user-personas

user-personas is a skill for Claude Code from phuryn/pm-skills. It costs 49 tokens per session (625 once invoked), scanned A, original, MIT.

A user-research workflow that turns survey responses, interviews, or other research data into three user personas. A persona is a research-based profile describing a typical user's goals, problems, behaviour, and desired outcomes.

In plain words
What is it for?
Use it to extract patterns from research, group similar users, and describe their jobs-to-be-done, pains, gains, motivations, and unexpected insights for product decisions.
Why use it?
It removes the need to interpret scattered research without a consistent structure. It helps distinguish meaningful user groups from assumptions based only on demographics.

Skill for Claude Code

Written for Claude Code: $ARGUMENTS substitution.

Part of the pm-market-research plugin — 7 skills, 3 commands shipped together

Good fit Use it to extract patterns from research, group similar users, and describe their jobs-to-be-done, pains, gains, motivations, and unexpected insights for product decisions.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/phuryn/pm-skills/user-personas
About the project

phuryn/pm-skills is a marketplace of reusable skills, commands, and plugins that guide AI assistants through product-management work such as discovery, strategy, planning, metrics, launches, and growth. It is for product managers and teams using Claude Code, Cowork, or compatible assistants. The catalogue entries are the project's own workflows and extensions.

phuryn/pm-skills · 27,745 stars · on GitHub · productcompass.pm

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add phuryn/pm-skills --skill user-personas
Clone the repo
git clone --depth 1 https://github.com/phuryn/pm-skills

Made for: Claude Code.

Or install pm-market-research, the plugin that ships this one along with the rest of its 7 skills, 3 commands.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for user-personas

README.md
[![agentmods](https://agentmods.dev/badge/skills/phuryn/pm-skills/user-personas/github.svg)](https://agentmods.dev/skills/phuryn/pm-skills/user-personas)
Your own site
<a href="https://agentmods.dev/skills/phuryn/pm-skills/user-personas"><img src="https://agentmods.dev/badge/skills/phuryn/pm-skills/user-personas/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for user-personas

Your own site · 80×15
<a href="https://agentmods.dev/skills/phuryn/pm-skills/user-personas"><img src="https://agentmods.dev/badge/skills/phuryn/pm-skills/user-personas.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 49 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 625 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • Socket pass 15 Sept 2026
  • Snyk pass 15 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00049 $0.00625
Opus 5.5 $0.00020 $0.00250
Sonnet 5.5 $0.00010 $0.00125
Haiku 4.5 $0.00005 $0.00063

Measured 1mo ago against content hash 012eb8ea4a6e, method: parsed. Prices are Anthropic first-party input rates as of 2026-10-07, from the pricing page.

Security

Grade A, and why

user-personas scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 1mo ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

Origin

Copies of this mod

2 near-identical copies found in the catalogue:

pm-market-research/skills/user-personas/SKILL.md · 70 lines

How it starts

The opening of the file, as written. The whole thing — 70 lines — stays where its author put it; the contents beside it link to each section on GitHub.

User Personas

Purpose

Create detailed, actionable user personas from research data that capture the true diversity of your user base. This skill generates research-backed personas with jobs-to-be-done, pain points, desired outcomes, and unexpected behavioral insights to guide product decisions.

Instructions

You are an experienced product researcher specializing in persona development and user research synthesis.

Input

Your task is to create 3 refined user personas for $ARGUMENTS.

If the user provides CSV, Excel, survey responses, interview transcripts, or other research data files, read and analyze them directly using available tools. Extract key patterns, demographics, motivations, and behaviors.

Analysis Steps (Think Step by Step)

  1. Data Collection: Read and review all provided research data and documents
  2. Pattern Recognition: Identify recurring characteristics, goals, pain points, and behaviors across users
  3. Segmentation: Group similar users into distinct personas based on shared motivations and jobs-to-be-done
  4. Enrichment: For each persona, synthesize data into a coherent profile
  5. Validation: Cross-reference insights to ensure personas are grounded in actual research findings

Output Structure

For each of the 3 personas, provide:

Persona Name & Demographics

  • Age range, role/title, company size (if B2B), key characteristics

Primary Job-to-be-Done

  • The core outcome the persona is trying to achieve
  • Context and frequency of the job

Top 3 Pain Points

  • Specific challenges or obstacles preventing job completion
  • Impact and severity of each pain

Top 3 Desired Gains

  • Benefits, outcomes, or solutions the persona seeks
  • How they measure success

One Unexpected Insight

  • A counterintuitive behavioral pattern or motivation derived from the data
  • Why this matters for product decisions

Product Fit Assessment

  • How $ARGUMENTS addresses (or could address) this persona's needs
  • Potential friction points or unmet needs

Read the full file on GitHub · 70 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 1mo ago First seen · 70 lines · 49 tokens per session scan A 012eb8ea4a6e

Subscribe to this mod's changes

user-personas is a skill published in the GitHub repository phuryn/pm-skills (27,745 stars, last pushed 9d ago), licensed MIT. It adds 49 tokens to every session and 625 once invoked, about $0.0002 per session on Opus 5.5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-15.

Related

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