profile-funnel-meta-ads

profile-funnel-meta-ads is a skill for Claude Code, Codex from S3YED/appie-kit. It costs 81 tokens per session (1,035 once invoked), scanned A, original, MIT.

A guide for running Facebook and Instagram ads that send people to an Instagram profile instead of a separate landing page. It covers the preparation, ad script structure, and campaign launch process in Meta Business Manager.

In plain words
What is it for?
Use it to prepare profile-funnel campaigns, write value, educational, and credibility ads, choose hooks and calls to action, and launch campaigns in Meta Business Manager.
Why use it?
It gives paid traffic a defined path into the brand's existing Instagram content. It also helps keep ad messages tied to a target customer, proof, an offer, and a clear next action.

Skill for Claude CodeCodex

Written for no agent in particular: nothing here depends on one.

Good fit Use it to prepare profile-funnel campaigns, write value, educational, and credibility ads, choose hooks and calls to action, and launch campaigns in Meta Business Manager.

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Install with agentmods
npx agentmods add skills/s3yed/appie-kit/profile-funnel-meta-ads
Install

Getting it into your agent

One page per mod, every tool's command on it. A separate URL per tool would split the same page into five that compete with each other.

Any agent
npx skills add S3YED/appie-kit --skill profile-funnel-meta-ads
Clone the repo
git clone --depth 1 https://github.com/S3YED/appie-kit

Made for: Claude Code, Codex.

Wrote this? Show the measurements

A badge with what this costs and how it scanned, read live from this page, so it follows the numbers instead of freezing them. Markdown for a README, HTML for a documentation site or a project page.

agentmods badge for profile-funnel-meta-ads

README.md
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Or the 80×15 button, for a site that already has a row of RSS and ATOM ones. Only the verdict fits; the numbers stay here.

agentmods 80×15 button for profile-funnel-meta-ads

Your own site · 80×15
<a href="https://agentmods.dev/skills/s3yed/appie-kit/profile-funnel-meta-ads"><img src="https://agentmods.dev/badge/skills/s3yed/appie-kit/profile-funnel-meta-ads.svg" alt="Reviewed on agentmods" width="80" height="20"></a>
Per session 81 Skills are progressive disclosure: only the name and description are preloaded; the body loads when the skill is used.
When invoked 1,035 The whole file, excluding the scripts and references it only reads on demand.
Security scan A 0 findings. A grade says what 26 rules found in the file — not that it is safe.
Origin original No closer match found in the catalogue.
Token cost

What it costs to keep this loaded

Counted locally with the o200k_base tokenizer, which is exact for GPT models; Claude uses its own tokenizer and its counts differ. Treat this as one consistent yardstick across the catalogue rather than a bill. Prices are per million input tokens.

ModelPer sessionOnce invoked
Fable 5.1 $0.00081 $0.01035
Opus 5 $0.00041 $0.00517
Sonnet 5 $0.00016 $0.00207
Haiku 4.5 $0.00008 $0.00103

Measured 8d ago against content hash 01b5d85a305a, method: parsed. Prices are Anthropic first-party input rates as of 2026-09-11, from the pricing page.

Security

Grade A, and why

profile-funnel-meta-ads scanned grade A with 0 findings against 26 rules in 11 categories — prompt injection, anti-refusal, data exfiltration, privilege escalation, supply chain, agent snooping, system-prompt leakage, SSRF and excessive agency — measured 8d ago.

A static scan of the body, not an audit. Every finding is printed with the line that produced it so you can judge whether it matters here. A mod is markdown that instructs an agent; that is exactly why what it instructs is worth reading.

Nothing flagged

None of the 26 patterns this scan looks for appear in this file: no shell pipes, no recursive deletes, no credential paths, no hidden text, no instruction-override or anti-refusal phrasing, no agent-config snooping. That is not a guarantee, it is the absence of the things that are checkable.

skills/client-acquisition/profile-funnel-meta-ads/SKILL.md · 65 lines

How it starts

The opening of the file, as written. The whole thing — 65 lines — stays where its author put it; the contents beside it link to each section on GitHub.

Profile Funnel + Meta Ads

The Profile Funnel: send paid traffic to your IG profile (not a landing page) so your content ecosystem does the filtering and conversion. "Creates new eyeballs with every dollar spent, attracting the highest-quality leads."

Prerequisites (must be in place first)

  • Clarity on ICP + their painpoints.
  • Content that triggers that ICP (see instagram-organic-content).
  • Credibility / proof of concept (yours or clients').
  • An irresistible offer presented on sales calls (see consulting-offer-and-pricing).
  • A named mechanism to reference in content (e.g. "the Profile Funnel").

Ad-creative scripting

Same 3 types as organic, but each ends in a CTA. 4-beat flow: Hook (max 4s, painpoint not profile) → Mechanism Reveal → Proof Layer → CTA (DM keyword or value asset).

  • Value: top face / bottom screen of the system in Ads Manager / Miro; zoom on ONE key number (ROAS, CPM, sales jump).
  • Educational: mic/authority bg + cutaway charts; hook = belief-breaker.
  • Credibility: client screenshots (Stripe, Ads Manager, dashboards), case-study sheet, 1:1 zoom clip; numbers + social proof.

Hook rule — wrong: "If you're a coach looking for…"; right: "You're running ads but every lead is cold and barely replies — here's why…". CTA = "Comment 'PROFILE' and I'll send the full breakdown."

Launch: Business Manager vs Boosting

Pros Cons
Business Manager Pixel, custom, multiple adsets, best for testing/volume/tracking More complex; sometimes lower lead quality
Boost post Fast, simple Less data, harder to track

Best combo: test in Business Manager → boost the already-proven winning ad to scale.

Business Manager launch SOP

  1. Account setup: business.facebook.com → business info + FB profile → connect IG + payment method. (Follow a current YT tutorial; UI changes often.)
  2. Campaign: create a new campaign.
  3. Adset: name + conversion objective; set destination, bid control, value rules.
  4. Budget: min $25/day (test 4-7 days) → max $300/day (test 3 days). More budget = faster data.
  5. Audience — pick one:
    • Broad (no interest): custom age/gender, leave interests blank — let the scripting do the heavy lifting. Default choice.
    • Niched (with interest): add interests; one adset per interest for clean tracking (split when budget allows, e.g. $50 each on 3 interests vs $50 on a combined adset).
    • Lookalike: only when you have a bigger following / good engagement to build a custom-audience seed.
  6. Geo (international offer): US, UK, Canada, Australia, NL/DE/DK/ES/IT, Singapore. Local offer → your region only.
  7. Creative: attach the scripted creative.
  8. Retargeting adset (optional): spend on prior profile visitors at low budget (~$10/day).
  9. Launch: go back to the campaign (top-left) → Publish to launch everything at once.

Read the full file on GitHub · 65 lines

Changes

What this file has done since we first saw it

Hashed on every crawl. A supply-chain change to an agent config is a question of when, not whether, so the history is kept rather than the latest state alone.

  1. 8d ago First seen · 65 lines · 81 tokens per session scan A 01b5d85a305a

Subscribe to this mod's changes

profile-funnel-meta-ads is a skill published in the GitHub repository S3YED/appie-kit (9 stars, last pushed 16d ago), licensed MIT. It adds 81 tokens to every session and 1,035 once invoked, about $0.0004 per session on Opus 5. A static security scan graded it A with 0 findings. No closer match exists in the catalogue, so it is treated as the original; first seen 2026-09-03.

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