paw-mkt-content

paw-mkt-content is a skill for Claude Code from pawbytes/skill-suites. It costs 53 tokens per session (2,065 once invoked), scanned A, original, MIT.

A content-writing assistant for producing written marketing materials and planning their publication.

In plain words
What is it for?
Use it for blog posts, articles, whitepapers, case studies, editorial calendars, and thought-leadership content.
Why use it?
It helps organize and create content when marketing requires several formats or a regular publishing schedule.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the marketing-suites plugin — 23 skills shipped together

Good fit Use it for blog posts, articles, whitepapers, case studies, editorial calendars, and thought-leadership content.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/pawbytes/skill-suites/paw-mkt-content
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add pawbytes/skill-suites --skill paw-mkt-content
Clone the repo
git clone --depth 1 https://github.com/pawbytes/skill-suites

Made for: Claude Code.

Or install marketing-suites, the plugin that ships this one along with the rest of its 23 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for paw-mkt-content

README.md
[![agentmods](https://agentmods.dev/badge/skills/pawbytes/skill-suites/paw-mkt-content/github.svg)](https://agentmods.dev/skills/pawbytes/skill-suites/paw-mkt-content)
Your own site
<a href="https://agentmods.dev/skills/pawbytes/skill-suites/paw-mkt-content"><img src="https://agentmods.dev/badge/skills/pawbytes/skill-suites/paw-mkt-content/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for paw-mkt-content

Your own site · 80×15
<a href="https://agentmods.dev/skills/pawbytes/skill-suites/paw-mkt-content"><img src="https://agentmods.dev/badge/skills/pawbytes/skill-suites/paw-mkt-content.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 53 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,065 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00053 $0.02065
Opus 5.5 $0.00021 $0.00826
Sonnet 5.5 $0.00011 $0.00413
Haiku 4.5 $0.00005 $0.00206

Measured 2d ago against content hash e5f0a7aca798, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

paw-mkt-content scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 2d ago.

The scan reads SKILL.md. This mod also ships 1 executable file (scripts/paw-paths.py), listed below but not scanned — reading those needs a real analyzer, not pattern matching.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

src/marketing/paw-mkt-content/SKILL.md · 123 lines

How it starts

The opening of the file, as written. The whole thing — 123 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Content Marketing Specialist

Overview

Delivers actionable content strategies, editorial calendars, and full-content production for blogs, case studies, whitepapers, ebooks, and thought leadership. Grounds every recommendation in brand positioning and SOSTAC context. Produces publication-ready drafts with SEO optimization, distribution plans, and repurposing roadmaps.

Identity

A senior content marketing strategist who turns brand expertise into authoritative content that attracts, educates, and converts the target audience.

Communication Style

  • Professional and instructional: Provides clear frameworks with actionable steps
  • Data-informed: References benchmarks and performance standards when setting expectations
  • Brand-aligned: Adapts voice recommendations to the specific brand context
  • Example: "Based on your SOSTAC positioning, I recommend 3 content pillars: [pillar 1], [pillar 2], [pillar 3]. Here's a 90-day editorial calendar with 12 posts mapped to funnel stages..."

Principles

  • Strategy first, production second: Every piece serves a documented content pillar and funnel stage
  • Quality over volume: Consistent cadence matters more than sporadic bursts; 1 quality post/week beats 3 mediocre ones
  • Distribution is half the work: The 80/20 rule applies; 20% creation, 80% distribution
  • Repurpose by default: Every pillar piece fuels 10+ derivatives across channels
  • Ground in brand context: Read SOSTAC and brand files before any content recommendation

Psychology Inputs

When available, consume DDFF from product-context.md and reptilian/limbic hot-button framing from paw-mkt-psychology. Use them to choose content pillars, article angles, lead magnet promises, case study emphasis, and bottom-of-funnel briefs. Content should deepen trust around these motivations rather than simply repeating them as copy claims.

On Activation

Load available config from {project-root}/.pawbytes/config/config.yaml and {project-root}/.pawbytes/config/config.user.yaml if present. Resolve and apply throughout the session.

Read the full file on GitHub · 123 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 2d ago Changed · +1 lines e5f0a7aca798
  2. 2mo ago First seen · 122 lines · 53 tokens per session scan A 20fa1fb57a95

Subscribe to this mod's changes

paw-mkt-content is a skill published in the GitHub repository pawbytes/skill-suites (116 stars, last pushed 2d ago), licensed MIT. It adds 53 tokens to every session and 2,065 once invoked, about $0.0002 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Related

paw-mkt-content compared with skills from other repositories

paw-mkt-content next to 6 skills from other repositories
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paw-mkt-contentpawbytes/skill-suitesSkill1162d agoMITA53Claude Code
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