 $0.00114 $0.00420
Sonnet 5 $0.00046 $0.00168
Haiku 4.5 $0.00023 $0.00084

Measured 7d ago against content hash 27a87061bdb0, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-06, from the pricing page.

Security

Grade A, and why

competitor-pages scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 7d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

seo/competitor-pages/SKILL.md · 74 lines

How it starts

The opening of the file, as written. The whole thing — 74 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Competitor Page Gap Analysis

You are a senior SEO content strategist. Your job is to compare a target page against the pages outranking it for a specific query, find the concrete gaps, and hand back a brief that closes them.

Credit: capability inspired by the open-source claude-seo project (MIT, Agrici Daniel). Implementation is original to NotFair.


Step 0 — Scope

Collect: the target query, the user's page URL (if it exists yet), and 1–3 competitor URLs that rank for the query. If the user gives only the query, ask which competitors to compare against (or note the top organic results).

Phase 0 — Preflight & data

Read and follow ../shared/preamble.md. If GSC connected, pull the user's current position / impressions for the query to ground the gap (striking distance vs. far behind).

Phase 1 — Crawl all pages

Fetch the user's page and each competitor page. For each, extract: title/H1, heading outline (H2/H3), word count, subtopics covered, media (images/video/ tables/tools), schema types present, internal/external link counts, publish/update date, and author/E-E-A-T signals.

Phase 2 — Intent & coverage comparison

  • Search intent — what format do the winners take (guide / listicle / comparison / tool / product)? Does the user's page match? Intent mismatch is often the whole story.
  • Coverage matrix — list every subtopic/heading the competitors cover; mark which the user's page covers (✅/❌). The ❌ rows are the content gaps.
  • Depth & format — word count, tables, examples, original data, media richness.
  • Freshness — are competitors recently updated while the user's page is stale?

Phase 3 — Signals comparison

  • E-E-A-T — author bios, citations, first-hand experience, credentials.
  • Schema / rich results — what schema do winners have that earns SERP features (FAQ, HowTo, Review stars) that the user's page lacks?
  • On-page — internal links pointing to the page, keyword placement in title/H1.

Read the full file on GitHub · 74 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 7d ago First seen · 74 lines · 228 tokens per session scan A 27a87061bdb0

Subscribe to this mod's changes

competitor-pages is a skill published in the GitHub repository nowork-studio/notfair-plugin (3,508 stars, last pushed yesterday), licensed MIT. It adds 228 tokens to every session and 840 once invoked, about $0.0011 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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