market-brand

market-brand is a skill for Claude Code, Codex from rediumvex/ai-marketing-claude. It costs 86 tokens per session (1,400 once invoked), scanned A, original, MIT.

A guide for analyzing a brand’s communication style and turning it into practical writing rules.

In plain words
What is it for?
Reviewing website and other brand text, describing tone and archetype, and creating vocabulary and do-or-don’t guidance.
Why use it?
It helps new writers understand how a brand should sound instead of relying on personal judgment.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Reviewing website and other brand text, describing tone and archetype, and creating vocabulary and do-or-don’t guidance.

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Install with agentmods
npx agentmods add skills/rediumvex/ai-marketing-claude/market-brand
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add rediumvex/ai-marketing-claude --skill market-brand
Clone the repo
git clone --depth 1 https://github.com/rediumvex/ai-marketing-claude

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for market-brand

README.md
[![agentmods](https://agentmods.dev/badge/skills/rediumvex/ai-marketing-claude/market-brand/github.svg)](https://agentmods.dev/skills/rediumvex/ai-marketing-claude/market-brand)
Your own site
<a href="https://agentmods.dev/skills/rediumvex/ai-marketing-claude/market-brand"><img src="https://agentmods.dev/badge/skills/rediumvex/ai-marketing-claude/market-brand/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for market-brand

Your own site · 80×15
<a href="https://agentmods.dev/skills/rediumvex/ai-marketing-claude/market-brand"><img src="https://agentmods.dev/badge/skills/rediumvex/ai-marketing-claude/market-brand.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 86 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,400 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00086 $0.01400
Opus 5 $0.00043 $0.00700
Sonnet 5 $0.00017 $0.00280
Haiku 4.5 $0.00009 $0.00140

Measured 13d ago against content hash 5d61c9cf702c, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

market-brand scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 13d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/market-brand/SKILL.md · 173 lines

How it starts

The opening of the file, as written. The whole thing — 173 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Market Brand — Voice, Tone, and Archetype

Analyze how a brand communicates across every touchpoint and produce a usable voice guide that a new copywriter could pick up and write on-brand within an hour.

Source material (in priority order)

  1. Homepage — the most curated representation
  2. About page — how they describe themselves
  3. Product / pricing pages — how they sell
  4. Blog (3–5 recent posts) — extended voice
  5. Social profiles — conversational voice
  6. Error / empty states / microcopy — unguarded voice
  7. Email or newsletter if accessible
  8. Job postings — internal culture signal

Use scripts/analyze_page.py to pull raw text from each page.

The 4 Voice Dimensions (score each 1–10)

Formal ↔ Casual

Signals: contractions, sentence length, "we/you" vs "the company/one", greetings, slang.

Serious ↔ Playful

Signals: exclamation marks, emoji, puns, metaphors, error message style, self-deprecation.

Technical ↔ Simple

Signals: jargon density, acronym explanation, detail depth, assumed expertise.

Reserved ↔ Bold

Signals: hedged claims ("may help") vs direct claims ("guaranteed"), opinionated stances, competitor mentions.

Every score needs 3 quoted examples from the source material — no score without evidence.

Voice map (ASCII visualization)

Formal    |----------[●]-----------| Casual     (6/10)
Serious   |-------[●]--------------| Playful    (4/10)
Technical |-----------------[●]----| Simple     (7/10)
Reserved  |--------------[●]-------| Bold       (6/10)

Archetype Detection (Jung's 12, collapsed to 12 for brand use)

Map the brand to 1 primary and optionally 1 secondary archetype:

Archetype Driver Voice cue
Sage Wisdom, truth Educational, cited, measured
Innocent Simplicity, optimism Warm, direct, positive
Explorer Freedom, discovery Adventurous, independent
Hero Mastery, courage Bold, challenge-oriented
Outlaw Disruption Provocative, anti-establishment
Magician Transformation Visionary, "imagine if"
Regular Guy/Gal Belonging Plain-spoken, relatable
Lover Intimacy, beauty Sensual, emotional, curated
Jester Joy, play Witty, irreverent, memeable
Caregiver Service, protection Nurturing, supportive
Creator Craft, imagination Artisan, detail-loving
Ruler Control, quality Authoritative, premium

Read the full file on GitHub · 173 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 13d ago First seen · 173 lines · 86 tokens per session scan A 5d61c9cf702c

Subscribe to this mod's changes

market-brand is a skill published in the GitHub repository rediumvex/ai-marketing-claude (38 stars, last pushed 5mo ago), licensed MIT. It adds 86 tokens to every session and 1,400 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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