market-funnel

market-funnel is a skill for Claude Code, Codex from rediumvex/ai-marketing-claude. It costs 77 tokens per session (1,398 once invoked), scanned A, original, MIT.

A funnel-analysis skill examines the full customer journey from becoming aware of a product through buying, continuing to use it, and recommending it. It also defines events for GA4, Google’s analytics platform.

In plain words
What is it for?
Use it to diagnose funnel leaks, score each journey stage, recommend fixes, and create an analytics event specification.
Why use it?
It shows where people drop out of the journey instead of focusing only on a single page or conversion number.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to diagnose funnel leaks, score each journey stage, recommend fixes, and create an analytics event specification.

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Install with agentmods
npx agentmods add skills/rediumvex/ai-marketing-claude/market-funnel
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add rediumvex/ai-marketing-claude --skill market-funnel
Clone the repo
git clone --depth 1 https://github.com/rediumvex/ai-marketing-claude

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for market-funnel

README.md
[![agentmods](https://agentmods.dev/badge/skills/rediumvex/ai-marketing-claude/market-funnel/github.svg)](https://agentmods.dev/skills/rediumvex/ai-marketing-claude/market-funnel)
Your own site
<a href="https://agentmods.dev/skills/rediumvex/ai-marketing-claude/market-funnel"><img src="https://agentmods.dev/badge/skills/rediumvex/ai-marketing-claude/market-funnel/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for market-funnel

Your own site · 80×15
<a href="https://agentmods.dev/skills/rediumvex/ai-marketing-claude/market-funnel"><img src="https://agentmods.dev/badge/skills/rediumvex/ai-marketing-claude/market-funnel.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 77 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,398 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00077 $0.01398
Opus 5 $0.00039 $0.00699
Sonnet 5 $0.00015 $0.00280
Haiku 4.5 $0.00008 $0.00140

Measured 12d ago against content hash 4180491f2946, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

market-funnel scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 12d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/market-funnel/SKILL.md · 143 lines

How it starts

The opening of the file, as written. The whole thing — 143 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Market Funnel — Full Journey Diagnosis

Model the full funnel, identify where prospects drop off, and hand back an analytics spec the client's engineer can implement directly.

The 6 Funnel Stages

Stage Goal Key metric
1. Awareness Get in front of the right audience Impressions, reach, branded search
2. Acquisition Earn the click CTR, referral traffic, CAC
3. Activation First value moment Signup rate, first-action rate
4. Revenue First purchase or trial conversion Trial→paid, ARPU
5. Retention Continued use DAU/MAU, churn, repeat rate
6. Referral Organic growth NPS, referral rate, virality coefficient

Pirate metrics (AARRR) plus Awareness, adapted for 2025 realities.

Workflow

  1. Map the existing funnel based on what's visible: the home page, the pricing page, the signup flow, the app/experience.
  2. Score each stage 0–10 using the rubrics below.
  3. Name the leak — the stage with the steepest drop-off relative to benchmark.
  4. Propose fixes per stage with expected impact.
  5. Write the GA4 event spec — every event name, params, when it fires.

Stage Rubrics

1. Awareness (0–10)

  • Channels in use (organic, paid, social, referral, partnerships)
  • Branded vs non-branded traffic mix
  • Share of voice vs competitors (ballpark from search data)
  • Content cadence

2. Acquisition (0–10)

  • Landing page → form view rate
  • Page load speed
  • Hero-to-CTA distance
  • Ad / organic message match

3. Activation (0–10)

  • Signup friction (fields, steps, time)
  • First value moment — is there a "wow" before the user has to commit?
  • Empty state quality
  • Onboarding sequence present?

4. Revenue (0–10)

  • Trial length and gating
  • Pricing page clarity
  • Checkout friction
  • Payment options
  • Refund/cancel policy transparency

5. Retention (0–10)

  • Product usage signal (if visible)
  • Lifecycle emails
  • Re-engagement paths
  • Churn recovery

6. Referral (0–10)

  • Explicit referral program
  • Shareable moments built in
  • Testimonial capture
  • UGC encouragement

Read the full file on GitHub · 143 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 12d ago First seen · 143 lines · 77 tokens per session scan A 4180491f2946

Subscribe to this mod's changes

market-funnel is a skill published in the GitHub repository rediumvex/ai-marketing-claude (38 stars, last pushed 5mo ago), licensed MIT. It adds 77 tokens to every session and 1,398 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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