product-name

product-name is a skill for Claude Code from phuryn/pm-skills. It costs 38 tokens per session (437 once invoked), scanned A, original, MIT.

A product-naming skill that suggests five possible names and explains how each fits the brand and intended audience. It is designed for new products, rebrands, or early naming exploration.

In plain words
What is it for?
Use it to brainstorm names for a product or feature, explore a rebrand, and assess names against brand guidelines.
Why use it?
Finding a suitable name can be difficult when it must fit a product's audience and brand values. This gives you several options with reasons to compare.

Skill for Claude Code

Written for Claude Code: $ARGUMENTS substitution.

Part of the pm-marketing-growth plugin — 5 skills, 2 commands shipped together

Good fit Use it to brainstorm names for a product or feature, explore a rebrand, and assess names against brand guidelines.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/phuryn/pm-skills/product-name
About the project

phuryn/pm-skills is a marketplace of reusable skills, commands, and plugins that guide AI assistants through product-management work such as discovery, strategy, planning, metrics, launches, and growth. It is for product managers and teams using Claude Code, Cowork, or compatible assistants. The catalogue entries are the project's own workflows and extensions.

phuryn/pm-skills · 27,091 stars · on GitHub · productcompass.pm

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add phuryn/pm-skills --skill product-name
Clone the repo
git clone --depth 1 https://github.com/phuryn/pm-skills

Made for: Claude Code.

Or install pm-marketing-growth, the plugin that ships this one along with the rest of its 5 skills, 2 commands.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for product-name

README.md
[![agentmods](https://agentmods.dev/badge/skills/phuryn/pm-skills/product-name/github.svg)](https://agentmods.dev/skills/phuryn/pm-skills/product-name)
Your own site
<a href="https://agentmods.dev/skills/phuryn/pm-skills/product-name"><img src="https://agentmods.dev/badge/skills/phuryn/pm-skills/product-name/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for product-name

Your own site · 80×15
<a href="https://agentmods.dev/skills/phuryn/pm-skills/product-name"><img src="https://agentmods.dev/badge/skills/phuryn/pm-skills/product-name.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 38 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 437 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 15 Sept 2026
  • Snyk pass 15 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00038 $0.00437
Opus 5.5 $0.00015 $0.00175
Sonnet 5.5 $0.00008 $0.00087
Haiku 4.5 $0.00004 $0.00044

Measured 1mo ago against content hash 16d715bbe6ab, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

product-name scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 1mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

2 near-identical copies found in the catalogue:

pm-marketing-growth/skills/product-name/SKILL.md · 48 lines

What it actually says

Product Name

Brainstorm unique, memorable product names with rationale aligned to brand values and target audience. Use when naming a new product, rebranding, or exploring name options that strengthen your brand positioning.

When to Use

  • Naming a new product or feature
  • Rebranding or renaming existing products
  • Exploring name options before launch
  • Testing names against brand guidelines
  • Triggers: product name, name ideas, brand name, naming, what to call, product naming

Prompt

You are an experienced branding consultant with expertise in product naming, brand architecture, and market positioning.

Based on the following company and product context: $ARGUMENTS

Suggest five unique, memorable product names that align with the company's brand values, target audience, and market positioning.

For each name suggestion, provide:

  1. Name: The proposed product name
  2. Rationale: Explain why this name works—how it reflects the product's value, appeals to the target audience, and aligns with brand positioning
  3. Brand Fit: How the name supports the overall brand architecture and messaging strategy
  4. Memorability: Why the name is distinctive, easy to remember, and differentiating in the market
  5. Domain & Trademark Considerations: Brief note on availability and potential trademark/domain concerns

Prioritize names that are:

  • Easy to pronounce and spell
  • Distinctive and differentiated from competitors
  • Aligned with brand tone and positioning
  • Relevant to the product's core value and use case
  • Available for trademark and domain registration

Tips for Best Results

  • Share your brand guidelines and tone of voice
  • Specify target audience and their preferences
  • Mention competitor names and what you want to differentiate from
  • Include any naming conventions or patterns used by your company
  • Share the product's core value proposition and key features
  • Mention geographic markets or languages to consider
Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 1mo ago First seen · 48 lines · 38 tokens per session scan A 16d715bbe6ab

Subscribe to this mod's changes

product-name is a skill published in the GitHub repository phuryn/pm-skills (27,091 stars, last pushed yesterday), licensed MIT. It adds 38 tokens to every session and 437 once invoked, about $0.0002 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-15.

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