marketer-ad-variant-factory

marketer-ad-variant-factory is a skill for Claude Code from PicsArt/gen-ai-skills. It costs 20 tokens per session (2,376 once invoked), scanned A, original, MIT.

A workflow that creates many versions of one approved advertisement idea by varying its images, text, calls to action, backgrounds, and layouts.

In plain words
What is it for?
Use it to prepare batches of ads for Meta, Google, TikTok, or Pinterest, including common portrait, square, and landscape formats. It is intended for expanding one concept, not creating a completely new campaign.
Why use it?
It makes it practical to test many combinations instead of designing each advertisement by hand.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin. Also seen: positional $N argument.

Part of the picsart plugin — 23 skills, 2 MCP servers shipped together

Good fit Use it to prepare batches of ads for Meta, Google, TikTok, or Pinterest, including common portrait, square, and landscape formats. It is intended for expanding one concept, not creating a completely new campaign.

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Install with agentmods
npx agentmods add skills/picsart/gen-ai-skills/marketer-ad-variant-factory
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add PicsArt/gen-ai-skills --skill marketer-ad-variant-factory
Clone the repo
git clone --depth 1 https://github.com/PicsArt/gen-ai-skills

Made for: Claude Code.

Or install picsart, the plugin that ships this one along with the rest of its 23 skills, 2 MCP servers.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for marketer-ad-variant-factory

README.md
[![agentmods](https://agentmods.dev/badge/skills/picsart/gen-ai-skills/marketer-ad-variant-factory/github.svg)](https://agentmods.dev/skills/picsart/gen-ai-skills/marketer-ad-variant-factory)
Your own site
<a href="https://agentmods.dev/skills/picsart/gen-ai-skills/marketer-ad-variant-factory"><img src="https://agentmods.dev/badge/skills/picsart/gen-ai-skills/marketer-ad-variant-factory/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for marketer-ad-variant-factory

Your own site · 80×15
<a href="https://agentmods.dev/skills/picsart/gen-ai-skills/marketer-ad-variant-factory"><img src="https://agentmods.dev/badge/skills/picsart/gen-ai-skills/marketer-ad-variant-factory.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 20 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,376 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00020 $0.02376
Opus 5 $0.00010 $0.01188
Sonnet 5 $0.00004 $0.00475
Haiku 4.5 $0.00002 $0.00238

Measured 12d ago against content hash 685a263fcb0f, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

marketer-ad-variant-factory scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/marketer-ad-variant-factory/SKILL.md · 140 lines

How it starts

The opening of the file, as written. The whole thing — 140 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Ad variant factory

Take one approved concept and explode it into 10-30 shippable ad variants for A/B testing on Meta, Google, TikTok, and Pinterest. Built for speed (parallel batch) and for direct upload to ad accounts (deterministic naming).

When to Use

  • User has a hero / concept and needs many variants across headline × visual × CTA × background for A/B tests.
  • "Fan out 30 variants of this ad for Meta" / "generate a test matrix" / "multiply this creative".
  • Prepping a new ad-set launch — needs 9:16, 1:1, 16:9 with 3-5 visual variants each.
  • Do NOT use for a single hero (use gen-ai generate) or for cross-channel creative (use marketer-campaign-kit). This skill is for depth on one concept, not breadth across channels.

Prerequisites

Ask up front if the brief doesn't cover it (combine into one message):

  1. Hero asset — path or URL to the approved concept image.
  2. Axes to vary — visual direction (1-5), background/scene (1-5), focal composition (close-up vs wide), optional: color treatment.
  3. Platforms / aspect ratios — Meta needs 9:16 + 1:1, TikTok is 9:16, Display wants 16:9. Confirm which.
  4. Variant count — how many total? 10-15 is typical for a first test, 30+ for broad exploration.
  5. Naming convention — what does the ad platform require (e.g. {campaign}_{axis}_{variant}_{size}.webp)?
  6. Brand guardrails — colors (hex), forbidden elements, existing brand.md?

If the user just says "a lot", default to 5 visuals × 3 ratios = 15 variants.

How to Run

  1. Anchor on the hero. The hero is the reference image — every variant should feel like a sibling, not a cousin. Upload to Drive first if it's local so downstream jobs can reference a URL.
  2. Define the variant matrix. Keep axes explicit. 5 visual directions × 3 aspect ratios = 15 jobs. Don't mix 8 axes — the test becomes unreadable.
  3. Write the manifest. One job per variant, unique id that maps to your ad-platform naming convention. The image field references the hero.
  4. Estimate + dry-run.
    gen-ai batch run variants.json --dry-run
    
  5. Run at concurrency 6-8. Image variants are fast and independent — push concurrency higher than the default 3. Watch for 429s; back off to 4 if you see them.
    gen-ai batch run variants.json -c 8 -o ./ad-variants
    
  6. Audit and resume. Filter results.json for non-completed jobs, retry.
    gen-ai batch resume ./ad-variants
    
  7. Hand off. Ads platform uploaders expect a flat folder with standard naming — results.json has every path + URL for direct CSV import to Meta Ads Manager / TikTok Ads / Google Ads.

Read the full file on GitHub · 140 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 140 lines · 20 tokens per session scan A 685a263fcb0f

Subscribe to this mod's changes

marketer-ad-variant-factory is a skill published in the GitHub repository PicsArt/gen-ai-skills (4 stars, last pushed 15d ago), licensed MIT. It adds 20 tokens to every session and 2,376 once invoked, about $0.0001 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-31.

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