competitor-experience-audit

competitor-experience-audit is a skill for Claude Code, Codex from rampstackco/claude-skills. It costs 183 tokens per session (3,052 once invoked), scanned A, original, MIT.

A research skill for reviewing leading websites in a specific market and identifying shared patterns in their branding, user experience, and design.

In plain words
What is it for?
Setting a design and user-experience standard for a new website, identifying category conventions, and finding gaps in competing sites.
Why use it?
It replaces unsupported design opinions with observations about what credible competitors actually do and where they fall short.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Part of the rampstack-skills plugin — 103 skills shipped together

Good fit Setting a design and user-experience standard for a new website, identifying category conventions, and finding gaps in competing sites.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/rampstackco/claude-skills/competitor-experience-audit
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add rampstackco/claude-skills --skill competitor-experience-audit
Clone the repo
git clone --depth 1 https://github.com/rampstackco/claude-skills

Made for: Claude Code, Codex.

Or install rampstack-skills, the plugin that ships this one along with the rest of its 103 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for competitor-experience-audit

README.md
[![agentmods](https://agentmods.dev/badge/skills/rampstackco/claude-skills/competitor-experience-audit.svg)](https://agentmods.dev/skills/rampstackco/claude-skills/competitor-experience-audit)
Your own site
<a href="https://agentmods.dev/skills/rampstackco/claude-skills/competitor-experience-audit"><img src="https://agentmods.dev/badge/skills/rampstackco/claude-skills/competitor-experience-audit.svg" alt="Measured on agentmods" height="20"></a>
Per session 183 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,052 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00183 $0.03052
Opus 5 $0.00092 $0.01526
Sonnet 5 $0.00037 $0.00610
Haiku 4.5 $0.00018 $0.00305

Measured 8d ago against content hash ec49c12fd572, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-08, from the pricing page.

Security

Grade A, and why

competitor-experience-audit scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/competitor-experience-audit/SKILL.md · 192 lines

How it starts

The opening of the file, as written. The whole thing — 192 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Competitor Experience Audit

Capture the brand, UX, and site design that the leading sites in a vertical observably share, and where they fall short. The output is the experience bar a new build must meet or beat, grounded in cross-site patterns rather than aesthetic opinion.

Stack-agnostic. Works on any SiteShape (ecommerce-catalog, inventory-listing, hospitality-food, b2b-manufacturer, and so on). Auto-parts catalogs are the first test case, not the only target.

This skill is the brand / UX / design counterpart to a technical audit like seo-onpage or accessibility-audit. Technical findings are objective (a missing canonical is missing). Design is more subjective, so this skill is deliberately written to make the subjective assessable: every dimension is judged by observable questions about what the leading sites actually do, reported as patterns and gaps, and marked not_assessable whenever the evidence does not support a judgment.


When to use

  • Setting the experience bar for a new build in a vertical you have not built in before
  • Capturing the design and UX conventions a credible site in the category is expected to carry
  • Auditing the competitive field for a critic or strategy review where SEO and accessibility have been covered but design and experience have not
  • Naming the positioning opportunity that recurs across the leaders (the gap even the leaders share)
  • Pairing with a technical audit (SEO, accessibility) so the competitor review captures both axes

When NOT to use

  • Rating a single page or one brand's design taste in isolation (use design-standards or brand-style-guide for production design decisions on a known build)
  • Backlink, keyword, or SERP-overlap competitive analysis (use seo-competitor)
  • Generating a creative direction from scratch for a new brand (use creative-direction and brand-discovery)
  • User research with real participants on your own product (use ux-research, usability-testing)
  • Auditing a single page's on-page SEO or accessibility against the audit suite (use seo-onpage, accessibility-audit)

Read the full file on GitHub · 192 lines

Files

What ships with it

2 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 192 lines · 183 tokens per session scan A ec49c12fd572

Subscribe to this mod's changes

competitor-experience-audit is a skill published in the GitHub repository rampstackco/claude-skills (830 stars, last pushed today), licensed MIT. It adds 183 tokens to every session and 3,052 once invoked, about $0.0009 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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