ad-creative-generate-hooks

ad-creative-generate-hooks is a skill for Claude Code, Codex from S3YED/appie-kit. It costs 81 tokens per session (736 once invoked), scanned A, original, MIT.

A step that creates 15 alternative ad headlines across five emotional approaches, each paired with a short supporting line.

In plain words
What is it for?
Use it after the winning ad has been analyzed when you need new hooks for the version that changes the message or angle.
Why use it?
It provides varied wording for testing while keeping the ad’s established format and visual style. It also prevents new headlines from being used in background-only variations.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it after the winning ad has been analyzed when you need new hooks for the version that changes the message or angle.

Compare 6 skills from other repositories ↓
Install with agentmods
npx agentmods add skills/s3yed/appie-kit/ad-creative-generate-hooks
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add S3YED/appie-kit --skill ad-creative-generate-hooks
Clone the repo
git clone --depth 1 https://github.com/S3YED/appie-kit

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for ad-creative-generate-hooks

README.md
[![agentmods](https://agentmods.dev/badge/skills/s3yed/appie-kit/ad-creative-generate-hooks/github.svg)](https://agentmods.dev/skills/s3yed/appie-kit/ad-creative-generate-hooks)
Your own site
<a href="https://agentmods.dev/skills/s3yed/appie-kit/ad-creative-generate-hooks"><img src="https://agentmods.dev/badge/skills/s3yed/appie-kit/ad-creative-generate-hooks/github.svg" alt="Measured on agentmods" height="20"></a>

Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for ad-creative-generate-hooks

Your own site · 80×15
<a href="https://agentmods.dev/skills/s3yed/appie-kit/ad-creative-generate-hooks"><img src="https://agentmods.dev/badge/skills/s3yed/appie-kit/ad-creative-generate-hooks.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 81 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 736 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00081 $0.00736
Opus 5 $0.00041 $0.00368
Sonnet 5 $0.00016 $0.00147
Haiku 4.5 $0.00008 $0.00074

Measured 8d ago against content hash 7ebb940e078b, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-12, from the pricing page.

Security

Grade A, and why

ad-creative-generate-hooks scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/content-creation/ad-creative-generate-hooks/SKILL.md · 83 lines

How it starts

The opening of the file, as written. The whole thing — 83 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Ad Creative — Generate Hooks (Step 3 / Hook Prompt)

Part of the ad-creative-variations family. Full context: ../ad-creative-variations/SKILL.md.

When to use

  • Optional step, only relevant when the Prompt 2 route (new angles) is in play.
  • Requires the brief from ad-creative-analyze-winner already produced.
  • Never use this for the Prompt 3 / new-backgrounds route — that route keeps the existing headline 100% identical, a new hook never fits there.

Prerequisites

  • The full brief from ad-creative-analyze-winner, verbatim.
  • The winning ad image again.
  • The target market/language.

Procedure

Run this prompt (adapt [LANGUAGE/MARKET]):

Based on this winning ad brief:

[PASTE HERE: full output from Prompt 1]

I will upload the winning ad as a reference image.

Generate 15 new hooks for this ad that can replace the existing
headline while keeping the same winning format and visual DNA.

A hook replaces ONLY the headline. For each hook, also write one short
matching subheadline (1 line) so the ad text stays complete.

Deliver 3 hooks for each of these 5 angles:

Angle 1 - Problem Awareness
Hook directly into the pain point the target audience already
feels but hasn't named yet.

Angle 2 - Myth/Belief Breaker
Challenge a common assumption or mistake the target audience is making.

Angle 3 - Pure Proof
Show the result without selling it. A real before/after, a number,
a timeline. Let the proof speak — no commentary needed.

Angle 4 - Educational / Informational
Teach the audience something they didn't know. Position the product
as the logical conclusion of useful information.

Angle 5 - Direct Result / Transformation
Lead with the outcome. Bold, specific, no fluff.

Rules for every hook:
* All text in [LANGUAGE/MARKET]
* Maximum 8 words per hook
* Each hook must feel scroll-stopping on its own
* No hooks that sound similar to each other
* Match the tone and register of the winning ad
* Do not invent claims that weren't present or implied in the winning ad

Output format — for each hook deliver:
* The hook text
* The matching subheadline
* Which angle it uses
* One sentence on why it works for this specific audience

Read the full file on GitHub · 83 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 83 lines · 81 tokens per session scan A 7ebb940e078b

Subscribe to this mod's changes

ad-creative-generate-hooks is a skill published in the GitHub repository S3YED/appie-kit (9 stars, last pushed 16d ago), licensed MIT. It adds 81 tokens to every session and 736 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

Related

Other skills, from other repositories

browser-edge-cases

SOP for debugging browser automation failures on complex websites. Use when browser tools fail on specific sites like LinkedIn, Twitter/X, SPAs, or sites with Shadow DOM.

aden-hive/hive · 40 tokens

aws-patterns

Lambda best practices, S3 event patterns, SQS/SNS fanout, and DynamoDB access patterns for serverless AWS architectures.

vibeeval/vibecosystem · 31 tokens

review

Review the changes since a fixed point (commit, branch, tag, or merge-base) along two axes — Standards (does the code follow this repo's documented coding standards?) and Spec (does the code match what the originating issue/PRD asked for?). Runs both reviews in parallel sub-agents and reports them side by side. Use…

stevesolun/ctx · 95 tokens

agents-md-protocol

Create or review an AGENTS.md file so coding agents get stable repo-local instructions: environment setup, testing, style, security boundaries, PR policy, and handoff rules. Use when a repo lacks durable agent guidance or when a custom harness needs a predictable context file.

stevesolun/ctx · 59 tokens

investment-memo-generator

Investment memo creation combining financial analysis, document generation, and structured templates. Use when creating investment memos, pitch decks, deal summaries, or investment committee materials.

travisjneuman/.claude · 37 tokens

python-memory-safe-scripts

Memory-safe Python script patterns for long-running processes under systemd MemoryMax constraints. Covers allocator purge (mimalloc/glibc malloctrim), HTTP response lifecycle, DataFrame cleanup, thread-local connection reuse, and periodic GC cadence. Battle-tested through 5 OOM optimization cycles on production GPU…

terrylica/cc-skills · 197 tokens