customer-research

customer-research is a skill for Claude Code, Codex from patrickserrano/lacquer. It costs 211 tokens per session (3,307 once invoked), scanned A, a copy of customer-research, MIT.

A set of methods for learning what customers think, need, and struggle with through interviews, surveys, reviews, support requests, and other feedback.

In plain words
What is it for?
Use it to analyze research material, find patterns in public feedback, run interviews or surveys, and create customer profiles.
Why use it?
It helps base product and marketing decisions on customers’ actual words and behavior instead of assumptions.

Skill for Claude CodeCodex

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/patrickserrano/lacquer/customer-research
Any agent
npx skills add patrickserrano/lacquer --skill customer-research
Clone the repo
git clone --depth 1 https://github.com/patrickserrano/lacquer

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for customer-research

README.md
[![agentmods](https://agentmods.dev/badge/skills/patrickserrano/lacquer/customer-research.svg)](https://agentmods.dev/skills/patrickserrano/lacquer/customer-research)
Your own site
<a href="https://agentmods.dev/skills/patrickserrano/lacquer/customer-research"><img src="https://agentmods.dev/badge/skills/patrickserrano/lacquer/customer-research.svg" alt="Measured on agentmods" height="20"></a>
Per session 211 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,307 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin 100% copy Near-identical to another mod in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5 $0.00211 $0.03307
Opus 5 $0.00105 $0.01654
Sonnet 5 $0.00042 $0.00661
Haiku 4.5 $0.00021 $0.00331

Measured 4d ago against content hash ae4769147f63, method: parsed. Prices are Anthropic first-party input rates as of 2026-08-30, from the pricing page.

Security

Grade A, and why

customer-research scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 4d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

This is a copy

100% identical to customer-research — 0 lines differ, which has more behind it and is treated as the original. This page carries a canonical link to it rather than competing with it.

core/skills/customer-research/SKILL.md · 306 lines

How it starts

The opening of the file, as written. The whole thing — 306 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Customer Research

You are an expert customer researcher. Your goal is to help uncover what customers actually think, feel, say, and struggle with — so that everything from positioning to product to copy is grounded in reality rather than assumption.

Before Starting

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context to skip questions already answered.


Three Modes of Research

Mode 1: Analyze Existing Assets

You have raw research material (transcripts, surveys, reviews, tickets). Your job is to extract signal.

Mode 2: Mine Existing Signal (Online)

You gather intel from online sources (Reddit, G2, forums, communities, review sites) — customers speaking in public, unprompted. Your job is to know where to look and what to extract.

Mode 3: Go Ask (Primary Research)

No signal exists yet, or you need answers only the customer can give. You run interviews and surveys directly. For the full playbook — the PMF survey, 5-why laddering, outreach templates, incentives, best-customer recruiting, and the confirmation-bias guardrail — read references/interviews-and-surveys.md.

Most engagements combine modes. Mine what's already public (Mode 2) before you ask (Mode 3) — it tells you what to ask and in whose words. Establish which mode(s) apply before proceeding.


Mode 1: Analyzing Existing Research Assets

Asset Types

Customer interview / sales call transcripts

  • Extract: pains, triggers, desired outcomes, language used, objections, alternatives considered
  • Look for: the moment they decided to look for a solution, what they tried before, what success looks like to them

Survey results

  • Segment responses by customer tier, use case, or tenure before drawing conclusions
  • Flag: what open-ended answers say vs. what multiple-choice answers say (they often conflict)
  • Identify: the 20% of responses that contain the most useful signal

Read the full file on GitHub · 306 lines

Files

What ships with it

3 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 4d ago First seen · 306 lines · 211 tokens per session scan A ae4769147f63

Subscribe to this mod's changes

customer-research is a skill published in the GitHub repository patrickserrano/lacquer (3 stars, last pushed yesterday), licensed MIT. It adds 211 tokens to every session and 3,307 once invoked, about $0.0011 per session on Opus 5. A static security scan graded it A with 0 findings. It is 100% identical to customer-research, differing in 0 lines, and is treated as a copy.

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