growth-loops

growth-loops is a skill for Claude Code from phuryn/pm-skills. It costs 54 tokens per session (1,197 once invoked), scanned A, original, MIT.

A method for finding repeatable growth cycles, sometimes called flywheels. It examines cycles in which product use, sharing, collaboration, user-created content, or referrals lead to more users or renewed engagement.

In plain words
What is it for?
Use it to design viral, usage, collaboration, content-sharing, or referral growth mechanisms and to improve a product-led acquisition strategy.
Why use it?
It helps teams look for growth that comes from how the product is used, instead of relying only on paid advertising. It also explains the steps and conditions each possible cycle needs.

Skill for Claude Code

Written for Claude Code: $ARGUMENTS substitution.

Part of the pm-go-to-market plugin — 6 skills, 3 commands shipped together

Good fit Use it to design viral, usage, collaboration, content-sharing, or referral growth mechanisms and to improve a product-led acquisition strategy.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/phuryn/pm-skills/growth-loops
About the project

phuryn/pm-skills is a marketplace of reusable skills, commands, and plugins that guide AI assistants through product-management work such as discovery, strategy, planning, metrics, launches, and growth. It is for product managers and teams using Claude Code, Cowork, or compatible assistants. The catalogue entries are the project's own workflows and extensions.

phuryn/pm-skills · 26,161 stars · on GitHub · productcompass.pm

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add phuryn/pm-skills --skill growth-loops
Clone the repo
git clone --depth 1 https://github.com/phuryn/pm-skills

Made for: Claude Code.

Or install pm-go-to-market, the plugin that ships this one along with the rest of its 6 skills, 3 commands.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for growth-loops

README.md
[![agentmods](https://agentmods.dev/badge/skills/phuryn/pm-skills/growth-loops/github.svg)](https://agentmods.dev/skills/phuryn/pm-skills/growth-loops)
Your own site
<a href="https://agentmods.dev/skills/phuryn/pm-skills/growth-loops"><img src="https://agentmods.dev/badge/skills/phuryn/pm-skills/growth-loops/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for growth-loops

Your own site · 80×15
<a href="https://agentmods.dev/skills/phuryn/pm-skills/growth-loops"><img src="https://agentmods.dev/badge/skills/phuryn/pm-skills/growth-loops.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 54 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,197 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 18 Mar 2026
  • Snyk pass 4 Mar 2026
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00054 $0.01197
Opus 5 $0.00027 $0.00598
Sonnet 5 $0.00011 $0.00239
Haiku 4.5 $0.00005 $0.00120

Measured 11d ago against content hash ce93f8c3f3a5, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

growth-loops scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 11d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

3 near-identical copies found in the catalogue:

pm-go-to-market/skills/growth-loops/SKILL.md · 126 lines

How it starts

The opening of the file, as written. The whole thing — 126 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Growth Loops

Overview

Identify and design growth loops (flywheels) that create sustainable traction. This skill evaluates five proven growth loop mechanisms to reduce reliance on paid acquisition and build product-led growth.

When to Use

  • Designing growth mechanisms for a product
  • Building sustainable viral or referral traction
  • Reducing reliance on paid acquisition
  • Analyzing competitor growth strategies
  • Optimizing product for product-led growth

The 5 Growth Loop Types

1. Viral Loop

Product content created by users gets shared on external platforms, bringing new users back to the product.

  • Mechanism: Users create content in-product → Share on social/external platforms → New users discover and signup
  • Example: Figma designs shared as links, Loom videos shared in emails
  • Strength: Exponential user acquisition if content is inherently shareable
  • Challenge: Requires highly shareable output and strong incentive to share

2. Usage Loop

Users create content or value within the product, then share it, which invites new users or drives re-engagement.

  • Mechanism: User creates → Shares creation → Others consume → Become engaged users
  • Example: Twitter threads, Medium articles, Notion templates shared publicly
  • Strength: Growth tied directly to product usage and network effects
  • Challenge: Requires content creation friction to be very low

3. Collaboration Loop

Users invite colleagues to co-create or collaborate within the product, expanding the user base within organizations.

  • Mechanism: User creates → Invites colleagues for collaboration → Colleagues discover product value
  • Example: Google Docs invitations, Figma team projects, Slack channels
  • Strength: Deep organizational penetration and high retention
  • Challenge: Works best for collaborative/team-based products

4. User-Generated Loop

Users discover new content or features through other users' creations, then create and share their own content.

  • Mechanism: User discovers content → Creates similar content → Shares creation → Others discover
  • Example: TikTok, Pinterest, YouTube trends driving creator participation
  • Strength: Creates content flywheel and network effects
  • Challenge: Requires critical mass of quality content to sustain

Read the full file on GitHub · 126 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 11d ago First seen · 126 lines · 54 tokens per session scan A ce93f8c3f3a5

Subscribe to this mod's changes

growth-loops is a skill published in the GitHub repository phuryn/pm-skills (26,161 stars, last pushed 2mo ago), licensed MIT. It adds 54 tokens to every session and 1,197 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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