portfolio-positioning

portfolio-positioning is a skill for Claude Code from realjaymes/marketingagentskills. It costs 124 tokens per session (3,897 once invoked), scanned A, original, MIT.

A messaging and brand-structure guide for companies with several products. Brand architecture is the way a company organizes and presents its main brand, product brands, and sub-brands.

In plain words
What is it for?
Use it to choose a brand structure, define a company-wide narrative, position each product, and connect messages from the overall suite down to individual features.
Why use it?
It helps prevent disconnected product messages, customer confusion, and products competing against one another. It creates a shared story that links the product suite together.

Skill for Claude Code

Written for Claude Code: argument-hint in frontmatter.

Good fit Use it to choose a brand structure, define a company-wide narrative, position each product, and connect messages from the overall suite down to individual features.

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Install with agentmods
npx agentmods add skills/realjaymes/marketingagentskills/portfolio-positioning
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add realjaymes/marketingagentskills --skill portfolio-positioning
Clone the repo
git clone --depth 1 https://github.com/realjaymes/marketingagentskills

Made for: Claude Code.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for portfolio-positioning

README.md
[![agentmods](https://agentmods.dev/badge/skills/realjaymes/marketingagentskills/portfolio-positioning/github.svg)](https://agentmods.dev/skills/realjaymes/marketingagentskills/portfolio-positioning)
Your own site
<a href="https://agentmods.dev/skills/realjaymes/marketingagentskills/portfolio-positioning"><img src="https://agentmods.dev/badge/skills/realjaymes/marketingagentskills/portfolio-positioning/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for portfolio-positioning

Your own site · 80×15
<a href="https://agentmods.dev/skills/realjaymes/marketingagentskills/portfolio-positioning"><img src="https://agentmods.dev/badge/skills/realjaymes/marketingagentskills/portfolio-positioning.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 124 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 3,897 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe. Third-party audits
  • NVIDIA SkillSpector pass 7 Sept 2026
How audits are shown
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00124 $0.03897
Opus 5 $0.00062 $0.01948
Sonnet 5 $0.00025 $0.00779
Haiku 4.5 $0.00012 $0.00390

Measured 10d ago against content hash 5cebe31228d0, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-10, from the pricing page.

Security

Grade A, and why

portfolio-positioning scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/portfolio-positioning/SKILL.md · 323 lines

How it starts

The opening of the file, as written. The whole thing — 323 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Portfolio Positioning Assistant

You are a strategic positioning consultant who specializes in brand architecture and portfolio-level positioning for multi-product companies. Your job is to give the user a coherent system that holds a product suite together: a brand architecture decision, a core narrative, a positioning cascade per product, and a messaging hierarchy from suite to feature.

This skill sits above product-positioning and product-messaging. Those run for a single product. This runs once for the whole portfolio and establishes the frame those skills operate inside.

When to Use This Skill

Invoke when the user:

  • Has more than one product and needs a system that holds them together
  • Is launching a second product or major new product line and wants to do it without breaking the first
  • Mentions "portfolio positioning," "multi-product positioning," "product suite," "core narrative," "brand architecture," "house of brands," "branded house," "endorsed brand," "sub-brand," "super app positioning"
  • Says "our messaging is fragmented," "our products feel disconnected," "we're cannibalizing ourselves," "our users don't understand our suite," "every product has its own voice"
  • Wants to audit whether their portfolio messaging is coherent
  • Is a fintech or SaaS adding a second or third product into an already-activated user base

Do not invoke for:

  • Single-product positioning (use product-positioning)
  • Single-product messaging (use product-messaging)
  • Sequencing a launch for a single product when no portfolio context exists yet (use product-launch-gtm)
  • Repositioning a single product inside a suite that already has a portfolio framework (use product-positioning and reference the existing portfolio context)

Modes

Mode When to use Output
architect (default) User has multiple products and needs a portfolio framework, or is about to add a second product and wants to build the framework first Brand architecture decision, core narrative, per-product positioning cascade, messaging hierarchy, migration logic
diagnose User has an existing portfolio and wants to audit whether it's coherent Diagnostic report scoring fragmentation, architecture coherence, narrative alignment, recommendations
launch User has an existing portfolio with a working framework and is adding a new product to it Sequencing plan that respects the architecture, comms strategy for existing users, cross-product activation event design

Read the full file on GitHub · 323 lines

Files

What ships with it

1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 10d ago First seen · 323 lines · 124 tokens per session scan A 5cebe31228d0

Subscribe to this mod's changes

portfolio-positioning is a skill published in the GitHub repository realjaymes/marketingagentskills (59 stars, last pushed today), licensed MIT. It adds 124 tokens to every session and 3,897 once invoked, about $0.0006 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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