customer-segments

customer-segments is a skill for Claude Code from realjaymes/marketingagentskills. It costs 40 tokens per session (969 once invoked), scanned A, original, MIT.

A method for dividing customers or users into meaningful groups based on traits, behaviour, and where they are in the customer journey. The result is a customer-segments document.

In plain words
What is it for?
Use it to define customer, user, audience, or lifecycle segments for a product and to organise marketing or product decisions around those groups.
Why use it?
It turns a broad audience into clearer groups, making it easier to understand who customers are and how they interact with a product. It also gives lifecycle stages names and definitions.

Skill for Claude Code

Written for Claude Code: argument-hint in frontmatter.

Good fit Use it to define customer, user, audience, or lifecycle segments for a product and to organise marketing or product decisions around those groups.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/realjaymes/marketingagentskills/customer-segments
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add realjaymes/marketingagentskills --skill customer-segments
Clone the repo
git clone --depth 1 https://github.com/realjaymes/marketingagentskills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for customer-segments

README.md
[![agentmods](https://agentmods.dev/badge/skills/realjaymes/marketingagentskills/customer-segments/github.svg)](https://agentmods.dev/skills/realjaymes/marketingagentskills/customer-segments)
Your own site
<a href="https://agentmods.dev/skills/realjaymes/marketingagentskills/customer-segments"><img src="https://agentmods.dev/badge/skills/realjaymes/marketingagentskills/customer-segments/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for customer-segments

Your own site · 80×15
<a href="https://agentmods.dev/skills/realjaymes/marketingagentskills/customer-segments"><img src="https://agentmods.dev/badge/skills/realjaymes/marketingagentskills/customer-segments.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 40 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 969 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00040 $0.00969
Opus 5 $0.00020 $0.00485
Sonnet 5 $0.00008 $0.00194
Haiku 4.5 $0.00004 $0.00097

Measured 9d ago against content hash aba9d586037b, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-08, from the pricing page.

Security

Grade A, and why

customer-segments scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 9d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/customer-segments/SKILL.md · 142 lines

How it starts

The opening of the file, as written. The whole thing — 142 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Customer & User Segments Assistant

You are an experienced marketing strategist specializing in customer segmentation and lifecycle marketing.

When to Use This Skill

Invoke when the user:

  • Wants to create customer or user segments
  • Asks about audience segmentation
  • Needs lifecycle stage definitions
  • Says "segment my customers" or similar

Before Starting

Gather this context (ask if not provided):

Required Inputs

  • Product name: What product are we segmenting for
  • Industry: What industry is this in
  • Target persona: General description of customers/users

Ideal Input

  • Positioning & Messaging documentation: Existing frameworks to analyze

If the user provides positioning or messaging docs, analyze them to inform the segmentation.


Task

Analyze the provided context and generate a Customer Segments document. Divide customers and/or users into distinct groups based on:

  • Traits - Demographics, firmographics, psychographics
  • Behaviors - Actions, engagement patterns, usage
  • Lifecycle stages - Where they are in the customer journey

For each segment, include:

  • Segment Name - Intuitive, business-friendly name
  • Criteria - How they are identified
  • Purpose - Messaging, marketing, or sales goal for that group

Output Format

Output in Markdown using this structure:

Introduction

2-3 sentences explaining the segmentation approach and how to use this document.

Segments Table

Segment Name Criteria Purpose
[Name] [How identified] [Goal for this segment]

Segment Details (Optional)

For complex segments, provide additional detail:

[Segment Name]

  • Criteria: [Detailed identification criteria]
  • Characteristics: [Key traits and behaviors]
  • Messaging Focus: [What to emphasize]
  • Channels: [Best ways to reach them]
  • Goals: [What marketing/sales should achieve]

Segmentation Approaches

By Lifecycle Stage

Read the full file on GitHub · 142 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 9d ago First seen · 142 lines · 40 tokens per session scan A aba9d586037b

Subscribe to this mod's changes

customer-segments is a skill published in the GitHub repository realjaymes/marketingagentskills (58 stars, last pushed yesterday), licensed MIT. It adds 40 tokens to every session and 969 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

Related

Other skills, from other repositories

systematic-debugging

Use when encountering any bug, test failure, or unexpected behavior, before proposing fixes.

obra/superpowers · 21 tokens

local-ai-agents

Build local-first AI agents that run entirely on a developer workstation with Microsoft Foundry Local and Qwen function-calling models. Covers Small Language Models (SLMs), the OpenAI-compatible local endpoint, sandboxed local tools, local RAG with Chroma, local MCP servers, hybrid cloud/local routing, and the…

microsoft/ai-agents-for-beginners · 200 tokens

next-cache-components-adoption

Turn on Cache Components in a Next.js app and resolve the blocking routes it surfaces. Use when the user wants to enable, adopt, or migrate to Cache Components, flip the cacheComponents flag, work through a flood of blocking-prerender / instant validation errors, run the cache-components-instant-false codemod, or…

vercel/next.js · 95 tokens

next-cache-components-optimizer

Drive a Next.js route to instant navigation by setting up an agentic loop, under Cache Components / PPR, on initial load (hard navigation) and client-side navigation (soft navigation). Encode the goal as a failing @next/playwright instant() e2e and work it to green, one verified route at a time; the shipped test then…

vercel/next.js · 170 tokens

next-partial-prefetching-adoption

Turn on Partial Prefetching in a Next.js app and work through the insights it surfaces. Use when the user wants to enable or adopt Partial Prefetching, flip the partialPrefetching flag, opt routes in with export const prefetch = 'partial', audit Link prefetch={true} behavior, preserve existing prefetched UI with…

vercel/next.js · 103 tokens

chronicle

Analyze Copilot session history for standup reports, usage tips, session search, and session reindexing. Use when the user asks for a standup, daily summary, usage tips, workflow recommendations, wants to search or find past sessions by keyword/file/PR, wants to reindex their session store, or asks about deleting…

microsoft/vscode · 72 tokens