brand-style-guide

brand-style-guide is a skill for Claude Code from rampstackco/claude-skills. It costs 138 tokens per session (1,866 once invoked), scanned A, original, MIT.

A reference-document skill for recording a brand's story, logos, colors, fonts, imagery, writing style, uses, and rules.

In plain words
What is it for?
Creating, reviewing, or updating brand guidelines and documenting a finished visual identity for other people to use.
Why use it?
It gives designers, developers, agencies, and suppliers one clear source for using the brand consistently.

Skill for Claude Code

Written for Claude Code: shipped in a Claude Code plugin.

Part of the rampstack-skills plugin — 103 skills shipped together

Good fit Creating, reviewing, or updating brand guidelines and documenting a finished visual identity for other people to use.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/rampstackco/claude-skills/brand-style-guide
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add rampstackco/claude-skills --skill brand-style-guide
Clone the repo
git clone --depth 1 https://github.com/rampstackco/claude-skills

Made for: Claude Code.

Or install rampstack-skills, the plugin that ships this one along with the rest of its 103 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for brand-style-guide

README.md
[![agentmods](https://agentmods.dev/badge/skills/rampstackco/claude-skills/brand-style-guide/github.svg)](https://agentmods.dev/skills/rampstackco/claude-skills/brand-style-guide)
Your own site
<a href="https://agentmods.dev/skills/rampstackco/claude-skills/brand-style-guide"><img src="https://agentmods.dev/badge/skills/rampstackco/claude-skills/brand-style-guide/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for brand-style-guide

Your own site · 80×15
<a href="https://agentmods.dev/skills/rampstackco/claude-skills/brand-style-guide"><img src="https://agentmods.dev/badge/skills/rampstackco/claude-skills/brand-style-guide.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 138 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,866 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00138 $0.01866
Opus 5 $0.00069 $0.00933
Sonnet 5 $0.00028 $0.00373
Haiku 4.5 $0.00014 $0.00187

Measured 10d ago against content hash e5de2c8ff359, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-09, from the pricing page.

Security

Grade A, and why

brand-style-guide scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/brand-style-guide/SKILL.md · 203 lines

How it starts

The opening of the file, as written. The whole thing — 203 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Brand Style Guide

Document the brand system so other people can use it without ambiguity. This is the artifact that lives longest. Designers, developers, agencies, and vendors will reference it for years. Build it like a reference manual, not a presentation.

This skill assumes the brand identity is designed (run brand-identity first if not). The output of this skill is the canonical reference document.


When to use

  • Creating brand guidelines for a finished identity
  • Documenting an existing brand that has no formal guide
  • Auditing an existing style guide for gaps or inconsistencies
  • Building a brand book to hand to vendors, partners, or new team members
  • Updating a guide after a major brand evolution

When NOT to use

  • The brand identity is not yet designed (use brand-identity)
  • Brand voice work specifically (use brand-voice for the voice doc, then integrate)
  • Building UI components (use design-standards or design-system)

Required inputs

  • Finished brand identity (logo, colors, typography, imagery direction, motion principles)
  • Brand voice and tone documentation (or sufficient inputs to write a voice section)
  • Application examples that show the brand in real contexts
  • Decisions on what is mandatory vs flexible vs forbidden

The framework: 8 sections

A complete style guide has eight sections. Most guides skip 2 or 3 of them and create downstream confusion. Build all 8 from the start.

1. Story

The narrative behind the brand. Why it exists, what it stands for, what it rejects.

  • Origin / founding story
  • Mission and vision
  • Values (3 to 5, with what each means in practice)
  • Positioning statement
  • Audience (with the level of specificity from the brief)
  • What we are not (the things we explicitly reject)

2. Logo system

Every variant of every mark, with rules.

  • Primary logo (with construction grid showing relationships)
  • Wordmark
  • Symbol / glyph
  • Lockup variations (horizontal, stacked, etc.)
  • Monogram (if part of system)
  • Clear space rules (minimum spacing around logo)
  • Minimum sizes (smallest acceptable size for print and digital)
  • Acceptable color treatments (full color, single color, knock-out, reverse)
  • Forbidden treatments (stretching, rotating, recoloring, drop shadows, gradients - whatever is forbidden)
  • File formats and where to find them

Read the full file on GitHub · 203 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 10d ago First seen · 203 lines · 138 tokens per session scan A e5de2c8ff359

Subscribe to this mod's changes

brand-style-guide is a skill published in the GitHub repository rampstackco/claude-skills (832 stars, last pushed yesterday), licensed MIT. It adds 138 tokens to every session and 1,866 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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