conversion-audit

conversion-audit is a skill for Claude Code, Codex from respira-press/agent-skills-wordpress. It costs 63 tokens per session (2,265 once invoked), scanned A, original, MIT.

A WordPress conversion-rate audit, meaning a review of what may stop website visitors from taking an intended action. It checks clarity, buttons, forms, social proof, speed, and trust signals, then recommends fixes.

In plain words
What is it for?
Use it to review a homepage, landing pages, pricing page, contact page, and navigation-linked pages before a paid campaign or after a redesign. It helps identify what to change and why.
Why use it?
A page can lose potential customers through unclear messaging, competing buttons, long forms, slow loading, or missing trust information. The audit organizes these possible obstacles into a prioritized list without rewriting the site.

Skill for Claude CodeCodex

Part of the respira-wordpress-skills plugin — 48 skills shipped together

Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

agentmods
npx agentmods add skills/respira-press/agent-skills-wordpress/conversion-audit
Any agent
npx skills add respira-press/agent-skills-wordpress --skill conversion-audit
Clone the repo
git clone --depth 1 https://github.com/respira-press/agent-skills-wordpress

Made for: Claude Code, Codex.

Or install respira-wordpress-skills, the plugin that ships this one along with the rest of its 48 skills.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for conversion-audit

README.md
[![agentmods](https://agentmods.dev/badge/skills/respira-press/agent-skills-wordpress/conversion-audit.svg)](https://agentmods.dev/skills/respira-press/agent-skills-wordpress/conversion-audit)
Your own site
<a href="https://agentmods.dev/skills/respira-press/agent-skills-wordpress/conversion-audit"><img src="https://agentmods.dev/badge/skills/respira-press/agent-skills-wordpress/conversion-audit.svg" alt="Measured on agentmods" height="20"></a>
Per session 63 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 2,265 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. Scan, not verified.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00063 $0.02265
Opus 5 $0.00032 $0.01132
Sonnet 5 $0.00013 $0.00453
Haiku 4.5 $0.00006 $0.00227

Measured 5d ago against content hash 39b8dfc253d4, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-05, from the pricing page.

Security

Grade A, and why

conversion-audit scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 5d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/conversion-audit/SKILL.md · 198 lines

How it starts

The opening of the file, as written. The whole thing — 198 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Conversion Audit

Version: 1.0.0 Updated: 2026-05-24 Category: audit Status: stable Requires: Respira for WordPress plugin 7.1+ + MCP server


Description

Audit a WordPress site for conversion-rate friction. Reads the landing pages, the homepage, the pricing page (if any), the contact page, and any pages that are linked from the main navigation. Identifies friction points across six dimensions: above-the-fold clarity, CTA hierarchy, form length, social proof placement, page speed (using existing Respira SpeedScan), and trust signals.

This is a CRO check, not a redesign. The output is a prioritized list of fixes the user can apply — each with a one-line "what to change" + "why" + "expected impact." No rewriting; recommendations only.


What it audits (the six dimensions)

  1. Above-the-fold clarity. Does the hero answer "what is this and why does it matter to me"? Within ~5 seconds, can a first-time visitor articulate the offer back? Common failures: jargon-heavy headline, image-first instead of message-first, no concrete value proposition.

  2. CTA hierarchy. Is there one primary CTA per screen, or are there 4 competing buttons? Are CTAs visually distinguished from the secondary navigation? Is the CTA action clear ("Get a quote" vs "Submit")?

  3. Form length. For forms found on the page: how many required fields? Common failures: asking for phone number when email would do, asking for company size for an MVP landing page, address before there's any commitment, 8+ fields when 3 would convert.

  4. Social proof placement. Where are testimonials / customer logos / case-study links relative to the CTA? Common failure: social proof in the footer where nobody scrolls. Strong pattern: one testimonial above the fold, customer logos below the hero, full case study links by the pricing section.

  5. Page speed. Pulls existing SpeedScan or runs respira_analyze_pagespeed if available. Slow pages don't convert. LCP > 2.5s, CLS > 0.1, FID > 100ms are conversion drags.

Read the full file on GitHub · 198 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 5d ago First seen · 198 lines · 63 tokens per session scan A 39b8dfc253d4

Subscribe to this mod's changes

conversion-audit is a skill published in the GitHub repository respira-press/agent-skills-wordpress (42 stars, last pushed 9d ago), licensed MIT. It adds 63 tokens to every session and 2,265 once invoked, about $0.0003 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-08-30.

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