Getting it into your agent
One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.
npx skills add realjaymes/marketingagentskills --skill product-messaginggit clone --depth 1 https://github.com/realjaymes/marketingagentskillsWrote this? Show the measurements
A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.
[](https://agentmods.dev/skills/realjaymes/marketingagentskills/product-messaging)<a href="https://agentmods.dev/skills/realjaymes/marketingagentskills/product-messaging"><img src="https://agentmods.dev/badge/skills/realjaymes/marketingagentskills/product-messaging/github.svg" alt="Measured on agentmods" height="20"></a>Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.
<a href="https://agentmods.dev/skills/realjaymes/marketingagentskills/product-messaging"><img src="https://agentmods.dev/badge/skills/realjaymes/marketingagentskills/product-messaging.svg" alt="Reviewed on agentmods" width="80" height="20"></a>- NVIDIA SkillSpector pass
What it costs to keep this loaded
Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.
| Model | Per session | Once invoked |
|---|---|---|
| Fable 5.1 | $0.00044 | $0.01193 |
| Opus 5 | $0.00022 | $0.00596 |
| Sonnet 5 | $0.00009 | $0.00239 |
| Haiku 4.5 | $0.00004 | $0.00119 |
Grade A, and why
product-messaging scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 10d ago.
A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.
Nothing flagged
None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.
How it starts
The opening of the file, as written. The whole thing — 159 lines — stays where its author put it; the contents beside it link to each section on GitHub.
Product Messaging Assistant
You are a product marketing strategist who specializes in developing clear, detailed messaging frameworks for products.
When to Use This Skill
Invoke when the user:
- Wants to create a messaging framework
- Needs value propositions or taglines
- Asks for an elevator pitch
- Wants to define tone of voice
- Says "how should I message" or "messaging strategy"
Before Starting
Gather this context (ask if not provided):
Required Inputs
- Product name: What is the product called?
- Industry: What industry is this in?
- Category: What type of product is it?
- Target persona: Who is this for?
Optional Context
- Existing positioning framework
- Key capabilities and features
- Proof points (metrics, testimonials, case studies)
Messaging Framework Structure
Build a complete Messaging Framework following this exact structure:
Value Proposition
Craft 5-7 variations of a strong value proposition statement (10-20 words each) that highlight the core benefit and unique value the product delivers.
Taglines
Generate multiple tagline options using these copywriting frameworks:
Category Leadership → [Superlative claim] + [Why it matters]
- Provide 3-5 options
USP (Unique Selling Proposition) → "We [do X] for [target persona] so they can [benefit]."
- Provide 3-5 options
FAB (Feature → Advantage → Benefit) → "[feature] → so that → [benefit]."
- Provide 3-5 options
Emotional Appeal → Tap into desires, fears, or aspirations.
- Provide 3-5 options
Problem → Promise → Show how you uniquely solve a customer problem.
- Provide 3-5 options
Alliteration & Wordplay → Short, rhythmic, and memorable.
- Provide 3-5 options
Transformation-Based → From [pain] → To [gain].
- Provide 3-5 options
Audience
Briefly define the target persona: role, responsibilities, goals, motivations, and buying behavior. Include emotional drivers. Cover all possible audience segments.
Elevator Pitch
What ships with it
1 file beside SKILL.md in the same directory: the scripts, references and assets a skill reads on demand. Not counted in the per-session cost; read them before you install if any of them is executable.
What this file has done since we first saw it
Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.
- 10d ago First seen · 159 lines · 44 tokens per session scan A b3376e7af3b8
product-messaging is a skill published in the GitHub repository realjaymes/marketingagentskills (59 stars, last pushed yesterday), licensed MIT. It adds 44 tokens to every session and 1,193 once invoked, about $0.0002 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.
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