copywriting-workshop-v2

copywriting-workshop-v2 is a skill for Claude Code from olelehmann1337/workshop-plugin. It costs 125 tokens per session (3,861 once invoked), scanned A, original, MIT.

A copywriting workflow for landing pages, sales pages, emails, advertisements, social posts, hero sections, and calls to action. It uses a project’s business, audience, and writing-voice context when available.

In plain words
What is it for?
It helps draft and refine marketing copy, apply direct-response writing principles, and review the result for low-quality or generic phrasing.
Why use it?
It helps replace vague, generic marketing language with specific copy grounded in the intended audience and business context.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin. Also seen: reads .claude/ paths; mentions CLAUDE.md; mentions Claude Code.

Part of the marketing-os-workshop plugin — 21 skills, 3 agents shipped together

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/olelehmann1337/workshop-plugin/copywriting-workshop-v2
Any agent
npx skills add olelehmann1337/workshop-plugin --skill copywriting-workshop-v2
Clone the repo
git clone --depth 1 https://github.com/olelehmann1337/workshop-plugin

Made for: Claude Code.

Or install marketing-os-workshop, the plugin that ships this one along with the rest of its 21 skills, 3 agents.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for copywriting-workshop-v2

README.md
[![agentmods](https://agentmods.dev/badge/skills/olelehmann1337/workshop-plugin/copywriting-workshop-v2.svg)](https://agentmods.dev/skills/olelehmann1337/workshop-plugin/copywriting-workshop-v2)
Your own site
<a href="https://agentmods.dev/skills/olelehmann1337/workshop-plugin/copywriting-workshop-v2"><img src="https://agentmods.dev/badge/skills/olelehmann1337/workshop-plugin/copywriting-workshop-v2.svg" alt="Measured on agentmods" height="20"></a>
Per session 125 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,861 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00125 $0.03861
Opus 5 $0.00063 $0.01930
Sonnet 5 $0.00025 $0.00772
Haiku 4.5 $0.00013 $0.00386

Measured 5d ago against content hash d5f81fbc471d, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-06, from the pricing page.

Security

Grade A, and why

copywriting-workshop-v2 scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

plugins/marketing-os-workshop/skills/copywriting-workshop-v2/SKILL.md · 385 lines

How it starts

The opening of the file, as written. The whole thing — 385 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Copywriting Workshop

Most copy sounds like a marketing team wrote it. Hedged, generic, trying to please everyone. The stuff that converts sounds like one person talking to one person — opinionated, specific, proof-backed.

This skill writes that. It pulls the user's actual business context, ICP language, and voice from CLAUDE.md (or Context/ files at the project root), then runs classic direct-response principles (Schwartz, Ogilvy, Sugarman) through a modern internet-native filter. Every draft gets passed through anti-slop before delivery.


the core job

Turn a copy request into a converting draft that sounds like the user, speaks to their ICP, and uses proven persuasion structures under the hood.

Output: Copy in the requested format (headline, hero, full landing page, email, CTA, ad, etc.), grounded in the user's business + ICP + voice context, with an anti-slop pass applied.


before starting: gather context

STOP. Do not produce any copy until the context below is in hand. Ask at most 2 quick questions before writing — no more.

Step A: Gather context (fast)

  1. Check CLAUDE.md first. Claude auto-loads ~/.claude/CLAUDE.md and any project-level CLAUDE.md into this conversation. Scan what's already loaded for:
    • Business — what the user sells, pricing, tools. Grounds offers and claims.
    • ICP — who the customer is, their pain, the exact phrases they use. The copy must sound like it was written for THIS person.
    • Voice — do/don't rules, tone, sample sentences. The copy must read like the user wrote it.
  2. If any of those is missing, check the project folder. Look for Context/business.md, Context/icp.md, Context/voice.md at the project root. Read whichever exist.
  3. Still missing something critical? Ask ≤2 questions, then write. Never more — keep the workshop flow fast.

Step B: Confirm the brief (merge into the ≤2-question cap)

When you need inputs, prioritize in this order and stop at 2:

Read the full file on GitHub · 385 lines

Files

What ships with it

5 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 5d ago First seen · 385 lines · 125 tokens per session scan A d5f81fbc471d

Subscribe to this mod's changes

copywriting-workshop-v2 is a skill published in the GitHub repository olelehmann1337/workshop-plugin (7 stars, last pushed 4mo ago), licensed MIT. It adds 125 tokens to every session and 3,861 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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