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creative-brief-selector

creative-brief-selector is a skill for Claude Code, Codex from rampstackco/claude-skills. It costs 141 tokens per session (2,137 once invoked), scanned A, original, MIT.

A starting process for creating a concrete creative brief for a brand or microsite, using reference websites and checking differences from existing demos.

In plain words
What is it for?
Use it before building a brand or microsite that needs a specific visual direction and a deliberate distinction from previous work.
Why use it?
It turns a desired mood into choices about voice, colors, layout, and section shapes while helping new work avoid looking too similar to earlier projects.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Part of the rampstack-skills plugin — 103 skills shipped together

not rated 830repo +22 yesterday A scan SkillSpector: pass 141 tokens original MIT

Good fit Use it before building a brand or microsite that needs a specific visual direction and a deliberate distinction from previous work.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/rampstackco/claude-skills/creative-brief-selector
View source ↗ rampstackco/claude-skills rampstack.co
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add rampstackco/claude-skills --skill creative-brief-selector
Clone the repo
git clone --depth 1 https://github.com/rampstackco/claude-skills

Made for: Claude Code, Codex.

Or install rampstack-skills, the plugin that ships this one along with the rest of its 103 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for creative-brief-selector

README.md
[![agentmods](https://agentmods.dev/badge/skills/rampstackco/claude-skills/creative-brief-selector/github.svg)](https://agentmods.dev/skills/rampstackco/claude-skills/creative-brief-selector)
Your own site
<a href="https://agentmods.dev/skills/rampstackco/claude-skills/creative-brief-selector"><img src="https://agentmods.dev/badge/skills/rampstackco/claude-skills/creative-brief-selector/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for creative-brief-selector

Your own site · 80×15
<a href="https://agentmods.dev/skills/rampstackco/claude-skills/creative-brief-selector"><img src="https://agentmods.dev/badge/skills/rampstackco/claude-skills/creative-brief-selector.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 141 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,137 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00141 $0.02137
Opus 5 $0.00071 $0.01069
Sonnet 5 $0.00028 $0.00427
Haiku 4.5 $0.00014 $0.00214

Measured 9d ago against content hash df4964fe8752, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-08, from the pricing page.

Security

Grade A, and why

creative-brief-selector scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/creative-brief-selector/SKILL.md · 119 lines

How it starts

The opening of the file, as written. The whole thing — 119 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Creative Brief Selector

A starting-point selector for brand and microsite builds. Given a business spec (name, vertical, shape, one-line vibe, optional list of shipped demos), produces a creative brief grounded in three things:

  1. An archetype position from brand-archetype-system, picked or composed to be deliberately distinct from the shipped demos.
  2. A small set of live reference sites for that archetype-and-vertical combination, drawn from a curated bank plus optional per-build discovery.
  3. A divergence check against the shipped demos that flags palette, voice, structural pattern, and section-shape overlap before the brief is handed off.

The brief output is concrete tokens, not abstract families, including explicit section-shape choices (hero shape and footer shape) as first-class outputs alongside palette and voice. It is meant to be loaded by downstream build skills as the single creative artifact for the build.

When to use

  • Starting any new brand or microsite build that should land in a specific aesthetic position.
  • The first build in a portfolio (no prior builds to diverge from yet, but the divergence schema can be seeded for the next one).
  • The second through nth build in a portfolio, where the risk of sibling output is real.
  • After a portfolio audit that surfaced sibling builds: this skill is the systemic fix for the pattern.
  • When a build's creative direction is being chosen between two adjacent archetypes and the call needs a reference-grounded reason.

When NOT to use

  • The user wants pure aesthetic methodology guidance (use creative-direction).
  • The user has a finished archetype and a finished brief and is asking for execution (skip to the downstream build skills).
  • The user wants a logo or a finished identity (use logo-design, brand-identity).
  • The user wants to define voice for an existing brand (use brand-voice).
  • Defining brand strategy from zero positioning (use brand-ideation first, then return to this skill).

Read the full file on GitHub · 119 lines

Files

What ships with it

18 files beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 119 lines · 141 tokens per session scan A df4964fe8752

Subscribe to this mod's changes

creative-brief-selector is a skill published in the GitHub repository rampstackco/claude-skills (830 stars, last pushed yesterday), licensed MIT. It adds 141 tokens to every session and 2,137 once invoked, about $0.0007 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Claude CodeCreative and mediaDesign and UXanthropicbrandclaudeclaude-skillsmcpseoweb-development
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